- Kraft Heinz Might Be Uncoupling
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, July 22, 2025
One of the fallouts of a "conscious uncoupling" will be the marketi ...
- Upside Down Cookies: Chips Ahoy Teams With 'Stranger Things'
MAD, Fern Siegel - Monday, July 21, 2025
The brand's first fruit-flavored filling represents the Rifts in the series. ...
- Dole Whip Picks Haberman As Creative-Media Lead
Accounts on the Move, Fern Siegel - Friday, July 18, 2025
The agency created a summer campaign for two new flavors: pineapple a ...
- Chips Ahoy Tests Its Limits -- With Help From 'Stranger Things'
Marketing Daily, Sarah Mahoney - Monday, July 21, 2025
The legacy brand is using the Netflix collab to get weird, wi ...
- Nestle's Vital Pursuit Targets Detroit With Guerrilla Campaign
Marketing Daily, Tanya Gazdik - Sunday, July 20, 2025
Campaign for what the brand is calling the first and only GLP-1-friend ...
- Siggi's Yogurt Will Pay You $5K To Use Vacation Days
Marketing Daily, Sarah Mahoney - Wednesday, July 16, 2025
The new campaign, on the heels of Lactalis' $2.5 billion acquisition ...
- Mike's Hot Honey Drizzles A Singular Experience
MAD, Fern Siegel - Tuesday, July 15, 2025
Two spots salute the brand's fan base and the singular effect ...
- Sandwich Book Is First Course For Ramsay, Fox Publishing Venture
TVBlog, Adam Buckman - Wednesday, July 16, 2025
Gordon Ramsay is the earl of sandwiches in a new upcoming cookbo ...
- Ice Cream Makers Aim To Eliminate Artificial Dyes
Marketing Daily - Top of the News, Tanya Gazdik - Monday, July 14, 2025
The companies that have signed on to the goal produce 90% ...
- Candy Makers Push Back On RFK's Dye Restrictions
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, July 9, 2025
The National Confectioners Association warned that the use of natural colors cou ...
- 'Cows' Come Home In New Kemps Spot
Out to Launch, Fern Siegel - Tuesday, July 8, 2025
AOR Betty launched the campaign in six Midwestern states. ...
- America's Test Kitchen Is Closing 'Cook's Country' Magazine
Publishers Daily, Ray Schultz - Tuesday, July 8, 2025
The brand apparently will live on in digital and streaming formats. ...
- Of Course There's A French Fry Day -- And QSRs Offer Deals
Marketing Daily, Teresa Buyikian - Monday, July 7, 2025
On July 11, the call of Free Fry Day reigns at ma ...
- ChatGPT Named This Pickle Campaign -- And It Slaps
CPG Insider, Sarah Mahoney - Thursday, July 3, 2025
Cleveland Kitchen taps AI and a risque slogan to push its light ...
- Survey: Private Labels Are Winning Hearts, Carts, And Credibility
CPG Insider, Sarah Mahoney - Friday, June 27, 2025
Once considered generic fillers, store brands are winning loyalty for quality, pric ...
- General Mills Adds Contest To Sinister Cinnamon Toast Crunch Campaign
Marketing Daily, Sarah Mahoney - Thursday, June 26, 2025
The sweet little cereal squares are eating each other. The food gia ...
- Mourning Anne Burrell As New Season Of 'Worst Cooks' Nears
TVBlog, Adam Buckman - Wednesday, June 25, 2025
Anne Burrell died just weeks before the premiere of a new seas ...
- Stonyfield Introduces National Park Yogurt Tubes
Marketing Daily, Sarah Mahoney - Tuesday, June 24, 2025
The brand ties kids' snacks to a cause, hoping to connect famili ...
- Haagen-Dazs Continues Partnering With LGBTQ+ Artists
Marketing Daily, Danielle Oster - Sunday, June 22, 2025
The brand's Pride Month partnerships include murals in New York, Los Angel ...
- Lights! Camera! Taste! Pop-Tarts, 'Fantastic Four' Promote Flavor
MAD, Fern Siegel - Thursday, June 19, 2025
Le Truc's creative gives the brand a cinematic moment. ...
- As SNAP Cuts Loom, Retailers Brace For Shifting Shopper Strategies
Marketing Daily, Sarah Mahoney - Thursday, June 19, 2025
Walmart and other stores face fresh challenges in winning over low-income consum ...
- Volvo Trucks, Samuelsson Add Transport As A Key Ingredient To Sustainability
MAD, Fern Siegel - Wednesday, June 18, 2025
The partnership hopes to bring change to the food and beverage industr ...
- Friendly's Courts Millennials With Jonas Brothers Collab
CPG Insider, Sarah Mahoney - Friday, June 13, 2025
The boomer-favorite ice cream brand hopes a limited-edition flavor -- and ...
- Cheetos Tries A Shape Contest To Boost Flagging Sales
Marketing Daily, Sarah Mahoney - Monday, June 9, 2025
This version of the #CheetosShapeHunt comes with a $10,000 prize. ...
- With 'Simply Wonderful,' Kinder Chocolate Sets Out to Charm America's Kids
CPG Insider, Sarah Mahoney - Friday, June 6, 2025
Creamy filling from the nicest cows? Clouds? Mermaid power? Kinder's first U. ...
- Nutpods Scores A 'Smooth' Morning Moment
Out to Launch, Fern Siegel - Wednesday, June 4, 2025
Callen's non-dairy creamer spot aims for "weird and funny." ...
- Why Campbell's Soup Is Sizzling -- But Snacks Are Stale
Marketing Daily, Sarah Mahoney - Monday, June 2, 2025
Consumers are cooking more but snacking less, pushing the brand to rethi ...
- Little Sesame Sets Off On A 'Summer Of Hummus' Road Trip
CPG Insider, Sarah Mahoney - Friday, May 30, 2025
With national distribution in place, the chef-led hummus brand bets big ...
- 'The New York Times' Agrees To AI-Based Licensing Arrangement With Amazon
Publishers Daily, Ray Schultz - Thursday, May 29, 2025
Amazon will display summaries of "Times" content and use the paper's materi ...
- Beard Papa's Joins With RPG Zenless Zone Zero For Sweet Gaming Collab
Marketing Daily, Teresa Buyikian - Tuesday, May 27, 2025
Gamers who purchase creme puff sets will also receive exclusive Zenless Zo ...