- Protein World 'Beach Ready' Ad Cleared By ASA
Around the Net In MAD London, Sean Hargrave - Wednesday, July 1, 2015
Protein World's controversial "beach body ready" campaign has been cleared by t ...
- Carlsberg Launches Range For Daily Groomers
Around the Net In MAD London, Sean Hargrave - Monday, June 22, 2015
Carlsberg has launched "Carlsberg Beer Beauty," a line of men's grooming produc ...
- Kleenex Launches Real-Time 'Care' Campaign
Marketing Daily, Larissa Faw - Monday, June 22, 2015
The campaign's concept is based on research that finds that nearly 5 ...
- NEW! Carlsberg Creates Line Of Beauty Products For Men Made From Beer
Out to Launch, Amy Corr - Thursday, June 18, 2015
Don't drink this beer in the shower; lather your hair instead. Carlsbe ...
- Gen Y Dads: Hot, Vain And All About Dadderday
Marketing Daily, Sarah Mahoney - Tuesday, June 16, 2015
"The cliche is that women let themselves go right after the bab ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, June 17, 2015
Gillette bounced back onto the leaderboard with the promotion of their Gillet ...
- Goddess Alert: European Wax Center Searches For Next Top Model
MAD, Larissa Faw - Wednesday, June 10, 2015
The hair removal franchise is launching its first-ever "Summer Goddess 2015 Mod ...
- Bidding Up To $12 Billion For P&G Beauty Brands
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 10, 2015
Procter & Gamble is getting bids from rivals for the beauty produc ...
- NEW! Birchbox Launches Ad Campaign, Partnership With Gap
Out to Launch, Amy Corr - Friday, June 5, 2015
The more I read about Birchbox, the more I want to t ...
- Birchbox Kicks Off TV Campaign, Opens In Gap Stores
Marketing Daily, Sarah Mahoney - Tuesday, June 2, 2015
A TV spot, themed "There's a better way to beautiful," shows ...
- New Beauty Buzzwords Are Ancient: Oil And Clay Sales Soaring
Marketing Daily, Sarah Mahoney - Friday, May 29, 2015
The NPD Group says that in the U.S. prestige beauty market ...
- RetailMeNot Accuses Mary Kay Of Trying To Suppress Free Speech
Daily Online Examiner, Wendy Davis - Friday, May 22, 2015
Mary Kay's recent lawsuit against coupon aggregator RetailMeNot marks an attempt ...
- P&G Consolidates Grooming Range Creative With WPP's Grey
Around the Net In MAD London, Sean Hargrave - Thursday, May 21, 2015
Grey will now take on the global creative accounts for Venus, Bra ...
- CVS Puts $85 Million Media Account In Review
MAD, Larissa Faw - Thursday, May 7, 2015
The incumbent -- WPP's Mindshare -- is expected to participate, as ...
- Maybelline Teams With Style Haul on Original Series
Around the Net in Video, P.J. Bednarski - Thursday, May 7, 2015
"Vanity" is
the first series to be produced by
Bernie Su and
Dav ... - The Young And Bold YouTube Entrepreneurs
VidBlog, P.J. Bednarski - Wednesday, May 6, 2015
At a couple of NewFront events, I got caught up with t ...
- Why The Search For Beauty Care Products Takes Longer
SearchBlog, Laurie Sullivan - Tuesday, May 5, 2015
Beauty care products including cosmetics, fragrances, hair and nail care, along wi ...
- To Reach Moms, Dove Pushes Multi-Generational Appeal
Marketing Daily, Sarah Mahoney - Friday, May 1, 2015
Unilever says the campaign came from research that showed that three tim ...
- Supercuts Tackles Selfie Phenomenon
Marketing Daily, Aaron Baar - Sunday, May 3, 2015
In this era of selfies, it's important to look your best ...
- Beach Body Ready Ad Banned
Around the Net In MAD London, Sean Hargrave - Friday, May 1, 2015
A controversial diet supplement advertisement featuring a slender bikini-clad model has be ...
- Beach Body Campaign Company Rebuffs Social Media Criticism
Around the Net In MAD London, Sean Hargrave - Monday, April 27, 2015
The fitness company behind the "body shaming" social media storm sweeping acro ...
- Beach Body-Ready Company Must Be Loving The Haters
London Blog, Sean Hargrave - Monday, April 27, 2015
Call it what you like, but using a "beach ready" model wi ...
- Schick Creates 'Comfortopia' On The Onion
Marketing Daily, Karl Greenberg - Friday, April 24, 2015
As with last year's "Schick Xtreme Comfort Games" campaign, the new effor ...
- Kraft, Senate Bill On Cosmetics Address Ingredients For Change
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 21, 2015
As consumers increasingly demand to know exactly what goes into - a ...
- Coty Wants Five Months To Pay Its Agency Bills
MAD, Steve McClellan - Tuesday, April 14, 2015
Perfume marketer Coty has launched a global media agency review and h ...
- Avon Stock Lifts Off On Report It May Jettison North American Biz
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 15, 2015
Avon, which told analysts on Monday that it was postponing a M ...
- Dove Challenges Women To Rethink 'Beautiful' In New Short Film
Around the Net In MAD London, Sean Hargrave - Thursday, April 9, 2015
Dove, the personal care brand owned by Unilever, has launched a vid ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, April 9, 2015
The emergence of Dove's Choose Beautiful campaign, aiming to prove that beau ...
- L'Oreal USA Puts Its $1 Billion Media Assignment Into Review
MAD, Steve McClellan - Thursday, April 2, 2015
L'Oreal USA has kicked off a comprehensive media planning and buying revie ...
- Makeup, Skincare Brands See Search Engines Driving One-Third Of Traffic To Sites
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 23, 2015
Four out of five women in the U.S. wear makeup and intera ...