- Facebook Ad Trends Show CPCs & CTRs Increasing
Research Brief, Jack Loechner - Friday, May 2, 2014
To analyze quarterly data in its historical context, an aggregate data s ...
- Second-Screener Focus And Mass In-App Reach Drive Pincer Movement For Better Numbers From Twitter
London Blog, Sean Hargrave - Thursday, May 1, 2014
Twitter needs to produce some better figures the next time it repor ...
- Facebook Unveils Audience Network For Mobile At F8
Real-Time Daily, Tyler Loechner - Wednesday, April 30, 2014
Facebook on Wednesday officially unveiled its mobile audience network, the Facebook Audien ...
- Facebook Unveils Mobile Ad Network, Anonymous Login
Social Media & Marketing Daily, Mark Walsh - Wednesday, April 30, 2014
As expected, Facebook on Wednesday announced a mobile ad network at i ...
- Facebook Wants People To 'Try Apps Without Fear'
Social Media & Marketing Daily, Tyler Loechner - Wednesday, April 30, 2014
Facebook wants to take the fear out of app testing. That's wh ...
- What To Expect From Facebook's f8 Conference
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, April 30, 2014
Among other surprises, Facebook is expected to unveil some sort of ecommer ...
- NBCU: Twitter, Facebook Don't Drive TV Viewership
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, April 29, 2014
Contrary to popular belief, neither Twitter nor Facebook possess the power ...
- Two-Thirds Of Content Sharing Still On Desktop
MoBlog, Mark Walsh - Tuesday, April 29, 2014
The mobile shift reflected in Facebook's results is also having an impa ...
- Facebook Expands Business Manager Tool
Social Media & Marketing Daily, Mark Walsh - Monday, April 28, 2014
Facebook is expanding access to Business Manager, a tool that is intend ...
- Droga5 Takes Top Honors In Facebook Awards
Social Media & Marketing Daily, Mark Walsh - Tuesday, April 29, 2014
Facebook on Tuesday announced the 2014 winners of its third annual Facebo ...
- Most Parents Snoop on Teens' Social Media
The Social Graf, Erik Sass - Tuesday, April 29, 2014
Call it "monitoring," "checking up," "keeping tabs on," or whatever other genero ...
- Facebook Extends 'Lookalike' Audience Service To Brand's Web Sites
Around the Net In MAD London, Sean Hargrave - Monday, April 28, 2014
Facebook is launching a new "lookalike" audience feature that will enable bran ...
- Facebook To FAN Audience-Buying Fire, Set To Unveil Mobile Network
Real-Time Daily, Joe Mandese - Monday, April 28, 2014
With Madison Avenue accelerating its shift from "media-buying" to "audience-buying," one ...
- Facebook Buys Moves Health And Fitness App
Around the Net In MAD London, Sean Hargrave - Friday, April 25, 2014
Facebook has announced the purchase of the Moves app, developed by Finni ...
- Wearables Heating Up As Facebook, Apple And Nike Get In On The Next Big Marketing Craze
London Blog, Sean Hargrave - Friday, April 25, 2014
Logging runs, cycle rides and walks is so exciting a new ar ...
- Facebook Makes Moves In Mobile Location
MoBlog, Mark Walsh - Friday, April 25, 2014
As it becomes more mobile-centric, it's hardly surprising that Facebook wants ...
- Where Did I First Hear The News? Guess What? It May Not Have Been On Twitter
Social Media Insider, Catharine P. Taylor - Friday, April 25, 2014
As an unrehabilitated news junkie, I've long been fascinated by how t ...
- Mobile Dominant In Facebook's Ad Revenues For First Time
Around the Net In MAD London, Sean Hargrave - Thursday, April 24, 2014
For the first time, more than half of Facebook's growing advertising reven ...
- Facebook Organic Slashing Really Was All About Mobile Revenues After All
London Blog, Sean Hargrave - Thursday, April 24, 2014
As Facebook announces that the majority of its ad revenue comes fr ...
- AKQA Watch Dogs Campaign Simulates Digital Footprint
MediaDailyNews, Laurie Sullivan - Wednesday, April 23, 2014
AKQA has developed an online campaign promoting Ubisoft's Watch Dogs. It explor ...
- Facebook Revs Soar 72% On Mobile Gains
Social Media & Marketing Daily, Mark Walsh - Wednesday, April 23, 2014
For now, mobile advertising continues to be Facebook's big moneymaker. Ads serv ...
- Facebook Unveils FB Newswire
The Social Graf, Erik Sass - Thursday, April 24, 2014
To say reporters are obsessed with Twitter would be an understatement: wh ...
- Facebook's WhatsApp Hits Half A Billion Users
Around the Net In MAD London, Sean Hargrave - Wednesday, April 23, 2014
WhatsApp has announced it has half a billion users, following a grow ...
- How Does Adland Solve Video Ad Problems Like Facebook Auto-Play? Should It Bother?
London Blog, Sean Hargrave - Wednesday, April 23, 2014
Facebook's service to allow selected partners' videos to play automatically in timelin ...
- Facebook CTRs Rise 20%, Ad Impressions Soar 41%
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, April 22, 2014
While user growth remains a real concern, Facebook appears to be perfecti ...
- Facebook Video Engagement Up Eightfold
Around the Net In MAD London, Sean Hargrave - Tuesday, April 22, 2014
Facebook video ad and post plays have increased nearly eightfold year-on-year ju ...
- Is Facebook Broken?
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, April 21, 2014
The Verge’s Ellis Hamburger thinks Facebook is bordering on social irrelevance. “Facebo ...
- Facebook Mobile Ad Net On Its Way
Mobile Marketing Daily, Steve Smith - Monday, April 21, 2014
Later this month Facebook will introduce its mobile ad network that wi ...
- British Airways Launches 'My Flightpath'
Marketing Daily, Tanya Gazdik - Thursday, April 17, 2014
"We wanted to give customers something that helps to capture the mag ...
- Facebook Adds Nearby Friends Feature To Mobile App
Social Media & Marketing Daily, Gavin O'Malley - Thursday, April 17, 2014
What's next for Facebook now that it has facilitated nearly every virtu ...