- Golf's European Tour Seeks New Creative Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, February 17, 2015
The European Tour is preparing to review its creative account, after Saatc ...
- Programmatic And RTB Are Now Mainstream -- Just Ask Publicis
London Blog, Sean Hargrave - Tuesday, February 17, 2015
Moving RTB-buying experts out of its specialist technology developer, VivaKi and ...
- InterContinental To Target Affluent Leisure Travellers
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
InterContinental Hotels, the luxury brand of the InterContinental Hotels Group, has embark ...
- Apple Launches 'Pay Once And Play' Games
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
Apple has released a shopping category on its App Store devoted entire ...
- Gorkana Founders Set Up New Media Database Company
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
The founder of media database Gorkana Group has set up a riv ...
- Telegraph Media Group Launches Spark Branded Content Division
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
Spark aims to create partnerships and products tailored to brands' needs a ...
- Gourmet Burger Kitchen Launches 'Click And Collect' App
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
The burger chain has released a digital order and collect service throu ...
- Sainsbury's Outspends Rivals On Digital, But Still Loses Market Share
Around the Net In MAD London, Sean Hargrave - Monday, February 16, 2015
Sainsbury's spent the most on TV and press advertising in January 201 ...
- It's Digital, Jim - Just Not As We Knew It
London Blog, Sean Hargrave - Monday, February 16, 2015
Native has become the latest channel to be not quite what ...
- San Miguel Launching Alcohol-Free Beer
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
Carlsberg UK is hoping to make alcohol-free beer as relevant and credib ...
- PepsiCo To Maintain Spend But Shift To Consumer-Facing Campaigns
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
PepsiCo says it will not increase its marketing spend in 2015, b ...
- Web's Big Players Team Up To Tackle Malware
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
Facebook has launched a new platform to tackle malware and spam attac ...
- Streaming To Be Included In Pop Charts
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
A year shy of its 60th birthday, the UK albums chart ...
- Black Cab App To Open In Six New UK Cities
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
GetTaxi, the global cab app, has announced it is expanding into s ...
- JWT Lands Brief To Widen Ribena's UK Appeal
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
JWT beat Mother and VCCP -- and Grey London at an earli ...
- TfL Calls Creative And Media Review
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
Transport for London is preparing to review its advertising requirements, putting i ...
- Mondelez Ad Efficiency Drive Gathering Pace
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
Mondelez is quickening efforts to slash non-working advertising costs so it c ...
- Brands Set To Reap Contactless Payment Benefits
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
As the volume of contactless payments grows dramatically, brands are reaping t ...
- Alcohol-Free 'Beer For The Millennials' Could Be A Drinker's E-Cigarette In The Waiting
London Blog, Sean Hargrave - Thursday, February 12, 2015
If alcohol-free beers really are set to get better, San Miguel cou ...
- Coca-Cola Increases Marketing Spend As Growth Returns
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
Coca-Cola's Q4 and final 2014 results were slightly ahead of expectations a ...
- Flipboard Embraces The Web
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
Flipboard came to prominence as a news-reading app for tablets and smartphone ...
- Premier League Football Rights Sold For More Than GBP5bn
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
Premier League clubs are celebrating another huge windfall after competition between ...
- Digitas LBi Launches Lift-Sharing App
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
The app is the first product to come out of the agency ...
- Marriott Teams Up With Skype For England Rugby Fan Competition
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
Marriott Hotels has kicked off a campaign across Microsoft's Skype aimed ...
- Evans Cycles Switches To Mindshare
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
British retailer Evans Cycles has hired Mindshare to handle its GBP1m med ...
- Avios Travel Rewards Seeking First Social Media Agency
Around the Net In MAD London, Sean Hargrave - Wednesday, February 11, 2015
Avios, the travel rewards scheme used by British Airways, among others, ...
- How Many Kids' Kits Will GBP5bn Buy? Premier League Must Learn Marketing Is Now Philanthropy.
London Blog, Sean Hargrave - Wednesday, February 11, 2015
If the future of marketing really is all about philanthropy, then t ...
- Has Google Been Tweaking Again?
Around the Net In MAD London, Sean Hargrave - Tuesday, February 10, 2015
Google is yet to end speculation that it has updated its sear ...
- Labour Criticises Conservatives' Facebook Spend
Around the Net In MAD London, Sean Hargrave - Tuesday, February 10, 2015
The Labour Party has lashed out at the amount of cash t ...
- Skoda Lets London Commuters Customise A New Fabia
Around the Net In MAD London, Sean Hargrave - Tuesday, February 10, 2015
Skoda has launched a week-long augmented reality campaign on Europe's largest advertisi ...