- With 'The Mandalorian & Grogu,' Archer Meats Finds Its Big-Deal Moment
CPG Insider, Sarah Mahoney - Friday, April 17, 2026
The snack brand hopes its Disney tie-in will enchant hungry young fa ...
- Brands Blur Lines Between Ads, Entertainment
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 15, 2026
Peloton has tapped "Heated Rivalry" actor Hudson Williams for a campaign th ...
- Amazon, Roku Maintain Strong Streaming Positions
Advanced TV Insider, Wayne Friedman - Wednesday, April 15, 2026
Hub Entertainment Research notes that some of the strongest aggregators are l ...
- Nielsen Top-Rated 2025-26 Programs: Netflix, CBS Score Big
Television News Daily, Wayne Friedman - Thursday, April 16, 2026
Netflix has five of the top ten shows and CBS has t ...
- TiVo Builds Performance Data Play From Home To Car
Data & Programmatic Insider, Laurie Sullivan - Monday, April 13, 2026
TiVo Ads President Matt Milne believes the scale and engagement of t ...
- More Sports On Linear, Streamers? There's A Price To Pay
Advanced TV Insider, Wayne Friedman - Wednesday, April 8, 2026
By 2028, around 20%-40% of spending among Paramount Skydance, NBCU and Wa ...
- Sony To Lay Off A Few Hundred Employees In Operational Restructuring
Around the Net In Media, Ray Schultz - Tuesday, April 7, 2026
Sony Pictures Entertainment is playing to lay off a “few hundred” employe ...
- Zillow Jumps Into Prada's Devil-Verse
Marketing Daily, Sarah Mahoney - Monday, April 6, 2026
The real-estate site joins L'Oreal Paris, TRESemme, Tweezerman, Grey Goose and Di ...
- OpenAI Acquires Streaming Business TBPN
Around the Net In Media, Ray Schultz - Thursday, April 2, 2026
OpenAI, moving into the entertainment world, has acquired TBPN, a streaming busines ...
- Jeff Shell In Talks To Leave Paramount Skydance
Around the Net In Media, Ray Schultz - Thursday, April 2, 2026
Jeff Shell may be leaving his post as president of Paramount Skydanc ...
- Jack Sheehan To Head Global Sales At Concourse Media
Around the Net In Media, Ray Schultz - Thursday, April 2, 2026
Concourse Media has named Jack Sheehan as president of worldwide sales, Screen Daily report ...
- Unscripted Troubles Started Long Before 'The Bachelorette'
TV Watch, Wayne Friedman - Thursday, April 2, 2026
TV networks and streamers are spending more on high-priced sports programming, wi ...
- Amazon MGM Shocks With Massive Original Movie Opening In Theaters
TV Watch, Wayne Friedman - Tuesday, March 31, 2026
Analysts believe this original, family-friendly sci-fi, real-life action movie is fueling n ...
- Sony, Honda Call It Quits On Afeela
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 25, 2026
The vehicle represented a Japanese answer to the high-tech EVs from Tes ...
- New Layoffs Hit The Entertainment Field
Around the Net In Media, Ray Schultz - Friday, March 20, 2026
Layoffs in the entertainment industry are continuing this year after an avalanc ...
- Microdramas Drove In-App Revenue Of $11B Worldwide Last Year
Around the Net In Media, Ray Schultz - Monday, March 16, 2026
The fastest-growing entertainment format in America is microdramas, one-minute stories that appe ...
- 'Fun' Times: Dave & Buster's Boosts Unlimited Play
MAD, Fern Siegel - Tuesday, March 10, 2026
The integrated campaign, created by Deloitte Digital, runs cross-media. ...
- Fox Touts 'Really Healthy' Pre-Upfront Ad Market
Television News Daily, Wayne Friedman - Tuesday, March 10, 2026
Fox News Media has seen seven quarters in a row of ad-reven ...
- Care Bears Taps Ralph As Social Partner Of Record
Accounts on the Move, Fern Siegel - Friday, March 6, 2026
The brief is to double the brand's followers across TikTok, Instagram, Facebo ...
- Paramount Hints At 'Iconic' Cable Brands Moving To Streaming
TV Watch, Wayne Friedman - Friday, March 6, 2026
"When you put all these portfolios together, we absolutely believe we c ...
- Research Lab Agents Automate Brief-To-Campaign For Ad Industry
Performance Marketing Insider, Laurie Sullivan - Thursday, March 5, 2026
Agentic agents have become a disruptive tool for brands and agencies ...
- Media Do International To Acquire Seven Seas Entertainment
Around the Net In Media, Ray Schultz - Tuesday, March 3, 2026
Media Do International, Inc., is acquiring Seven Seas Entertainment, Inc., reportedly o ...
- Adam&Eve\TBWA Enlists 'Heroes' For Legoland
MAD, Fern Siegel - Friday, February 27, 2026
The spot highlights a new high-tech roller coaster visitors can design befo ...
- Mattel Plays UNO Card: Expands To Fortnite, Roblox
MediaDailyNews, Colin Kirkland - Friday, February 27, 2026
Mattel is venturing further into the social gaming world by bringing i ...
- Attachment Ups U.S. Presence, Names Weiswasser EVP, North America
People on the Move, Fern Siegel - Friday, February 27, 2026
Weiswasser was previously president of Platinum Rye. ...
- Snapchat To Host Its First Live Creator Awards Show
MediaDailyNews, Colin Kirkland - Wednesday, February 25, 2026
"The Snappy's Awards Show," which goes live on March 31, will featu ...
- Taco Bell's Live Mas Live Goes National: Star-Studded 2026 Event To Stream On Peacock
Marketing Daily, Teresa Buyikian - Tuesday, February 24, 2026
Streaming March 10 from the Hollywood Palladium, rapper and actor Vince Stapl ...
- Bubly Unveils Color-Changing Cans In Team-Up With 'Super Mario Galaxy Movie'
Marketing Daily, Teresa Buyikian - Monday, February 23, 2026
Bubly sparkling water has partnered with Illumination and Nintendo's movie on n ...
- Late Night Improv Entertainment: More Politicians, Please
TV Watch, Wayne Friedman - Monday, February 23, 2026
Viewers want to have some unexpected talk from politicians. Maybe they wa ...
- Betway Selects M+C Saatchi Sport & Entertainment As Agency Partner
MAD, Fern Siegel - Thursday, February 19, 2026
The agency's remit is a global sponsorship campaign. ...