- SEO Improvements Link To AI; Strategies Still Too Complicated
SearchBlog, Laurie Sullivan - Monday, April 3, 2017
Some 96% of search engine optimization professionals say their SEO strategy cou ...
- Coca-Cola Chooses Facebook Over YouTube For New Video Campaign
Around the Net In MAD London, Sean Hargrave - Friday, March 31, 2017
Coca-Cola's new UK campaign for Diet Coke features tv presenter Holly Willough ...
- UK Government Says Tech Giants Are Paying 'Lip Service' On Terror
Around the Net In MAD London, Sean Hargrave - Friday, March 31, 2017
Google has promised to do more to flag up and remove terror-relat ...
- Australian Government Curtails YouTube Advertising
Around the Net in Real-Time, Tobi Elkin - Friday, March 31, 2017
The Australian government joins a list of YouTube advertisers including AT&T, Pep ...
- Google Expands 'Reserve' Booking Service
Around the Net in Search Marketing, Gavin O'Malley - Friday, March 31, 2017
Making it easier to book fitness classes and such, Google is rolli ...
- Header Bidding Isn't Helping Improve Ad Quality, Brand Safety
RTBlog, Tobi Elkin - Friday, March 31, 2017
More ad-tech firms are looking to offer, or are already offering, server-to-serv ...
- Hallmark Networks Pitch Trust At Upfront
Television News Daily, Adam Buckman - Thursday, March 30, 2017
The TV industry's expected offensive against digital giants Google and YouTube w ...
- Brand Safety Is Actually Improving Online, Figures Reveal
Around the Net In MAD London, Sean Hargrave - Thursday, March 30, 2017
Despite the boycott of Google over brand safety, figures from Integral ...
- YouTube Boycott Nets Broadcasters A Million Pounds Extra Per Week
Around the Net In MAD London, Sean Hargrave - Thursday, March 30, 2017
The Google boycott over brand safety is apparently having a very benefici ...
- Google Allows Boycotting Marketers To See Which Videos Their Ads Could Run Against
Around the Net in Real-Time, Tobi Elkin - Thursday, March 30, 2017
Facing backlash and boycotts by marketers over ads appearing next to extremi ...
- Now Telecom Cos. Can Mine Consumers' Data
Around the Net in Real-Time, Tobi Elkin - Thursday, March 30, 2017
The Wall Street Journal reports on what the repeal of the Feder ...
- Irony Alert! Google Boycott Bites As Video Safety Improves
London Blog, Sean Hargrave - Thursday, March 30, 2017
In the ultimate irony, Google is called out and boycotted at t ...
- Google Pushes Apple Out Of Top Brand Spot
Marketing Daily, Tanya Gazdik - Thursday, March 30, 2017
Tech brands are increasingly dominant despite recent Google and Uber controversies. California ...
- Google Maps Lets Users Share Real-Time Location
Mobile Insider, Gavin O'Malley - Thursday, March 30, 2017
Despite the obvious privacy issues, Google just threw Maps into the de ...
- Advertisers Hold London Talks With Google
Around the Net In MAD London, Sean Hargrave - Wednesday, March 29, 2017
ISBA, the voice of British advertisers, has led a delegation of twen ...
- What Role Does Programmatic Media Play In Brand Safety?
RTBlog, Tobi Elkin - Wednesday, March 29, 2017
With the issue of brand safety front and center amid advertiser concer ...
- Google Home Launches Next Week To Take On The Echo
Around the Net In MAD London, Sean Hargrave - Tuesday, March 28, 2017
Google has launched its answer to the Amazon Echo. Its Google Ho ...
- Murdoch Wins First Round Vs Google -- But Could Ad Blocking Make It A Pyrrhic Victory?
London Blog, Sean Hargrave - Tuesday, March 28, 2017
The newspaper charge against Google has worked as brands queue up ...
- Facebook Messenger Just Got Friendlier
Mobile Marketing Daily, Gavin O'Malley - Monday, March 27, 2017
In real-time, Facebook Messenger is now inviting users to share their physic ...
- Brand, Ad Safety Issues Spread From Google To Social Media Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 27, 2017
Brand and ad safety issues will soon extend from Google to oth ...
- SEMPO Study Points To Verifying ROI As Greatest Challenge
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 28, 2017
Social media advertising is the fastest-growing digital marketing segment, but search engi ...
- Google Will Shutter Google Talk In Favor Of Hangouts
Around the Net in Email, Ray Schultz - Monday, March 27, 2017
Google will shut down its chatting service Google Talk and replace ...
- 'Furious' Boris Johnson Calls Internet Companies' Slow Reaction To Extremism 'Disgusting'
Around the Net In MAD London, Sean Hargrave - Monday, March 27, 2017
Foreign Secretary Boris Johnson has attacked Google and other leading online publishe ...
- Could Google's Woes Spare TV A 7% Revenue Nosedive?
London Blog, Sean Hargrave - Monday, March 27, 2017
Zenith's forecast figures for television are a dire warning for the indust ...
- Google Advertisers Already Have Tools To Block Ads From Extremist Content
MAD, Laurie Sullivan - Friday, March 24, 2017
Several advertising execs with hands-on experience creating and scheduling campaigns say eve ...
- ANA's Liodice Weighs In On Google Controversy
Marketing Daily, Aaron Baar - Friday, March 24, 2017
"No marketer should ever place its brand at risk. All agency a ...
- ANA Issues YouTube Advisory, Tells Google 'To Do No Harm'
MediaDailyNews, Joe Mandese - Friday, March 24, 2017
In an ironic twist for a company whose corporate motto is " ...
- Analyst: Google May Not Be Working Fast Enough On 'Brand Safety' Issues
Real-Time Daily, Tobi Elkin - Monday, March 27, 2017
The number of marketers suspending advertising on Google is growing beyond t ...
- Gmail Is The Answer To Deleted Addresses, 'Guardian' Says
Around The Net In EU Email Marketing, Sean Hargrave - Friday, March 24, 2017
As EE tells millions of users the addresses they have been usi ...
- Lack Of Brand Safety Is A 'Death Spiral' For Marketers
RTBlog, Tobi Elkin - Friday, March 24, 2017
As more advertisers curtail non-search advertising on its platform, Google finds itse ...