- Randall-Reilly Acquires 3 B2B Media Brands From Informa
Publishers Daily, Tony Silber - Wednesday, December 1, 2021
The brands provide proprietary pricing data, information and insights in heavy constructi ...
- BIGtoken Closes BritePool Merger: Officially Changes Name, Eyes New Ticker Symbol
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 2, 2021
The name change was announced with the completion of the merger wi ...
- ViacomCBS To Sell CBS Studio Center For $1.85B
Digital News Daily, Karlene Lukovitz - Wednesday, December 1, 2021
The "staggering" price reflects elevated demand for L.A.-based TV soundstages as entertainme ...
- WPP Bolsters Commerce Practice With Cloud Commerce Group Acquisition
MAD, Steve McClellan - Tuesday, November 30, 2021
WPP said the acquisition reflects ongoing investment in its commerce offering ...
- Data Firm MeritB2B Acquires Intent ID Provider True Influence
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
The combined company will have over 500 employees globally, with MeritB2B C ...
- Deloitte Digital Acquires Content Agency Madras Global
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
The combined firms will facilitate personal content at scale in diverse channel ...
- Lee Enterprises Fights Back Against Hostile Takeover Bid
Publishers Daily, Tony Silber - Monday, November 29, 2021
Lee's poison pill plan would effectively make it more expensive for Ald ...
- Combined WarnerMedia/Discovery Deal To Scoop $10B A Year In Advertising
Television News Daily, Wayne Friedman - Wednesday, November 24, 2021
For the most recent nine-month period in 2021, combined ad revenue total ...
- Alden Capital Makes Offer To Lee Enterprises, Fourth-Largest U.S. Newspaper Chain
Publishers Daily, Tony Silber - Monday, November 22, 2021
In an offer made public today, Alden offered Lee shareholders $24 p ...
- Spotler Group Acquires Pure360, Email Marketing/Web Personalization Platform
Email Marketing Daily, Ray Schultz - Friday, November 19, 2021
UK-based Pure360 serves such brands as NHS and Whirlpool. It furthers Spotl ...
- Mailchimp Purchase Helps Intuit Raise Its Revenue Guidance For Fiscal 2022
Email Marketing Daily, Ray Schultz - Thursday, November 18, 2021
Intuit's operating income has suffered a 7% drop, but earnings per sha ...
- Vox Media Acquires Leading Podcast Creator Criminal Productions
Publishers Daily, Tony Silber - Wednesday, November 17, 2021
Through this affiliation, Criminal Productions will more than double its staff, expa ...
- AT&T's 'Malpractice' At WarnerMedia May Be Warning For Future Mergers
TV Watch, Wayne Friedman - Thursday, November 18, 2021
Business lessons -- especially when it comes to media -- always ne ...
- Trendline Interactive And LeadMD Rebrand, Form Combined Consultancy
Email Marketing Daily, Ray Schultz - Monday, November 15, 2021
The combined consultancy will now be known as Shift Paradigm and wi ...
- Litmus Acquires Kickdynamic, Dynamic Content Tool
Email Marketing Daily, Ray Schultz - Thursday, November 11, 2021
The purchase of Kickdynamic will allow clients to send and test personaliz ...
- Hershey's Appetite For Salty Snacks Will Consume Dot's Homestyle Pretzels
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, November 10, 2021
Hershey's should pay about $1.2 billion for Dot's Homestyle Pretzels brand alo ...
- Alt-Newspaper 'The Houston Press' Sold To Mystery Buyer
Publishers Daily, Tony Silber - Wednesday, November 10, 2021
The new buyer plans to "continue the normal operations of the Houst ...
- DoubleVerify To Buy Contextual Social, CTV Targeting Platform OpenSlate
Digital News Daily, Karlene Lukovitz - Wednesday, November 10, 2021
The combined capabilities will enable integrated brand safety and contextual optimization f ...
- Vimeo Buys Wirewax, Wibbitz For Shoppable And AI Video Creation Capabilities
Digital News Daily, Karlene Lukovitz - Wednesday, November 10, 2021
Vimeo is expanding its offerings via Wirewax, which lets marketers and oth ...
- Forecast: Discovery-WarnerMedia Among Top 4 Streamers, 200M Global Subs By 2026
Television News Daily, Wayne Friedman - Monday, November 8, 2021
Discovery is working to align its technology platform with HBO Max ...
- New Senate Bill Would Thwart Big Tech Acquisitions
Digital News Daily, Wendy Davis - Friday, November 5, 2021
The "Platform Competition and Opportunity Act," proposed by Senators Amy Klobuchar a ...
- Zix To Be Acquired By OpenText For $860 Million
Email Marketing Daily, Ray Schultz - Monday, November 8, 2021
The email security firm reached out to 70 potential acquirers over ...
- Dun & Bradstreet Acquires Two Ad-Tech Data Firms, Eyes Personalized B2B Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 4, 2021
Dun & Bradstreet Holdings went on an acquisition spree, and on Thursd ...
- Enthusiast Publisher Kalmbach Media Acquires Digital Agency, Increases Marketing Services
Publishers Daily, Tony Silber - Tuesday, November 2, 2021
The acquisition diversifies the company's portfolio, while expanding its ability to provi ...
- B2B Publisher CyberRisk Alliance Buys Media Brands Serving Outsource IT Space
Publishers Daily, Tony Silber - Tuesday, November 2, 2021
The expansion underscores CyberRisk's efforts to offer services that inform and facilita ...
- Intuit Completes $12 Billion Purchase Of Mailchimp
Email Marketing Daily, Ray Schultz - Monday, November 1, 2021
QuickBooks customers have already been importing customer contacts into their Mailchimp accou ...
- Zendesk To Acquire SurveyMonkey Parent Momentive In Effort To Build Customer Understanding
Email Marketing Daily, Ray Schultz - Friday, October 29, 2021
The all-stock transaction, valued at around $4 billion, will help Zendesk h ...
- Dentsu Teams With AI-Driven Banking Platform In Global Hyper-Targeting Play
Mediapsssst, Richard Whitman - Tuesday, October 26, 2021
The platform leverages anonymized transaction data held by banks, allowing brands ...
- PayPal Not Pursing Pinterest Acquisition
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 25, 2021
PayPal, in a one-sentence statement on its website dated Sunday, let t ...
- Reports Of Trump Deal Rally Acquisition Target's Stock
Digital News Daily, Wayne Friedman - Friday, October 22, 2021
Thursday's stock price of Digital World Acquisition Corp., the company that inten ...