- Dentsu Merging iProspect, Vizeum To Form New Full-Service Media Agency
MAD, Steve McClellan - Thursday, January 14, 2021
The new media agency will integrate Vizeum's media strategy/planning, storytelling, and brand-buildi ...
- FuboTV Buys Sports Betting-Gaming Company Vigtory To Up Engagement
Television News Daily, Wayne Friedman - Wednesday, January 13, 2021
Company executives say a key to its growth is augmenting its programmi ...
- S4 Capital Adds China Agency Tomorrow To Its Portfolio
Mediapsssst, Richard Whitman - Tuesday, January 12, 2021
The agency's founder Rogier Bikker will lead the MediaMonks/Tomorrow business in Chin ...
- Enthusiast Magazines 'Rock And Ice,' 'Climbing' Merge
Publishers Daily, Fern Siegel - Tuesday, January 12, 2021
The acquisition diversifies Pocket Outdoor Media's platform to better serve active lifesty ...
- Mailchimp Acquires Chatitive, Two-Way SMS Platform
Email Marketing Daily, Ray Schultz - Monday, January 11, 2021
Chatitive facilitates conversational SMS marketing for small businesses, Mailchimp says. ...
- TheChecker Joins Blaze Verify In Cache Ventures Portfolio
Email Marketing Daily, Ray Schultz - Monday, January 11, 2021
Cache Ventures hopes to dominate the email verification space with Blaze Veri ...
- W20 Buys Swoop, Forms New Health Tech Business
MAD, Larissa Faw - Friday, January 8, 2021
Swoop uses data and artificial intelligence techniques to help healthcare companies identi ...
- Rumors Swirl About Potential Publicis Groupe Transaction
MAD, Larissa Faw, Steve McClellan - Friday, January 8, 2021
The company declined to comment on a report that executives met wi ...
- Hootsuite Acquires Sparkcentral, Integrates Messaging Channels
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 6, 2021
Sparkcentral brings advanced customer conversations to the Hootsuite platform, allowing marketers ...
- Why Sorrell's S4 Capital Acquired Performance Agency Metric Theory
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 6, 2021
S4 Capital began 2021 with two major U.S. acquisitions, including performance agen ...
- Moore Acquires Amergent, Donor Management Firm
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
Amergent helps clients create email and direct mail fundraising campaigns. ...
- AutoVitals Acquires BayIQ, Provider Of Loyalty, Email Tools To Auto Repair Market
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
BayIQ is AutoVitals' first acquisition since it received a major growth investme ...
- Sorrell's S4 Kicks Off 2021 With 2 U.S. Acquisitions
MAD, Steve McClellan - Monday, January 4, 2021
The latest acquisitions include Decoded Advertising, which will combine with content compa ...
- True Indeed: Dentsu Sells Most Of Its Stake In Recruit Holdings
Mediapsssst, Richard Whitman - Thursday, December 31, 2020
Dentsu Group said it sold about 50 million shares of its holdin ...
- Alden Global Capital Makes Bid To Buy Remaining Stake In Tribune Publishing
Publishers Daily, Fern Siegel - Thursday, December 31, 2020
The company currently owns 32% of Tribune Publishing, which counts 'Chicago Tribune ...
- Amazon Acquires Wondery, Podcast Network Now Part Of Amazon Music
Publishers Daily, Fern Siegel - Wednesday, December 30, 2020
Wondery fans can still access its podcasts through their app of cho ...
- Univision Has New Majority Ownership, Former Viacom Exec Wade Davis To Be CEO
Television News Daily, Wayne Friedman - Wednesday, December 30, 2020
Investment firms Searchlight Capital Partners and ForgeLight have secured a majority sta ...
- Ecommerce Fulfillment House Amware Acquires Moulton Logistics
Digital News Daily, Ray Schultz - Tuesday, December 29, 2020
Moulton provides email and social media support, and live phone support, Amwa ...
- WPP Strikes Deal To Take Full Control Of WPP AUNZ
Mediapsssst, Richard Whitman - Monday, December 28, 2020
The agreement came after some back and forth and a sweetened off ...
- Discovery Inc. Takes Bigger Stake In OWN, Winfrey Swaps Shares For Parent Co.
Television News Daily, Wayne Friedman - Thursday, December 24, 2020
Discovery, which launched the Oprah Winfrey Network in 2011, now owns 9 ...
- Personify Acquires MemberClicks In Bid To Provide A Single Platform To Nonprofits
Email Marketing Daily, Ray Schultz - Thursday, December 24, 2020
MemberClicks provides small- to mid-sized organizations with member-management technology. ...
- Street Media Buys Iconic 'Village Voice'
Publishers Daily, Fern Siegel - Wednesday, December 23, 2020
The company plans to resume online publication in January, while a pri ...
- Kenshoo's Acquisition Of Signals Analytics Creates New Business Unit
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2020
Kenshoo will expand its data and analytics capabilities with the acquisition a ...
- Google's Fitbit Purchase Hits Roadblock In Australia
Digital News Daily, Wendy Davis - Tuesday, December 22, 2020
Google's proposed acquisition "further consolidates Google's leading position in relation to t ...
- RingCentral Acquires Event Intelligence Firm DeepAffects
Email Marketing Daily, Ray Schultz - Wednesday, December 23, 2020
DeepAffects provides speaker and emotion recognition, the company says. ...
- MDC Partners, Stagwell Enter Definitive Agreement To Merge
MAD, Steve McClellan - Tuesday, December 22, 2020
Stagwell formerly proposed the merger in June and late last night t ...
- Did Google's Work With Cybersecurity Firm White Ops Help Forge Goldman Sachs Deal?
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 23, 2020
Google's Per Bjorke detailed how Google worked with cyber security firm Whi ...
- 'Axios' Acquires 'Charlotte Agenda,' Rebrands As Part Of Parent Company
Publishers Daily, Sara Guaglione - Friday, December 18, 2020
The 'Charlotte Agenda,' based in North Carolina, has 1,700 supporters, and 55,0 ...
- Cannabis Consolidation: Aphria/Tilray Deal Will Create Global Leader
Marketing Daily - Top of the News, Steve Ellwanger - Thursday, December 17, 2020
Deal announced Wednesday brings together Ontario-based cannabis producer Aphria and cannabis/pharmaceutical compa ...
- An End To Slacker Culture?
Digital News Daily, Ross Clugston - Monday, December 14, 2020
Slack had a go at a rebrand in 2019, showing it tak ...