- How Cookie Sales Crumble: COVID-19 Stops Girl Scouts Tradition For Now
Marketing Daily, P.J. Bednarski - Monday, March 16, 2020
Girl Scouts of USA said it "recommends" suspending Girl Scout cookie booth ...
- Frito-Lay's Dilley On The Challenges Female CPG Startups Face
CPG Insider, Steve Ellwanger - Friday, March 13, 2020
For one, the vast majority of VCs are still staffed by me ...
- Coronavirus-Related Search Data Shows Surprising Effect On Retail Sites
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 12, 2020
The impact of coronavirus on retail is a "Black Swan event" ...
- Havas Media Group, 'Tastemade' Partner To Reach Millennials
Publishers Daily, Sara Guaglione - Tuesday, March 10, 2020
Havas clients now get first-look access to original "Tastemade' content, media a ...
- 'Thrillist' President Ocean MacAdams Steps Down
Publishers Daily, Sara Guaglione - Friday, March 6, 2020
MacAdams is exiting after nearly three years at Group Nine Media's fo ...
- Puppo's Data-Targeted OOH Campaign has Tails Wagging in NYC
The MediaPost Cases, Nina Lentini - Monday, March 9, 2020
Breaking into an already saturated market that's extremely competitive is challenging enoug ...
- The Laughing Cow Promotes Mirth And 'Real Cheese'
Marketing Daily, Steve Ellwanger - Thursday, March 5, 2020
A new campaign titled "Because It's Better To Laugh" began with ...
- Kind's Equality Bar Supports ERA Passage
Marketing Daily, Steve Ellwanger - Wednesday, March 4, 2020
All proceeds from the sale of Equality go to the Alice Pa ...
- Plant-Based Foods: Price-Cutting Amid Product Proliferation
Marketing Daily, Steve Ellwanger - Tuesday, March 3, 2020
Consultant: "Never have we seen a movement evolve so quickly from frin ...
- Misfits' D2C Ambition To End Food Waste
D2C Insider, Sarah Mahoney - Monday, March 2, 2020
With its weird potatoes and misshapen parsnips from organic growers, "we're buildi ...
- 5 Trends Impacting Food Marketers This Year
Marketing Insider, Marie Gorman - Monday, March 2, 2020
Among the trends: hypercustomization and disaster farming. ...
- Beyond Meat Plans To Push Back Against Beef Producers As Sales Triple
Marketing Daily - Top of the News, Thom Forbes - Friday, February 28, 2020
The company "plans to place promotions on social media and other digit ...
- Galvanized Media Hires Faye Brennan As EIC, 'Eat This, Not That!'
Publishers Daily, Sara Guaglione - Wednesday, February 26, 2020
Brennan was previously the sex & relationships director for 'Cosmopolitan.' Galvanized Med ...
- 'Eater' Launches Phoenix Site, Expands Charleston Edition To Carolinas
Publishers Daily, Sara Guaglione - Wednesday, February 26, 2020
The publication now has sites dedicated to 25 markets across America, Euro ...
- Krispy Kreme To Offer Nationwide Delivery
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, February 25, 2020
Like almost every other consumer good, donuts can now be delivered ...
- Campaign, Pop-Up Event Encourage Swapping Pancake Syrup For Nutella
Marketing Daily, Steve Ellwanger - Tuesday, February 25, 2020
On Saturday from 9 a.m. to 4 p.m., the Vanderbilt Hall secti ...
- American Egg Board Supports U.S. Eggs With REAL Certification Seal
Marketing Daily, Steve Ellwanger - Monday, February 24, 2020
The Made With REAL Eggs rollout follows pilot tests at White Cast ...
- KP Owner Consolidates Media With Publicis
Around the Net In MAD London, Sean Hargrave - Friday, February 21, 2020
Intersnack, owner of KP, has consolidated its European media business into Public ...
- Blue Apron May Be For Sale: Even Slashed Ad Spend Can't Slow Losses
Marketing Daily, Sarah Mahoney - Thursday, February 20, 2020
Analyst: "It's an indication the meal-kit market, valued at somewhere between $2 ...
- QSR 'Breakfast Wars': Cereal Killer For General Mills, Kellogg, Post?
Marketing Daily, Steve Ellwanger - Wednesday, February 19, 2020
There are a few bright spots in the U.S. cereal category ...
- Kraft Heinz Will Raise Media Spend 30%, Cut Half Of Agency Roster
Marketing Daily, Steve Ellwanger - Monday, February 17, 2020
U.S. net sales in fiscal 2019 declined 2.7%, with cheese, coffee, co ...
- Dairy Farmers Of America Strikes $425M Deal With Dean Foods
Marketing Daily - Top of the News, Thom Forbes - Tuesday, February 18, 2020
Dean filed for Chapter 11 bankruptcy in November, struggling to attract consume ...
- Kraft Heinz To Slash Its Agency Roster
Around the Net In MAD London, Sean Hargrave - Monday, February 17, 2020
Kraft Heinz has warned that it will cull the number of agenci ...
- Top Ramen Bonds With 'Lazy Egg' Gudetama In Nissin/Sanrio Partnership
Marketing Daily, Steve Ellwanger - Thursday, February 13, 2020
The image of Gudetama on packages of Nissin's Top Ramen products ...
- Frank's RedHot Sauce Tweets Its Way To Red-hot Results
MediaPost Connect, Nina Lentini - Monday, March 2, 2020
People were invited to use emojis on Twitter to pair the chi ...
- Move Over Impossible Burgers, Plant-Based Corned Beef Is Here
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, February 12, 2020
It’s either the greatest thing since sliced bread (if you don’t e ...
- Unilever Stops Targeting Children In Food And Drink Advertising
Around the Net In MAD London, Sean Hargrave - Thursday, February 13, 2020
Unilever has pledged to no longer target food and beverage advertising ...
- General Mills Wades Into Slowly Rising Tide Of Seafood Substitutes
Marketing Daily, Steve Ellwanger - Wednesday, February 12, 2020
Good Catch plant-based tuna substitute launched a year ago this month ...
- Branston Pickle Awarded To Wonderhood Studios
Around the Net In MAD London, Sean Hargrave - Tuesday, February 11, 2020
Food brand owner Mizkanhas appointed Wonderhood Studios to handle its Branston pickl ...
- Ferrero Aligns With Entertainment Personalities For New Tic Tac, Kinder Campaigns
Marketing Daily, Steve Ellwanger - Monday, February 10, 2020
Two-time Grammy-nominated DJ/producer Steve Aoki directs and stars in Tic Tac's laun ...