- AI Monsters, Imaginary Images Infiltrate Super Bowl LVIII Ads
Search & Performance Insider, Laurie Sullivan - Tuesday, February 13, 2024
One Super Bowl ad used AI to poke fun of the conce ...
- Ecommerce Numbers Rise - Thank Marketplaces
Search & Performance Insider, Laurie Sullivan - Tuesday, December 12, 2023
One in five shoppers say they are buying gifts from smaller business ...
- Google AI Delivers What's On Your Mind
Search & Performance Insider, Laurie Sullivan - Thursday, November 16, 2023
The technology generates shoppable products by describing an image, with a sear ...
- Instagram To Expand 'Gifts' Feature To Reels Creators In 33 More Countries
MediaDailyNews, Colin Kirkland - Monday, September 18, 2023
Instagram will roll out expanded access to its "Gifts" feature to creato ...
- AI To Become 2023 Holiday Shopping Guide
Search & Performance Insider, Laurie Sullivan - Wednesday, August 30, 2023
How will AI influence what and when consumers buy? Aki Technologies, t ...
- Buried Gold: Yahoo Mail Uses AI To Help Shoppers Find Savings In Their Inbox
Email Insider, Ray Schultz - Monday, August 28, 2023
Long-forgotten discounts, gift cards and store credits can be pulled up a ...
- Holiday Shoppers Are Budgeting $500 For Gifts, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, August 24, 2023
Those who are receiving gifts want cash or gift cards, Aki Technologi ...
- Most Consumers Will Buy Holiday Gift Cards This Year: Study
Email Marketing Daily, Ray Schultz - Wednesday, August 23, 2023
Almost half of recipients would expect a value of $25, Fiserv repo ...
- Online Prices Fell 1.6% Overall In July, But Apparel Rose: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 8, 2023
The Adobe Digital Price Index found that online prices decreased year-on-year f ...
- New Edible CMO Shifts To Brand Storytelling
D2C Insider, Sarah Mahoney - Monday, June 12, 2023
The fruit-gifting brand has high awareness but falling sales. Kevin Keith, i ...
- Reddit To Launch Karma Kash, Reduce Marketing Swag By Half
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 5, 2023
Reddit's initiative to help minimize the impact of marketing giveaways and promotion ...
- Consumers Holding Gift Cards Worth Billions Of Dollars
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, February 26, 2023
Consumers are holding onto gift cards worth billions of dollars. "Almost two-thir ...
- Perks, Please: Brands That Fulfill Giveaways In Real-Time Do Better, Study Claims
Email Insider, Ray Schultz - Thursday, February 16, 2023
Positive sentiment rises when prizes and gifts are delivered quickly -- showi ...
- Consumers Are Anxious This Holiday Season, And Are Spending Less, Study Finds
Email Marketing Daily, Ray Schultz - Monday, December 19, 2022
Many consumers will be working or at least checking work emails, Afl ...
- Shoppers Are Feeling The Inflationary Pinch As The Holidays Approach
Email Marketing Daily, Ray Schultz - Tuesday, December 6, 2022
Most consumers believe the U.S. is headed for a recession, Jungle Sco ...
- Moody Cyber Monday: Sales Were Higher YoY, But Not For All Categories
Email Insider, Ray Schultz - Thursday, December 1, 2022
Footwear saw a 5% decline in average order value on Cyber Mond ...
- Instacart Promotions In Ad Manager Expand Campaign Options For Brands
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 30, 2022
About 5,500 brands now have access to Coupons, and Stock Up &am ...
- Inflation-Related Articles Take Backseat To Gift Giving, Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 25, 2022
Taboola is tracking Black Friday search data through its ecommerce network, whi ...
- Many Happy Returns - Or Not, Per PayPal Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 22, 2022
Nearly one in four consumers have returned a greater percentage of the ...
- Gift Cards Are Less Popular This Holiday Season, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, November 17, 2022
Most holiday shoppers are going for physical objects such as clothing a ...
- Pinterest TV's First Shop The Holidays Event Launches
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 14, 2022
Pinterest TV on Monday launched its first Shop the Holidays event ma ...
- Pinterest Campaign Shows Boards, Search Help Pinners 'Gift Like You Get Them'
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 8, 2022
Pinterest launched a holiday campaign aimed at the re-gifters, the don't-quite-get-you gifter ...
- 80% Of Gen Z Shoppers Plan To Use Social Media For 2022 Holiday Gift-Buying
Digital News Daily, Colin Kirkland - Thursday, November 3, 2022
SimplicityDX's report highlights Gen Z's use of social media and shopping expectatio ...
- PwC Holiday Outlook: Black Friday Less Relevant, Millennials Will Spend Most
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2022
Just 20% of consumers in a study by PwC said they pl ...
- Streaming, Other Gift Subs Expected To Soar This Holiday Season
Digital News Daily, Karlene Lukovitz - Wednesday, October 5, 2022
Streaming video is the most-cited type of subscription for both giving a ...
- Shoppers Like Black Friday-Cyber Monday Emails
Email Marketing Daily, Ray Schultz - Thursday, September 29, 2022
Most consumers plan to shop online, but some are spending less, Wunderki ...
- Financial Trends: How Brands Can Convince Consumers To Spend In A Faltering Economy
Search & Performance Insider, Laurie Sullivan - Tuesday, September 27, 2022
Despite inflation, 86% of consumers looking to shop for the holidays s ...
- Consumers Ready To Spend -- Well, Maybe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
Some consumers cut spending and change habits, but a lot depends ...
- Wild Cards: Shoppers May Resort To Gift Cards To Counter Supply-Chain Issues And Inflation
Email Insider, Ray Schultz - Friday, September 9, 2022
More consumers are buying online, but they expect to face challenges wh ...
- Retailers Fail To Capitalize On Gift Cards As Digital Purchases Rise
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 5, 2022
Most shoppers prefer some form of gift card personalization, with 30% ...