- Reddit Infiltrated By Stealth AI In Brand Citation Race
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
By deploying advanced AI tools, Reddit reduced user exposure to spam ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- Trillion-Dollar AI Trap Threatens Brand Media Buys
Data & Programmatic Insider, Laurie Sullivan - Monday, July 6, 2026
AI platforms may identify an increase in searches as intent, automatically raisi ...
- AI Fast-Tracks Open Web's Collapse
Performance Marketing Insider, Laurie Sullivan - Monday, July 6, 2026
For every hour spent online searching for information, only 15 minutes ...
- America@250: The Media Manifest
Marketing Politics Weekly, Joe Mandese - Saturday, July 4, 2026
Apologies for getting dark on what should be an uplifting celebration ...
- Reddit Unveils Ad Variant Testing Tool
MediaDailyNews, Colin Kirkland - Thursday, July 2, 2026
Advertisers running campaigns on Reddit now have the option to directly compa ...
- All Quiet On The Upfront Front: Digital-First Players' Market Share?
TV Watch, Wayne Friedman - Friday, July 3, 2026
Could collective share grow to 50%-55% of overall upfront dollars - ...
- Patriotism Alive, But American Brands Split On Narrative
MediaDailyNews, Laurie Sullivan - Wednesday, July 1, 2026
Six in 10 participants in a recent survey say they feel ...
- Programmatic Shift: Impact Of Agentic Media Buying
Performance Marketing Insider, Laurie Sullivan - Thursday, July 2, 2026
Data released this week examines agentic media buying in programmatic advertising a ...
- Amazon Doubled AI-Referred Purchases, Year-Over-Year
MediaDailyNews, Laurie Sullivan - Tuesday, June 30, 2026
AI-referred purchases continue to rise, with AI-driven sales twice as high ...
- AI Finally Gets A Job, CTV Still Can't Find Its Measurement, Print Continues Its Long Goodbye
Research Intelligencer, Rob Williams - Wednesday, July 1, 2026
AI media is the top category for planned spending increases, with 6 ...
- Your Media Plan Has a Sequencing Problem
Brand Insider, Ilona Ritoch - Tuesday, June 30, 2026
Spectrum Science's SVP of Biddable Media writes, "Each channel is not ...
- Brand Marketers Need To Own Their AI Advantage
MediaDailyNews, Hannah Mirza - Tuesday, June 30, 2026
With confidence in agency trading models under scrutiny, forward-thinking brands are seeki ...
- ChatGPT Ads To Compete With Google Maps
MediaDailyNews, Laurie Sullivan - Tuesday, June 30, 2026
OpenAI has dropped the "Sponsored" label on its ChatGPT Ads and renam ...
- Dark Money Gets Even Darker, SCOTUS Lifts Political Spending Limits
MediaDailyNews, Joe Mandese - Tuesday, June 30, 2026
In a 6-to-3 decision, the U.S. Supreme Court lifted the limits th ...
- NBCU And Gaming: Possible Merger Deals?
Television News Daily, Wayne Friedman - Tuesday, June 30, 2026
NBCU has shown interest in companies like Electronic Arts, and currently h ...
- Comcast Splitting Again, Will Spin NBCU Into Its Own Public Company
MediaDailyNews, Joe Mandese - Monday, June 29, 2026
The move comes less than a year after splitting NBCU into t ...
- Google Parent Alphabet Joins The Dow
MediaDailyNews, Laurie Sullivan - Monday, June 29, 2026
The move validates that advertising and AI are considered foundational to businesse ...
- Agentic Commerce Forecast To Reach 1.3B Users By 2031
Performance Marketing Insider, Laurie Sullivan - Monday, June 29, 2026
HP's personal computers and printers division has partnered with Frontier, OpenAI's enterpri ...
- Gross Cost Seen As An Outdated Agency Payment Metric
Around the Net In Media, Ray Schultz - Thursday, June 25, 2026
Gross cost has long the standard financial metric for traditional media, b ...
- Canva Unveils Canva Grow 2.0, Further Expands Into AI Ads
Around the Net In Media, Ray Schultz - Thursday, June 25, 2026
Canva has debuted Canva Grow 2.0, which allows users to create ...
- Google Admin Enhances Agency Protections
MediaDailyNews, Laurie Sullivan - Thursday, June 25, 2026
Google has rolled out additions to its agency administration features in Mercha ...
- iHeartMedia Expands Ad Partnership With Amazon
MediaDailyNews, Laurie Sullivan - Friday, June 26, 2026
Buying platforms often do not include audio as a major part ...
- Hyundai Applies AI To Curated Videos To Drive Performance
Performance Marketing Insider, Laurie Sullivan - Friday, June 26, 2026
A movement within the ad industry is bringing ad buying into supply-si ...
- High-Spending Consumers Hide Behind Ad Blockers
MediaDailyNews, Laurie Sullivan - Wednesday, June 24, 2026
How much more are consumers who use ad blockers worth? A l ...
- The ROAS Of Bryson DeChambeau
MediaPost Live, Joe Mandese - Wednesday, June 24, 2026
"The thing I have to harp on to a bunch of CM ...
- Google Tests New Labels In Search Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 24, 2026
Google continually tests new ways to improve the Search Ads experience. Th ...
- Confessions From Orchestra's EVP, Head of Paid Media: Unified Planning Over Silos, Experimentation Fuels Optimization, and Why Audience-First Beats Metrics-First
Brand Insider, Barbie Romero - Tuesday, June 23, 2026
Bianca Garcia reveals why unified media planning outperforms silos, how experimentation shap ...
- YouTube, Forbes Move Deeper Into 'Creator Era'
MediaDailyNews, Laurie Sullivan - Tuesday, June 23, 2026
YouTube is offering additional AI-supported data and services, with features for too ...
- IAB Tech Lab Proposes Significant Changes To Supply-Path Optimization
MediaDailyNews, Laurie Sullivan - Tuesday, June 23, 2026
The proposed update would help media buyers better understand how bid reques ...