- American Family Enlists Sports Stars
Marketing Daily, Tanya Gazdik - Wednesday, August 31, 2016
"The support and involvement they provide is representative of the type ...
- "... Just Want To Go To The Bank"
Research Brief, Jack Loechner - Friday, August 12, 2016
While digital innovation is a critical element in addressing and anticipating clie ...
- Visa Takes a Stand for Global Acceptance
MAD, Larissa Faw - Wednesday, August 10, 2016
As a 30-year sponsor of the Olympic Games, Visa is teaming wi ...
- UK Banks Ordered To Undergo An App-Based Tech Revolution
Around the Net In MAD London, Sean Hargrave - Tuesday, August 9, 2016
Britain's High Street banks have been ordered to launch a technological "revolutio ...
- Farmers Insurance Introduces 'Dog Diving'
Marketing Daily, Tanya Gazdik - Monday, August 8, 2016
The phenomenon of dogs flooding houses is more common than you mig ...
- Why Credit Unions Are Better Than Banks
MAD, Larissa Faw - Thursday, August 4, 2016
Developed with agency DNA a new campaign from Boeing Employees Credit Uni ...
- TransferWise Partners With NFL Rookies
Marketing Daily, Tanya Gazdik - Thursday, July 28, 2016
Peer-to-peer international money transfer platform TransferWise is partnering with two NFL rooki ...
- Consumers Still Gun-Shy With Spending
Marketing Daily, Tanya Gazdik - Friday, July 22, 2016
The lingering effects of the depressed economy still have U.S. consumers le ...
- Mastercard Updates Logo, Brand Identity
Marketing Daily, Tanya Gazdik - Thursday, July 14, 2016
On Thursday, Mastercard unveiled an update to its red and yellow lo ...
- Search Data Shows Sharing Economy On The Rise
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 14, 2016
Sharing economy sites in the U.S., like Airbnb and Uber, continue ...
- Millennials' Trust Of Insurance Companies Rises
Marketing Daily, Tanya Gazdik - Thursday, July 14, 2016
More than half of Millennials say that insurance companies are more trustwort ...
- MasterCard Moves From 'Fuzzy' Marketing To Growing Bottom Line
Around the Net In MAD London, Sean Hargrave - Tuesday, July 12, 2016
MasterCard is shifting from traditional above-the-line advertising to focus on real-time promotio ...
- American Express Grabs Latino Market Share
Marketing Daily, Tanya Gazdik - Wednesday, July 6, 2016
American Express experienced the greatest relative success among Hispanic consumers over t ...
- Credit One Bank Matches Donations From NASCAR Fans For Vets
Marketing Daily, Tanya Gazdik - Thursday, June 30, 2016
NASCAR fans can show support for veterans on this Fourth of Ju ...
- Deloitte Asks Consumers To 'Look Again'
Marketing Daily, Tanya Gazdik - Thursday, June 30, 2016
The younger, more daring voice is convincing the older, more experienced voi ...
- Maxus Wins JLL Digital Assignment
MAD, Steve McClellan - Monday, June 27, 2016
Chicago-based JLL, the global investment management firm specializing in commercial property, h ...
- Visa Kicks Off Olympics Effort
Marketing Daily, Tanya Gazdik - Tuesday, June 21, 2016
Visa is calling it the "most ambitious integrated global Olympic Games campai ...
- In Latest Campaign LifeLock Spots Problems And Solves Them
MAD, Larissa Faw - Friday, June 17, 2016
Developed with its agency DDB Chicago, the humorous effort features two n ...
- Schwab Promotes Benefits of Financial Advice
Marketing Daily, Tanya Gazdik - Thursday, June 16, 2016
"This multimillion-dollar campaign marks a fourfold increase in our investment versus wh ...
- Esurance Partners With Minor League Baseball
Marketing Daily, Tanya Gazdik - Tuesday, June 14, 2016
Esurance is adding to its baseball-related marketing, signing a multi-year partnership wi ...
- TD Ameritrade Aids Olympic Hopefuls
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
TD Ameritrade is the only official U.S. sponsor to match U.S. Olympia ...
- Danica Patrick Stars In Life Insurance Effort
Marketing Daily, Tanya Gazdik - Monday, June 6, 2016
Race car driver Danica Patrick is sharing her personal story to encoura ...
- Allstate's Black Cat To Predict Soccer Tournament Losses
Marketing Daily, Tanya Gazdik - Thursday, June 2, 2016
Fans can follow Soy La Mala Suerte on Facebook and Twitter ...
- Realtor.com Brings Back Elizabeth Banks
Marketing Daily, Tanya Gazdik - Wednesday, June 1, 2016
"Our primary goal this year is to demonstrate why realtor.com is consumer ...
- Highmark Nudges Battle Against Cancer Forward
Marketing Daily, Nina Lentini - Thursday, May 19, 2016
"Our aim is to engage all members to take advantage of cover ...
- Nationwide Puts GBP20m Media Account Up For Review
Around the Net In MAD London, Sean Hargrave - Thursday, May 19, 2016
Britain's biggest building society has used Havas Media as its planning a ...
- Esurance Continues MLB Sponsorship
Marketing Daily, Tanya Gazdik - Wednesday, May 18, 2016
New TV spots include three-time All-Star and World Series Champion Buster Pose ...
- How Financial Services Brands Can Engage Customers With Paid Social
Social Media & Marketing Daily, Ruth Arber - Monday, May 16, 2016
Financial service companies can build awareness for a product, service, or bra ...
- Allstate Repositions Brand In Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 12, 2016
The integrated campaign positions Allstate in a fresh and interesting way a ...
- Google Loses Millions In Ad Revenue From Prohibiting Payday Ads
SearchBlog, Laurie Sullivan - Thursday, May 12, 2016
Google will lose about $35 million in advertising revenue as a resu ...