- J&J Consolidates $1 Billion U.S. Media With IPG
MAD, Steve McClellan - Friday, September 11, 2015
OMD was awarded media-buying duties for the account last year, leaving Interpublic ...
- Brazilian Beauty Company Launches PSA On Dangers Of Putting On Make-Up And Driving
Out to Launch, Amy Corr - Wednesday, September 9, 2015
Vult, a Brazilian beauty company, launched an outdoor ad campaign throughout Braz ...
- TotalBeauty Announces TotalBeauty Awards Winners
Around the Net In Publishing, Erik Sass - Thursday, August 20, 2015
Evolve Media's TotalBeauty site announced the winners of its TotalBeauty Awards ...
- Caress Launches Touch-Activated Instagram Films
Marketing Daily, Karlene Lukovitz - Tuesday, August 4, 2015
The innovation is being employed, appropriately, to promote Caress Forever body washe ...
- John Lewis To Launch In-Store Spa Brand
Around the Net In MAD London, Sean Hargrave - Friday, July 31, 2015
The in-store spa, branded &Beauty, will launch in September when the n ...
- Unilever Shifting Focus From Food To Personal Care
Around the Net In MAD London, Sean Hargrave - Friday, July 24, 2015
Unilever said it is on the way to personal care becoming 5 ...
- L'Oreal Chief Digital Officer Says Digital Investment Paying Off
Around the Net In MAD London, Sean Hargrave - Monday, July 20, 2015
Technology and beauty may seem like unlikely bedfellows, as most people li ...
- Jergens Kicks Off Comic Spots With Actress Leslie Mann
Marketing Daily, Sarah Mahoney - Friday, July 17, 2015
The campaign, created by Arnold, starts later this month with print a ...
- Nestle And Tesco Claim Programmatic Success
Around the Net In MAD London, Sean Hargrave - Friday, July 17, 2015
You can't often get through a marketing conference without a panel ...
- MLB Players Partner With Nutraceutical Company
Marketing Daily, Tanya Gazdik - Thursday, July 16, 2015
The Major League Baseball Players Association has entered into what it ...
- FMCG Brands Must Tap Growing Ecommerce Demand In UK
Around the Net In MAD London, Sean Hargrave - Monday, July 13, 2015
Online FMCG sales grew by 28% globally and 20% in the ...
- P&G Brand Cull 'Effectively Completed'
Around the Net In MAD London, Sean Hargrave - Friday, July 10, 2015
P&G says it has "effectively completed" its brand cull as it merg ...
- Protein World 'Beach Ready' Ad Cleared By ASA
Around the Net In MAD London, Sean Hargrave - Wednesday, July 1, 2015
Protein World's controversial "beach body ready" campaign has been cleared by t ...
- Carlsberg Launches Range For Daily Groomers
Around the Net In MAD London, Sean Hargrave - Monday, June 22, 2015
Carlsberg has launched "Carlsberg Beer Beauty," a line of men's grooming produc ...
- Kleenex Launches Real-Time 'Care' Campaign
Marketing Daily, Larissa Faw - Monday, June 22, 2015
The campaign's concept is based on research that finds that nearly 5 ...
- NEW! Carlsberg Creates Line Of Beauty Products For Men Made From Beer
Out to Launch, Amy Corr - Thursday, June 18, 2015
Don't drink this beer in the shower; lather your hair instead. Carlsbe ...
- Gen Y Dads: Hot, Vain And All About Dadderday
Marketing Daily, Sarah Mahoney - Tuesday, June 16, 2015
"The cliche is that women let themselves go right after the bab ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, June 17, 2015
Gillette bounced back onto the leaderboard with the promotion of their Gillet ...
- Goddess Alert: European Wax Center Searches For Next Top Model
MAD, Larissa Faw - Wednesday, June 10, 2015
The hair removal franchise is launching its first-ever "Summer Goddess 2015 Mod ...
- Bidding Up To $12 Billion For P&G Beauty Brands
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 10, 2015
Procter & Gamble is getting bids from rivals for the beauty produc ...
- NEW! Birchbox Launches Ad Campaign, Partnership With Gap
Out to Launch, Amy Corr - Friday, June 5, 2015
The more I read about Birchbox, the more I want to t ...
- Birchbox Kicks Off TV Campaign, Opens In Gap Stores
Marketing Daily, Sarah Mahoney - Tuesday, June 2, 2015
A TV spot, themed "There's a better way to beautiful," shows ...
- New Beauty Buzzwords Are Ancient: Oil And Clay Sales Soaring
Marketing Daily, Sarah Mahoney - Friday, May 29, 2015
The NPD Group says that in the U.S. prestige beauty market ...
- RetailMeNot Accuses Mary Kay Of Trying To Suppress Free Speech
Daily Online Examiner, Wendy Davis - Friday, May 22, 2015
Mary Kay's recent lawsuit against coupon aggregator RetailMeNot marks an attempt ...
- P&G Consolidates Grooming Range Creative With WPP's Grey
Around the Net In MAD London, Sean Hargrave - Thursday, May 21, 2015
Grey will now take on the global creative accounts for Venus, Bra ...
- CVS Puts $85 Million Media Account In Review
MAD, Larissa Faw - Thursday, May 7, 2015
The incumbent -- WPP's Mindshare -- is expected to participate, as ...
- Maybelline Teams With Style Haul on Original Series
Around the Net in Video, P.J. Bednarski - Thursday, May 7, 2015
"Vanity" is
the first series to be produced by
Bernie Su and
Dav ... - The Young And Bold YouTube Entrepreneurs
VidBlog, P.J. Bednarski - Wednesday, May 6, 2015
At a couple of NewFront events, I got caught up with t ...
- Why The Search For Beauty Care Products Takes Longer
SearchBlog, Laurie Sullivan - Tuesday, May 5, 2015
Beauty care products including cosmetics, fragrances, hair and nail care, along wi ...
- To Reach Moms, Dove Pushes Multi-Generational Appeal
Marketing Daily, Sarah Mahoney - Friday, May 1, 2015
Unilever says the campaign came from research that showed that three tim ...