Tag results for "integrated marketing"
- Company Integration Hurdles With Social MediaAccording to a study by InSites Consulting, 38% of British & Americ ...
- ANA: More Satisfaction From Integrated Marketing, But Strategy KeyAdvertisers appear to be more satisfied than ever with their integrated marketi ...
- Creative Must Improve To Secure Cross-Screen Engagement When it comes to running integrated campaigns across multiple screens, some sal ...
- Burnett, ATV8 Integrate TV WIth Social PlatformsTV producer Mark Burnett Productions has struck a deal with digital technolo ...
- Social Networking Left Without StrategyOne of the main obstacles for companies to fully integrate social med ...
- Former MEDIA Editor Herman Joins ZimmermanAdam Herman, a long-time agency media executive and former member of t ...
- Toyota Goes Epicurean For Prius V Toyota is partnering with American Express Publishing, and its Food & Wi ...
- Kohl's Launches Integrated CampaignThe Kohl's Department Stores integrated effort, "Love to Give, Happy to Sav ...
- Chobani Champions Launches Platform, Campaign Chobani Champions, billed as the first Greek yogurt made for kids, h ...
- Birds Eye Aims To Shake Up Frozen Veggie Status Quo With the U.S. Department of Agriculture's new MyPlate icon driving home t ...
- Workhouse Named AOR For Grupo MYTGrupo MYT, which operates businesses in Mexico and the U.S., has select ...
- Dunkin' Integrated In New Sims Facebook Game Dunkin' will be the exclusive restaurant-category brand featured in the game f ...
- Sara Lee Deli Gets Integrated Taglined "Meat Brought to Perfection," the campaign seeks to build trial ...
- L.L. Bean Selects Agency For 100th AnniversaryL.L. Bean has selected Weber Shandwick to design and execute an integrat ...
- Gannett Taps Goetz As VP, MarketingGannett Co. has hired another NBC Universal marketing executive: Debra Goetz becom ...
- Domino's Utilizes Social Media To Reinvent CompanyDomino's Pizza reinvented itself with customers by integrating social media into i ...
- Full Tank: Gas Station TV Adds Venues, ViewersGas Station TV has expanded its network of digital out-of-home video displa ...
- Hilton Garden Inn Campaign 'Speaks Success' Hilton Garden Inn is launching an integrated ad campaign developed to spe ...
- Dunkin' Doing First Movie Partnership One element of the integrated campaign: The two brands, with support fr ...
- Engaging Boomers with OIMC (Online Integrated Marketing Communications) We know IMC is based on Public Relations, Promotion, Direct and Advertisi ...
- Nissan Grabs 'Green Lantern' Actor For LeafNissan North America has signed a partnership deal tied to "Innovation f ...
- Visa Launches Travel-Themed Campaign Social media engagement continues to play a significant role in San Francisco-bas ...
- Mohegan Sun Ad Pushes Digital Concierge Mohegan Sun has launched an integrated campaign with the slogan "Time ...
- Brightline Interactive Launches PLAY dsm+aBrightline Interactive, a digital services agency, has launched PLAY dsm+a, an eve ...
- Ram Truck Launches Outdoorsman Online Chrysler's Ram Truck division has rolled out a new version of t ...
- Meredith Interactive Marketing Taps Ferguson As Digital COOBriggs Ferguson is expected to join Meredith Integrated Marketing as digital chi ...
- Three Olives Vodka Launches $10M Campaign The animated campaign, which includes six 30-second and 15-second spots, is fr ...
- Altersohn Heads Havas Digital North AmericaAndrew Altersohn has been named president of Havas Digital North America. H ...
- LDL-Lowering Snack Brand Raises Its Profile Corazonas is now building on its "mantra" -- "Freedom to Snack Sensibl ...
- NBA Reaches Out to Kids Via Cartoon Network The NBA has launched its first major, integrated campaign aimed at marketi ...
