- Klick Health Expands London-based EMEA Leadership Team
People on the Move, Steve McClellan - Tuesday, September 26, 2023
Toronto-based health-care marketing specialist Klick Health announced its UK-based leadership team f ...
- An End To Cheesy Medicare Ads?
Pharma & Health Insider, Les Luchter - Thursday, September 21, 2023
Ads from old-time celebs like Joe Namath make often-fake promises like ...
- Birds & Bees? Nah, Amberen Suggests 'The Other Talk': Menopause
Marketing Daily, Les Luchter - Wednesday, September 20, 2023
Amberen, a supplement for menopause symptom relief, wants to destigmatize conversations abo ...
- Which Asthma Sufferer Are You? Tezspire Ads Inspire Viewer Identification
Pharma & Health Insider, Les Luchter - Thursday, September 14, 2023
The first ad showed a variety of patients. Now, in a sequ ...
- 'A PSA On PSA' Fights Prostate Cancer
Marketing Daily, Les Luchter - Monday, September 11, 2023
Initials are short for 'A Public Service Announcement on the Prostate-Specific Antigen ...
- Pogo Campaign Uses Gentle Humor To Promote Diabetes Management Tool
MAD, Fern Siegel - Thursday, September 7, 2023
Cases of diabetes have risen to an estimated 37.3 million, per t ...
- Bayer, Kroger Team Up For Rural Health Campaign
Marketing Daily, Les Luchter - Friday, September 8, 2023
Country music performer Luke Bryan stars in a multifaceted campaign aimed ...
- Meta Must Face Claims Over Health Data
MediaDailyNews, Wendy Davis - Friday, September 8, 2023
A federal judge has ruled that Facebook users can proceed with ...
- Waaa! Can We Now Understand What Baby Is Saying?
Pharma & Health Insider, Les Luchter - Thursday, September 7, 2023
Baby Cry Insights, a new app from startup Ubenwa Health, uses ...
- 'Hurt Locker' Director Bigelow Helms Suicide Prevention PSAs
Marketing Daily, Les Luchter - Wednesday, September 6, 2023
Bigelow's spots, which come in four lengths, feature a diverse range ...
- NAI Urges Ad Companies To Examine Approach To Health Data
MediaDailyNews, Wendy Davis - Wednesday, September 6, 2023
"'Health' information is no longer just about prescription records and medical diagnos ...
- Hypocrisy Rules? Condom-Wearing Banana Plays Just In L.A.
Marketing Daily, Les Luchter - Friday, September 1, 2023
National OOH companies Lamar and Clear Channel rejected a billboard due ...
- Nearly $964B Ad Spend Forecast, 5 Companies To Have A Major Impact
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 24, 2023
Global ad spend is on track to grow 4.4% to $963.5 billi ...
- Study: Women Understand Men's Health Issues, But Not Vice Versa
Marketing Daily, Les Luchter - Tuesday, August 22, 2023
"Women make most purchasing decisions around health and wellness," and brands th ...
- You Are Getting Sleepy: Ashley Tisdale Partners With Natrol For Relaxing Giveaway
Marketing Daily, Les Luchter - Sunday, August 20, 2023
The actress founded wellness brand Frenshe three years ago, and will ...
- Did You Drink Too Much? Safety Shot Promises Rapid Alcohol Detox
Marketing Daily, Les Luchter - Wednesday, August 16, 2023
Safety Shot, a supplement that "has not undergone formal clinical validation," reported ...
- Ad Council 's Alzheimer's Campaign Targets Hispanics
Marketing Daily, Les Luchter - Wednesday, August 16, 2023
The Alzheimer's Association notes that Latinos are about 1.5 times more like ...
- Barker-Evans Appointed EVP, Chief Creative Officer For AbelsonTaylor Group
MAD, Fern Siegel - Friday, August 11, 2023
The company president said Barker-Evans has 'the right combination of knowledge, experien ...
- ANA Opposes FTC's Proposed Rules For Health Information
Digital News Daily, Wendy Davis - Wednesday, August 9, 2023
An FTC proposal that would require developers of health-related apps to noti ...
- Who Knew? Menopause's Workplace Stigma Costs Businesses $
Pharma & Health Insider, Les Luchter - Thursday, August 10, 2023
Mayo Clinic estimates $1.8B losses in annual worktime due to menopausal wom ...
- First OTC Birth Control Pill Is 'Complex Sell' For Perrigo
Marketing Daily - Top of the News, Les Luchter - Tuesday, August 8, 2023
"We're doing a lot of work on the awareness-to-trial conversion process [an ...
- Not Everybody's Crazy For Ozempic
Marketing Daily, Les Luchter - Monday, August 7, 2023
Americans have major concerns about these popular drugs, including their high cos ...
- Entrepreneur, Doctor Creates Healthcare-Focused DSP For Targeting
Data & Programmatic Insider, Laurie Sullivan - Monday, August 7, 2023
Harshit Jain created a pharmaceutical ad/healthcare marketing company several years ago a ...
- Web Users Battle Google Over Health Data
Digital News Daily, Wendy Davis - Friday, August 4, 2023
Google is urging a federal judge to reject web users' request f ...
- RFK Jr. Sues YouTube Over 'Censorship Campaign'
PolicyBlog, Wendy Davis - Thursday, August 3, 2023
Vaccine critic Robert F. Kennedy Jr., who is seeking the Democratic presidenti ...
- AI Email Tool Offered To Healthcare Providers
Email Marketing Daily, Ray Schultz - Tuesday, August 1, 2023
Weave is debuting a feature that enables users to send AI-generated ema ...
- D2C Marketer Hims Enters Heart Health With Combo ED/Statin Pill
Marketing Daily, Les Luchter - Monday, July 31, 2023
Hims & Hers plans to "heavily invest and expand" in the cardiovascul ...
- Dollops Of Polyps? Terry Crews Joins Ryan Reynolds For Colon Show-And-Tell
Marketing Daily, Les Luchter - Wednesday, July 26, 2023
Celebrity-endorsed colonoscopies are back in the spotlight, raising awareness for the life-savi ...
- That Friendly Corner Druggist: Disappearing, But Still Sought-After
Pharma & Health Insider, Les Luchter - Thursday, July 27, 2023
According to a J.D. Power study, personalized service drives customer satisfaction wi ...
- Arthritis Foundation Takes A {Journey}
Marketing Daily, Les Luchter - Sunday, July 23, 2023
Marking its 75th anniversary, the awareness campaign called "We {Journey} Together" result ...