Tag results for "marketing"
- Consumer Buying Cautious, But Rising OnlineCiti Research held a global call with analysts Friday providing updates ...
- Lexus Launches Big Campaign For ESLexus is launching a campaign, via El Segundo, Calif.-based Team One, ...
- Adobe Social Debuts To Enhance Brand AnalyticsAdobe just debuted a new service, which it promises will give bran ...
- Ogilvy, IBM Partner To Strengthen e-Commerce OpsWPP's Ogilvy & Mather has forged a new partnership with longtime ...
- McAfee Sued For Marketing 'Scareware'Antivirus company McAfee has been hit with a potential class-action lawsuit f ...
- Datalogix Acquires Connection EngineDatalogix, which aims to link digital media exposure with customer purchasing dat ...
- BMW Reaches Out To PGA Golfers Where They SleepPGA players will see a different kind of driver when they l ...
- Barilla Plans U.S. RestaurantsItaly's Barilla SpA plans to launch a chain of Barilla-branded restaurants ne ...
- Too Late To Relate? Komen was a Relationship Era marketer before there was a Relationship Er ...
- Ex-Forrester Riley Opts Into AudienceScience As VP, MarketingAudienceScience has appointed former Forrester Research analyst Emily Riley to vice preside ...
- Mobile Users Lack LoyaltyMobile phone users are likely to become vocal and active detractors ...
- Thacker To Chief Marketing Strategist, SHC DIrectSHC Direct, a loyalty marketing company, named Bob Thacker as Chief Marketi ...
- Facebook Forecast Dips To $5 BillionAmid persistent marketer concerns -- and a clumsy public debut -- eMarket ...
- Pinterest InterestA new survey by The Creative Group shows few organizations are rea ...
- Song Spoofs 'Celebrity Booze Endorsers'A new album of satiric songs from Harry Shearer ("The Simpsons," "Th ...
- Coke Sponsors Soccer CampCoca-Cola will sponsor a branded soccer camp for boys and girls ...
- Travel Still Necessary For Doing BusinessAmerican business travelers still feel the need to have face-to-face meetings ...
- FirstBank Takes Over DenverFirstBank has blanketed the city of Denver with a new takeover campai ...
- Applebee's Rolls Out Late-Night Entertainment Applebee's is rolling out late-night entertainment concept, dubbed "bee's Late Night," ...
- La-Z-Boy Back With BrookeLa-Z-Boy is back with Brooke Shields as part of its effort ...
- Shopping Experiences Have DIstinct Digital NeedsAs digital continues to evolve, we may see that not all shoppi ...
- Yahoo Names Savitt as New CMOYahoo on Monday announced hiring veteran marketing executive Kathy Savitt as i ...
- Corona Enlists Jon Gruden For PromoCorona Extra and Corona Light are teaming with football personality Jon Grud ...
- Kelley Blue Book: August Car Sales To ImproveAugust new-car sales will hit 1,273,000 units overall, an 18.7% increase fr ...
- Boston Market Reducing SaltBoston Market will reduce the salt in three of its signature me ...
- Quaker Chemical Touts The Human Factor Quaker Chemical Corporation is launching an integrated campaign, "It's what's inside th ...
- Marketing or Design Thinking?As the trend toward greater consumer control and interaction around messages grow ...
- Outdoor Channel Taps Zlotnick As SVP, MarketingThe Outdoor Channel has added one of two senior executives it pla ...
- Gannett Acquires Blinq To Boost Social MarketingGannett Co. is acquiring social-media marketing firm Blinq Media to help bui ...
- MediaCom Markets Brand Pele For World Cup, OlympicsWith two of the world's biggest sporting events heading to Brazil ...
