- Land O'Lakes Removal Of Native Woman From Packaging Stirs Controversy
Marketing Daily - Top of the News, Thom Forbes - Monday, April 27, 2020
The event brought on a confusing flurry of reactions, including this on ...
- IRI Launches Demand Index Providing Detailed View Of Consumer CPG Purchases
Research Intelligencer, Joe Mandese - Monday, April 27, 2020
Overall demand for consumer packaged goods has soared 13% since the pandem ...
- Meat Shortages Loom As Plants Close
Marketing Daily - Top of the News, Thom Forbes - Friday, April 24, 2020
"Grocery executives at retailers including Walmart and Costco Wholesale worry supplies ...
- COVID-19 Fallout: How Badly It's Shaking Ad Industry Across Regions And Categories
Digital News Daily, Laurie Sullivan - Thursday, April 23, 2020
PubMatic data shows how advertisers have changed their ad spend across k ...
- Peak State: Coffee Plus Functional Benefits Of Mushrooms
CPG Insider, Steve Ellwanger - Friday, April 17, 2020
Instead of launching this fall, company "realized that a lot of peop ...
- Uncle Ben's Connects Distanced Families Via Cooking
Marketing Daily, Steve Ellwanger - Thursday, April 16, 2020
Uncle Ben's "Special Guests" spot is also an example of how ...
- European Grocers Get Lists Of Those In Need Of Food Packages That Had Been Blocked By GDPR
Marketing Daily, Ray Schultz - Monday, April 20, 2020
Until this turnaround, vulnerable individuals could either eat or have their priva ...
- Kind Snacks, Sparkling Ice Bolster Supply Chains, Celebrate 'Heroes'
Marketing Daily, Steve Ellwanger - Tuesday, April 14, 2020
Kind launched the Frontline Impact Project, a centralized online hub that wi ...
- Snack Food Giant Frito-Lay Gets Serious For A Change
Marketing Daily, P.J. Bednarski - Monday, April 13, 2020
Frito-Lay late last week debuted its new spot, "It's About People," whi ...
- Founder's Spotlight: Overnight Pivot To D2C To Save The Farm
D2C Insider, Sarah Mahoney - Monday, April 13, 2020
"Overnight lesson in survival" for the Chef's Garden: "Within 24 hours ...
- Order Takeout This Tuesday And You Could Win Takeout For A Year
Mediapsssst, Richard Whitman - Monday, April 13, 2020
The coalition behind The Great American Takeout Has Teamed with Coca-Cola ...
- Vitamix Blends A Loyalty Strategy That Rewards Engagement
Brand Insider Podcast, Steve Smith - Friday, April 10, 2020
Vitamix started a customer loyalty program not grounded in buying more stuf ...
- Exo Protein's Jones On The Potential Of Crickets As Food
CPG Insider, Steve Ellwanger - Friday, April 10, 2020
"We want to support people eating crickets and having a great experien ...
- Puppo's Unique Strategy Spikes Organic Search By 144%
MediaPost Connect, Nina Lentini - Friday, April 10, 2020
"Our target audience is people who care about personalization for their pe ...
- Panera, Subway Pivot To Offer Groceries
Marketing Daily, Tanya Gazdik - Wednesday, April 8, 2020
Panera is the latest restaurant chain to jump on the bandwagon, announci ...
- Peeps, US Foods Prep For Quiet Easter At Home
Marketing Daily, Steve Ellwanger - Wednesday, April 8, 2020
US Foods provides restaurants with logos, videos and digital Easter-themed menu templat ...
- Weighted Images Pose New Challenge, Slow Load Times For Amazon, Others
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 8, 2020
Weighted images have always slowed web page-load times, but recent data poin ...
- QSRs Embrace TV To Boost Off-Premise Dining
Marketing Daily, Steve Ellwanger - Tuesday, April 7, 2020
Taco Bell, Dunkin', Buffalo Wild Wings, Chipotle Mexican Grill, and Denny's a ...
- Processed Foods See Boom Times Again As Shoppers Hunker Down
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 8, 2020
"We can't make enough mac and cheese right now," says plant manag ...
- Organic Valley Touts 'Outside' Animal Care To Differentiate Milk Products
Marketing Daily, Steve Ellwanger - Monday, April 6, 2020
The campaign promotes idea that cows allowed to graze outdoors are happi ...
- UK Supermarkets See Highest Ever Sales For March
Around the Net In MAD London, Sean Hargrave - Wednesday, April 1, 2020
March was the biggest ever month for supermarket sales. "Campaign" is reporti ...
- Conagra: Strong Food Sales Generating New Trial Usage
Marketing Daily, Steve Ellwanger - Tuesday, March 31, 2020
"We believe the sharp increase in at-home eating occasions is generating tri ...
- Thrillist Supports Restaurant Industry With Cross-Platform Fund-Raising Efforts
Publishers Daily, Melynda Fuller - Tuesday, March 31, 2020
Thrillist will leverage its platform and content through donation widgets placed ...
- Food Fixations: Digital Hits Its Limit
D2C Insider, Sarah Mahoney - Monday, March 30, 2020
It's been astonishing to see how quickly the world has galloped towa ...
- At-Home Food Shift More Dramatic Than 2008-09 Recession
Marketing Daily, Steve Ellwanger - Thursday, March 26, 2020
If schools/restaurants are closed for 30 days, spending on food at ho ...
- This Virus Is Exhausting Even When You Don't Have It
Mediapsssst, Richard Whitman - Thursday, March 26, 2020
It's all-consuming isn't it? A lot of worry, and very little rel ...
- Passover, Easter Virtual Dinner Ideas For Challenging Times
Performance Marketing Insider, Laurie Sullivan - Friday, March 27, 2020
This might be a good time to plan a virtual dinner ...
- General Mills: Marketing Spend Steady, Supply Chain Strong
Marketing Daily, Steve Ellwanger - Thursday, March 19, 2020
"We're all trying to do the same thing, and it's feed o ...
- There's Plenty Of Food Out There. Getting It Home Is The Challenge
Marketing Daily - Top of the News, Thom Forbes - Friday, March 20, 2020
"Companies that supply meat, vegetables and other staples are struggling to redire ...
- Morrisons Creates 3,500 Jobs To Keep Food Deliveries Going
Around the Net In MAD London, Sean Hargrave - Thursday, March 19, 2020
For all those frantically trying to get a home delivery of grocerie ...