- AbbVie Streams CLL Leukemia Awareness Film
Marketing Daily, Les Luchter - Monday, December 22, 2025
"Second Winds" refers to how diagnosis and treatment of CLL can le ...
- NY Governor Vetoes Health Data Privacy Bill
MediaDailyNews, Wendy Davis - Monday, December 22, 2025
The New York Health Information Privacy Act would have required app develope ...
- A Lingo Duo: What Serena Williams And I Have In Common
Pharma & Health Insider, Les Luchter - Tuesday, December 23, 2025
We both used Abbott's 15-month-old over-the-counter continuous glucose monitor. ...
- Annual Drunk Driving Prevention PSAs Roll Out For Holidays
Marketing Daily, Danielle Oster - Friday, December 19, 2025
This year's version of the long-running campaign airs English and Spanish-language versio ...
- 'Just Say Ahhh': Nonprofit Uses OOH To Promote AIDS Testing & More
Marketing Daily, Les Luchter - Friday, December 19, 2025
AIDS Healthcare Foundation campaign began with message emblazoned on storefronts, vans, truck ...
- Weight Watchers Rebrands With New Visual Identity
Marketing Daily, Les Luchter - Wednesday, December 17, 2025
Also new: a "fully integrated platform" that pairs prescriptions with personalized nutritio ...
- Fear Not The Grim Reaper: Death Clock Can Lead The Way
Pharma & Health Insider, Les Luchter - Thursday, December 18, 2025
App is "an AI health concierge that predicts when you are goi ...
- Pfizer CEO Announces Some Tariff Relief, Denounces CDC's Vaccine Policies
Marketing Daily - Top of the News, Les Luchter - Tuesday, December 16, 2025
"With our commitment to further invest in manufacturing in the U.S., ...
- C4 Energy's First Major Innovation Brings Brand Into Energy Shot Category
Marketing Daily, Danielle Oster - Friday, December 12, 2025
The brand is positioning launch as a "high-performance upgrade" in a catego ...
- Dare To Play: Female 'Viagra' Hits Prescription Market
Marketing Daily, Les Luchter - Friday, December 12, 2025
Pharma company Dare estimates 20 million women in the U.S. "experience challeng ...
- Ionis Pharma, Lifetime TV Go 'Behind the Mystery' Of Angelman Syndrome
Marketing Daily, Les Luchter - Wednesday, December 10, 2025
In 20-minute paid segment on this rare disease, parents tell their stori ...
- HS Student Pioneers In-Flight PSAs Promoting Lung Cancer Screenings
Pharma & Health Insider, Les Luchter - Thursday, December 11, 2025
He read the announcement himself, spawning something of a movement under t ...
- Avocados From Mexico Targets Hispanics For Diabetes Screenings
Marketing Daily, Les Luchter - Tuesday, December 9, 2025
Hispanics are 70% more likely to be diagnosed with diabetes, so Avocados-Americ ...
- Colorado Will Ask Appeals Court To Reinstate Social Media Warning Labels
MediaDailyNews, Wendy Davis - Tuesday, December 9, 2025
Colorado Attorney Philip Weiser on Monday appealed an order blocking enforcement ...
- A 'Love Letter' To New Jersey: Health System RJWBarnabas' Holiday Campaign
Marketing Daily, Les Luchter - Monday, December 8, 2025
Ad evokes such NJ customs as ordering Taylor ham, egg and chee ...
- Liquid I.V. To Make Super Bowl Debut
Marketing Daily, Les Luchter - Wednesday, December 3, 2025
The commercial will be a "wake-up call" to America that "your dehydrati ...
- Brave Eric Dane Dramatizes His ALS Journey On 'Brilliant Minds'
TVBlog, Adam Buckman - Thursday, December 4, 2025
The episode, seen Monday night on NBC, was important because it sh ...
- Zyrtec's 'No FOMO Fall' Targets Outdoorsy Allergy Sufferers
Marketing Daily, Les Luchter - Tuesday, December 2, 2025
Campaign was designed to "empower" allergy sufferers to enjoy season without fe ...
- Quest Diagnostics Users Seek New Hearing In Privacy Battle
MediaDailyNews, Wendy Davis - Tuesday, December 2, 2025
Two California residents are pressing to revive their claim that Quest violat ...
- Wellness Market Reaches Record $6.8 Trillion
Marketing Daily, Les Luchter - Monday, December 1, 2025
The wellness category is distinct from pharmaceuticals, which reached $1.8 trillion la ...
- 'I Drive Better When High'? PSA Addresses Delusions About Cannabis & Cars
Marketing Daily, Danielle Oster - Friday, November 28, 2025
The 60-second spot depicts a stark example of such attitudes, with ...
- Mucinex Chills Out In 3D At Grand Central Station
Marketing Daily, Les Luchter - Friday, November 28, 2025
An interactive 20-foot by 20-foot mural launches the brand's Clear and Co ...
- 'Golden Bachelorette' Couple Touts Inspire Tech For Sleep
MAD, Fern Siegel - Wednesday, November 26, 2025
To reach boomers, Barkley OKRP's ad features reality stars Joan Vassos a ...
- Genexa Says 'Word of Mom' Recommends Its Kids' Medicines
Marketing Daily, Les Luchter - Monday, November 24, 2025
In one spot, a mom asks her group chat what to ...
- Amazon Pharmacy Moves Into Urgent Care Centers
Pharma & Health Insider, Les Luchter - Tuesday, November 25, 2025
Amazon's partnership with Experity means majority of urgent care centers can provi ...
- Orangetheory Rebuilds Its Message Around Real Women
Marketing Daily, Sarah Mahoney - Friday, November 21, 2025
A new campaign centers member stories as GLP-1 drugs, menopause awareness a ...
- Operation Smile Offers 'Hope' To Those Desperate For Safe Surgery
Out to Launch, Fern Siegel - Friday, November 21, 2025
72andSunny produced seven spots that show post-surgical scars as symbols of c ...
- Teleflora Promotes Make-a-Wish Partnership With 'The Boy And The Bot'
Marketing Daily, Danielle Oster - Thursday, November 20, 2025
A nurse in a robot costume stars in ad touting floral delive ...
- How This Alurx Leader Went Viral On TikTok & The Power Move Behind It!
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, November 19, 2025
Julia Stewart went from IHOP waitress to becoming the pancake house chain ...
- Operation Smile Repositions Surgical Scars As 'Badges Of Hope'
Marketing Daily, Danielle Oster - Wednesday, November 19, 2025
PSA campaign says scars symbolize "strength and the human right to sa ...