- FDA Crackdown On Lancome Claims Signals Shift
Marketing Daily - Top of the News, Thom Forbes - Wednesday, September 12, 2012
A Food and Drug Administration warning letter to L'Oral's Lancme USA presiden ...
- Men Loving Their Faces
Marketing Daily, Sarah Mahoney - Thursday, August 23, 2012
Men aren't just dabbling in their good looks, they're actually slathering: T ...
- Axe Urges Men To 'Fear No Susan Glenn'
Marketing Daily, Tanya Gazdik - Friday, August 17, 2012
Unilever's Axe brand has enlisted actor Max Greenfield for a six-episode W ...
- Johnson & Johnson Steps Up On Beauty Care Ingredients
Marketing Daily - Top of the News, Thom Forbes - Thursday, August 16, 2012
Johnson & Johnson is indeed walking a "public relations tightrope" in pledgi ...
- Kinney Drugs Joins StoreBoard Media
MediaDailyNews, Fern Siegel - Monday, August 13, 2012
Kinney Drugs has joined StoreBoard Media, the country's largest in-store billboard netw ...
- CVS Turns To Shopkick To Boost Mobile Retail
Online Media Daily, Mark Walsh - Tuesday, August 14, 2012
Mobile loyalty service shopkick Tuesday announced CVS as its latest retail partne ...
- African-American Demos Express Ethnic Identity Differently
Online Media Daily, Gavin O'Malley - Monday, August 6, 2012
When marketing to African-Americans, is it becoming less important to emphasize ethn ...
- Nivea Enlists Designer For Facebook Contest
Marketing Daily, Tanya Gazdik - Wednesday, August 1, 2012
Beiersdorf's Nivea is partnering with designer Charlotte Ronson for a design conte ...
- Target Testing Beauty Program In Chicago
Marketing Daily, Sarah Mahoney - Monday, July 23, 2012
The retailer is unleashing 14 black-clad, brand-agnostic specialists, who will help shoppe ...
- Kimberly-Clark Launches Poise Feminine Wellness
Raw, Karl Greenberg - Tuesday, July 17, 2012
Kimberly-Clark is launching the Poise Feminine Wellness line, a new line ...
- Condom Brands Step Up Marketing Efforts
MediaDailyNews, Erik Sass - Friday, July 13, 2012
Leading U.S. condom-makers are stepping up their marketing efforts in a fier ...
- Revlon Takes Beauty Problems To Facebook
Marketing Daily, Sarah Mahoney - Friday, July 6, 2012
Revlon plans to introduce the Revlon Expression Experiment, a social media campai ...
- Revlon Takes Beauty Problems To Facebook
Online Media Daily, Sarah Mahoney - Friday, July 6, 2012
Revlon plans to introduce the Revlon Expression Experiment, a social media campa ...
- Jon Bon Jovi, Avon Introduce His/Her Fragrances
Marketing Daily, Sarah Mahoney - Tuesday, July 3, 2012
Avon and singer Jon Bon Jovi are introducing a scent called "Unplugged ...
- Study: Women Crazy for Multi-tasking Makeup
Marketing Daily, Sarah Mahoney - Wednesday, June 20, 2012
Women are craving products that can practically tap dance while singing "A ...
- LUSH Launches Mood-Boosting Color Line
Marketing Daily, Sarah Mahoney - Friday, June 15, 2012
Instead of linking them to seasonal trends, LUSH Cosmetics is marketing th ...
- BrandZ 2012 Top Global Brands: Highlights
Marketing Daily, Karlene Lukovitz - Tuesday, May 22, 2012
IBM's 15% value growth enabled it to surpass Google for the ...
- Unilever, NBCU Mix 'Best Night' Campaign With TV, Online Video
MediaDailyNews, Wayne Friedman - Monday, May 14, 2012
Unilever will use some unusual input from consumers and NBCUniversal for ...
- Total Beauty Starts Premium Sampling Program
Marketing Daily, Sarah Mahoney - Saturday, May 12, 2012
Marketing in the beauty business has long been fueled by sampling, wi ...
- Old Spice Champion: Sweet Smell Of Success
Marketing Daily, Karl Greenberg - Monday, April 23, 2012
The campaign "Believe in Your Smellf" focuses on a new product ...
- Mark Walhberg Gets Supplemental With GNC
Marketing Daily, Karl Greenberg - Wednesday, April 18, 2012
Pittsburgh-based GNC Holdings is partnering with actor Mark Wahlberg for a n ...
- Avon Calls On J&J's McCoy To Rebuild Brand
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 10, 2012
Sherilyn (Sheri) S. McCoy, a trained scientist who has held a varie ...
- Unilever Ramps Up Hispanic Marketing
Marketing Daily, Karlene Lukovitz - Monday, April 2, 2012
Unilever, a leader in Hispanic marketing, is pushing forward with new initiativ ...
- Ding-Dong, Coty Calling
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 3, 2012
Sensing an opportunity to expand its offerings as well as its presen ...
- Despite Weak Flu Season, Walgreens Posts Record Sales
Marketing Daily, Sarah Mahoney - Tuesday, March 27, 2012
Walgreens says sales in its fiscal second quarter inched up 0.8% ...
- CVS Shuts Down Its Upscale Beauty Store
Raw, Sarah Mahoney - Wednesday, March 21, 2012
CVS says it is pulling the plug on its 25-store Beauty 3 ...
- What Do Boomer Women Want from Cosmetic Companies? Not What They're Selling
Engage:Boomers, Stephen Reily - Monday, March 12, 2012
In our recent survey, Baby Boomer women told us that cosmetic a ...
- TRESemme Launches Multi-Phase Digital Campaign
Online Media Daily, Gavin O'Malley - Monday, March 12, 2012
TRESemme is hoping to engage women with an inside look into Mercedes-Be ...
- Dial For Men Gets The Ladies' Pinterest
Marketing Daily, Karl Greenberg - Thursday, March 8, 2012
Dial for Men product board topics will follow common Pinterest themes li ...
- High-End Beauty: Strongest U.S. Sales In 15 Years
Marketing Daily, Sarah Mahoney - Thursday, March 1, 2012
The NPD Group says sales for prestige beauty and fragrance products total ...