- NEW! State Farm Rebrands, Focuses On Positive Things In Life
Out to Launch, Amy Corr - Tuesday, June 7, 2016
A haircut that fights cancer. Virtual reality shows destruction in Syria. Let ...
- Allstate's Black Cat To Predict Soccer Tournament Losses
Marketing Daily, Tanya Gazdik - Thursday, June 2, 2016
Fans can follow Soy La Mala Suerte on Facebook and Twitter ...
- Highmark Nudges Battle Against Cancer Forward
Marketing Daily, Nina Lentini - Thursday, May 19, 2016
"Our aim is to engage all members to take advantage of cover ...
- Esurance Continues MLB Sponsorship
Marketing Daily, Tanya Gazdik - Wednesday, May 18, 2016
New TV spots include three-time All-Star and World Series Champion Buster Pose ...
- NEW! Dutch Insurance Company Illustrates Voice-Activated Car Commands That Go Wrong
Out to Launch, Amy Corr - Wednesday, May 18, 2016
Dutch insurance company Centraal Beheer Achmea celebrates its 30th anniversary working wi ...
- Aviva Selects Zenith For $145 Million Media Assignment After A Review
MAD, Steve McClellan - Monday, April 18, 2016
Zenith won a consolidation review for the client's business back in 201 ...
- Nationwide Appoints Ogilvy As Its New Lead Agency
MAD, Steve McClellan - Wednesday, March 16, 2016
The appointment comes after the insurance company parted ways with McKinney ...
- FCB, Lincoln Financial And "The Responsibility Of Love"
MAD, Steve McClellan - Monday, March 7, 2016
The Interpublic Group agency won the assignment last summer. The new campai ...
- Farmers Insurance Campaign Highlights Wacky, But True, Customer Claims
Out to Launch, Amy Corr - Wednesday, February 24, 2016
Farmers Insurance launched a delightful campaign highlighting the strange but true clai ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, February 8, 2016
Super Bowl Sunday provided no surprises as NFL topped the leaderboard a ...
- Nationwide Insurance, McKinney Part Ways After 7 Years
MAD, Steve McClellan - Thursday, February 4, 2016
The split comes after a CMO switch at the insurer last yea ...
- NEW! Geico Gets 'Flextacular' In Latest TV Spot
Out to Launch, Amy Corr - Thursday, January 7, 2016
Get ready to add new words to your brocabulary after watching Geico ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, November 30, 2015
After peaking at 120,000 on Thanksgiving day, the Digital Engagment Index steadi ...
- New York Life Taps Three Shops - Anomaly, MediaVest, Weber Shandwick
MAD, Larissa Faw - Friday, November 6, 2015
New York Life Insurance Company is forming a new team to overs ...
- MetLife Selects Argonaut For Global AOR Duties
MAD, Steve McClellan - Thursday, September 3, 2015
The selection follows an agency review that kicked off in March. M ...
- NEW! Buster Posey Is MLB Catcher And Delivery Room Doctor In Esurance Ad
Out to Launch, Amy Corr - Thursday, August 13, 2015
The latest ad for Esurance's "Sorta You Isn't You" campaign stars Bust ...
- NEW! Release The Kraken: Soft-Spoken Commentators And Mythical Monster Star In Latest Geico Ad
Out to Launch, Amy Corr - Tuesday, August 11, 2015
Bikes without riders. Jaywalkers go to extremes to stay connected online. Let ...
- Liberty Mutual, Havas Worldwide Insure eBay Auctions
MAD, Larissa Faw - Thursday, July 30, 2015
For the winners of an ongoing sweepstakes anyway. Devised by Havas Worldwi ...
- NEW! In Geico Ad, Even Real Doctors Can't Remove Foreign Objects From Hasbro's Operation Guy
Out to Launch, Amy Corr - Monday, July 13, 2015
Is there a doctor in the house? Any adult who fondly recal ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, July 14, 2015
Geico secured the top spot on the leaderboard thanks to a 42 ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, June 29, 2015
Esurance tracked a 51% increase in digital engagement thanks to their Equ ...
- Allstate Insurance Shares Best Practice Tips
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 10, 2015
Finhas Jhaveri at Allstate Insurance shares best practices for paid search ...
- NEW! State Farm Agent Lands On Coneheads' Mothership... France?
Out to Launch, Amy Corr - Tuesday, June 9, 2015
A doll that's sensitive to sunlight. Harlequin has fantasy escape routes f ...
- Longtime Allstate CMO Lisa Cochrane Is Retiring. Is An Agency Review Far Behind?
Mediapsssst, Richard Whitman - Tuesday, June 2, 2015
We all know the proverbial poo hits the fan when there's ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, June 2, 2015
Geico's 30 second ads continue to be a hit on YouTube ...
- J.D. Power Drives Off The Lot With NADA Used Car Guide
Marketing Daily, Karl Greenberg - Thursday, May 28, 2015
NADA's Used Car Guide, which serves retailers, financial institutions, insurers and softwa ...
- Jewelry Can Be Expensive And Ought To Be Insured
MAD, Larissa Faw - Friday, May 15, 2015
So more people get the message, insurer Jewelers Mutual, with help fr ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, April 27, 2015
Lego and Geico helped push the Digital Engagement Index to its highe ...
- Hispanics Enroll Under The Affordable Care Act Despite Lingering Questions
Engage:Hispanics, Mario Carrasco - Thursday, April 23, 2015
According to Obamacare Facts, up to 47 million Americans were uninsured befo ...
- Social Media Risk Scoring Comes To Insurance
The Social Graf, Erik Sass - Wednesday, April 22, 2015
Following years of speculation that insurers might use information drawn from soci ...