- Facebook Unveils New Ad Units Tailored For Streamers
MediaDailyNews, Joe Mandese - Monday, April 5, 2021
"[Streaming] advertisers no longer have to manually create new campaigns for ea ...
- Microsoft Advertising Makes Static Headlines Available For Dynamic Search Ads
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 16, 2021
Advertisers can now use static headlines in their Microsoft Advertising Dynamic Sear ...
- Case Study: Salesforce Helps Adidas Send Dynamic Email Content
Around the Net in Email, Ray Schultz - Friday, January 29, 2021
Salesforce has helped Adidas incorporate dynamic content into its email marketing campaign ...
- PUMA Leverages Taxis in NYC for a First of its Kind Programmatic DOOH Campaign
The MediaPost Cases, Lisa Singer - Monday, January 25, 2021
How do you stand out when launching your first retail store ...
- Pinterest Creative Dynamic Certification Launches With Three Partners
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 19, 2021
The move enables certified advertisers to automate the process of tailoring a ...
- Discovery Buys Ad-Tech Startup In Lead-Up To 2021 Streamer Launch
Digital News Daily, Karlene Lukovitz - Wednesday, September 23, 2020
AdSparx gives Discovery the video platform engineering capabilities for delivering personalized a ...
- Canoe: Cable VOD Impressions Growth Slowed In 2019
Digital News Daily, Karlene Lukovitz - Wednesday, February 19, 2020
That increase in impressions from ads dynamically inserted in national TV netwo ...
- Snap Inc Launches Dynamic Ads, Brands Can Optimize Mobile Ads At Scale
Digital News Daily, Gavin O'Malley - Thursday, October 17, 2019
Potentially containing hundreds of thousands of products, the new unit can al ...
- Milk Makes Its Way Into The Current Food Culture
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
In popular TV shows like "Will & Grace," "This Is Us" a ...
- Advertising Coming To Connected Shelves In Grocery Stores
Connected Thinking, Chuck Martin - Tuesday, February 5, 2019
The Edge shelf will allow Kroger to generate new revenue by selli ...