- The 'Obvious Choice' - Blue Diamond Almonds Goes Nuts, Promotes 2 Brands
MAD, Fern Siegel - Thursday, February 13, 2025
To promote the snack ahead of March Madness, McKinney tapped basketball superf ...
- Ben Affleck's DunKings Launch 'Java Jam' At Super Bowl
MAD, Fern Siegel - Monday, February 10, 2025
Making its second big-game appearance, the DunKings' merch is now available. ...
- Captain D's Selects Doner As Creative AOR
MAD, Fern Siegel - Friday, January 31, 2025
Captain D's owns, operates and franchises 526 seafood restaurants in 22 sta ...
- McDonald's New CMO Returns From Canada
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 30, 2025
Alyssa Buetikofer joined McDonald's in 2011 and worked across a range ...
- Subway Reviewing Its U.S. Media, Creative Accounts
MAD, Steve McClellan - Wednesday, January 29, 2025
Both assignments are currently held by Dentsu in an integrated account. Med ...
- Little Caesar's Super Bowl Return Hints At Surprises
MAD, Fern Siegel - Monday, January 27, 2025
McKinney, Little Caesar's creative AOR, produced the ad, which sold for ...
- Totino's Previews Super Bowl Spot
MAD, Fern Siegel - Tuesday, January 21, 2025
It features comedians Tim Robinson and Sam Richardson. ...
- Cava Launches Limited Menu With Gold Medalist Gabby Thomas
Marketing Daily, Teresa Buyikian - Tuesday, January 21, 2025
Among the selections, the Garlic Chicken + Veggie Pita contains half grill ...
- Goto Foods Promotes Several Senior Execs
Marketing Daily, Teresa Buyikian - Friday, January 17, 2025
Goto Foods, which owns brands including Auntie Anne's, Carvel and Cinnabon, promot ...
- GS&F Rebrands, Named Guthrie's AOR
MAD, Fern Siegel - Thursday, January 16, 2025
Guthrie's is the original innovator of the chicken-finger concept, with more th ...
- Starbucks Reverses Open-Door Policy
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, January 14, 2025
Liberal access to facilities was put in place after one of t ...
- Whataburger Orders Empower As Media AOR
MAD, Fern Siegel - Monday, January 13, 2025
The Chicago agency will lead Whataburger's media strategy, planning and buying acro ...
- McDonald's Tweaks DEI Policies, Allstate Faces Backlash
Marketing Daily - Top of the News, Tanya Gazdik - Monday, January 6, 2025
Citing the Supreme Court's 2023 decision banning affirmative action, the fast-food gia ...
- Starbucks, Amazon Employees Strike In Some Cities
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, December 22, 2024
The strikes follow other recent standoffs between corporate America and organized la ...
- McDonald's UK-Ireland Names TMW Customer Engagement AOR
Accounts on the Move, Fern Siegel - Monday, December 16, 2024
This is the first business opportunity for TMW since it was acquir ...
- Totino's To Make Debut Appearance At Super Bowl
MAD, Fern Siegel - Wednesday, December 11, 2024
After a 10-year hiatus, General Mills is returning to the Big G ...
- Study: McDonald's, Domino's Most-Searched For QSRs Online
QSR Insider, Teresa Buyikian - Tuesday, November 26, 2024
Chick-fil-A came in a close third, with 11.2 million monthly average searche ...
- Delta To Serve Shake Shack In First Class
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, November 24, 2024
One reason for the choice: Delta noticed burgers are among the top-order ...
- Pepsi Goes 'Undercover' To Prove Its Alliance With Burgers
MAD, Fern Siegel - Monday, November 18, 2024
Agents surprise diners, replacing their beverages with Pepsi at big burger cha ...
- 'Back' To The Future: Church's Texas Chicken Reintroduces 1952 Recipe
MAD, Fern Siegel - Tuesday, November 12, 2024
The cross-platform campaign by Brunner is a strategic move to drive busine ...
- Krystal Offers Blast From Past
Out to Launch, Fern Siegel - Monday, November 11, 2024
Nostalgic imagery reminds people the fast-food chain has been popular since 1 ...
- Buddy's Bar-B-Q Is 'Smokin,' Promotes Nostalgic Comfort
MAD, Fern Siegel - Friday, November 8, 2024
InnoVision has channeled Buddy's appeal: comfort food and family-friendly vibe. ...
- Hummus Republic Spreads Positivity With LA Billboards
Out to Launch, Fern Siegel - Friday, November 8, 2024
The fast-food chain's message is simple: "Spread Hummus, Not Hate." ...
- Second Childhood: The Post Chicken & Beer Serves Adult Happy Meals
Out to Launch, Fern Siegel - Thursday, November 7, 2024
A Colorado restaurant group is giving grown-ups a food break. ...
- Starbucks Ends Milk Upcharge, Returns To Sharpie Roots
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, November 3, 2024
"Starbucks is bringing back hand-written names in Sharpie on cups and self-ser ...
- McDonald's Sales Slide Amid E.Coli Scare
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, October 29, 2024
Marketing and value helped lead to a moderate improvement in sales a ...
- Chipotle Intros AI Hiring Platform
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, October 24, 2024
The new system arrives as Chipotle strives to double its footprint ...
- McDonald's Recruits 'Boat' Actors To Tout Chicken Big Mac
MAD, Fern Siegel - Wednesday, October 23, 2024
The ads run primarily on programmatic media plans with a focus ...
- Food Fight: KFC Enters Chicken Tender Wars
MAD, Fern Siegel - Wednesday, October 16, 2024
The integrated campaign is the first work for KFC since Highdive w ...
- Krispy Kreme, McDonald's Expand Partnership
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, October 13, 2024
Krispy Kreme glazed doughnuts will be available in 1,000 McDonald's locations ...