Tag results for "marketing"
- Marketing Is About Wants, Not NeedsI can hear you gasping, but bear with me. Unless consumers wa ...
- Microsoft's Vision Of AI AgentsMicrosoft's agentic vision is filled with personalized AI agents traversing the w ...
- AI On SMBs' Top List To Automate Advertising, MarketingA survey of new small business owners finds 43% will maintain ...
- Cost-Per-Acquisition Watershed Moments Key For Performance MarketingThe cost to acquire new customers may require an adjustment in ...
- Apply Digital Buys Ragnarok, Enhances Marketing StrengthThe collaboration means stronger integration with enterprise marketing platforms. ...
- Streamers' TV Promo Spend Sinks 38%, Airings And Impressions DownLegacy-owned, TV network-based media companies are heavily using their own networks ...
- How This Hooters' Marketing Exec Is Feeding The DreamFrom Hooters Girl to marketing leader! Fresh out of high school, Melis ...
- Taking The Work Out Of Marketing: New Tool Designed To Streamline The ProcessA new offering that combines social content and comments, surveys, ratings a ...
- Why CTV Will Be The Next Big Game Platform: A Conversation With Phynd's Andre SwanstonPhynd Founder Swanston explains why gamers are the most sought-after audience ...
- Snapchat Expands Creator Offerings Through Partnership With LaterSnap aims to expand its creator offerings through a partnership with Late ...
- Google Ads VP: AI Is Making Consumers More PredictableGoogle Ads VP and GM Vidhya Srinivasan shared insights in her 20 ...
- Gartner Maps Process To Teach GAI About BrandsMany marketers struggle to adopt the technology and possible use of ...
- Gannett Digital Solutions Names Schoenstein CMOSchoenstein will spearhead LocaliQ's marketing and growth initiatives. ...
- AI Agents Fuel Disconnect Concerns Between Brands And ConsumersThere are concerns that brands could become completely disconnected from consumers usi ...
- PayPal Strengthens Focus On Global CommerceThe plan is to expand on the PayPal Everywhere ad campaign f ...
- Jaocel Joins Brand New As Managing DirectorSophie Jaocel is responsible for setting the vision for the female-owned marketi ...
- KFC Says Goodbye To Home StateTV host Stephen Colbert, for one, lamented news of the fast fo ...
- CMO Council Identifies 'Shakeup' Across Industry In Latest ReportMarketing and advertising may see a "shakeup" that eventually leads to mo ...
- The Bold Adventures Of Rivian's Marketing VPWhat is your greatest adventure so far? Denise Cherry, Rivian's VP ...
- Camping Out In the Inbox: Why Re-Engagement Emails Pile UpConsumers may not always be ready to connect with a brand, Ry ...
- TikTok Adds Commerce, Livestream Shopping To More RegionsAlong with its recent plans to launch in Mexico, TikTok will expa ...
- Chief Executives Are Focused On Hiring Expert MarketersThe passing of the Great Resignation has given employers the upper han ...
- Amazon Shutters 'Inspire' Video, Photo Shopping FeedAmazon is discontinuing its Inspire social feed, which resembled TikTok Shop a ...
- Campaign Numbers Rising, But So Are ChallengesMarketers have increased the number of campaigns they run, but face ma ...
- Consumer Brands Late To Adopt Social Commerce Strategy: ReportThirty percent of consumer brands do not have a social commerce strateg ...
- 3.know: Why You'll Be Marketing To - Not Via - AIStop thinking B2C or B2B - the era of B2AI is up ...
- Consumers Crave Uplifting Content More Than Ever, Study FindsBrands may have an opportunity to foster loyalty and drive purchase behavi ...
- NewsNation Counters A Fox News Channel Super Bowl PromoNewsNation has launched a new on-air promo ad in an effort ...
- This Kia Exec's Movement That InspiresWhen is the last time you stepped outside of your comfort zon ...
- Critical Shifts In Consumer Behavior Changing Paid Media BuysData released Tuesday suggests editorial sites are often overlooked and undervalued ...
