- Making Your Brand Stand Out In The Digital Display Jungle
Mobile Marketing Daily, Srini Dharmaji - Monday, December 3, 2012
Planning display advertising in a multi-screen world requires consistency among devices ...
- Source It: PHD Revamps Global Planning With Gaming System
MediaDailyNews, Steve McClellan - Thursday, November 29, 2012
The Omnicom media shop is installing a global "operating system" for intern ...
- UM, McCann Shack Up, Land Joe's Crabs
MediaDailyNews, Steve McClellan - Tuesday, November 27, 2012
Interpublic Group's UM has been awarded the media planning and buying accou ...
- Marketers: Give Us More Digital For Ads
Marketing Daily, Karl Greenberg - Tuesday, November 20, 2012
Digital marketing shop Adform says research done during ad:tech New York, sugges ...
- Mondelez Taps Aegis Media For Western European Biz
MediaDailyNews, Steve McClellan - Friday, November 16, 2012
Snack food giant Mondelez International, recently spun off from Kraft Foods, h ...
- Burgeson To Carmichael Lynch Consumer Ops Director
MediaDailyNews, Fern Siegel - Thursday, November 1, 2012
Carmichael Lynch named Betsy Burgeson as its consumer engagement operations director. ...
- Zenith Retains Travelocity Media Business
MediaDailyNews, Steve McClellan - Friday, October 26, 2012
Publicis Groupe's Zenith has retained its Travelocity media assignment after a revie ...
- MEC Wins LegalZoom Media Assignment
MediaDailyNews, Steve McClellan - Tuesday, October 16, 2012
WPP's MEC has been selected to handle media chores for LegalZoom, t ...
- MediaVest USA Awarded Media AOR Duties For The Travelers Companies
MediaDailyNews, Steve McClellan - Thursday, October 4, 2012
Publicis Groupe's MediaVest USA has been awarded media agency of record duti ...
- Correction: Postal Service Review is Media, Not Creative
MediaDailyNews, Steve McClellan - Wednesday, September 26, 2012
In a Sept. 25 'Media Daily News' story entitled "Resend: Postal Servi ...
- Adap.tv 'Planner' To Optimize Online Video Buys
Online Media Daily, Gavin O'Malley - Tuesday, September 18, 2012
With billions of ad dollars at stake, online video networks are fighti ...
- The Four-Screen Hierarchy Is A Reality
Show Daily, Gina Lovett - Tuesday, September 18, 2012
Dan Rosen, chief exec of WPP agency Joule, gives his keynote ...
- The Four-Screen Hierarchy Is A Reality
Show Daily, Gina Lovett - Tuesday, September 18, 2012
Dan Rosen, chief exec of WPP agency Joule, gives his keynote ...
- WideOrbit Buys OneDomain, Ups Ad Sales Muscle
MediaDailyNews, David Goetzl - Thursday, September 6, 2012
WideOrbit, which offers traffic management services for media businesses, has acquired OneDomai ...
- Cortizo-Burgess Heads MEC Integrated Planning
MediaDailyNews, Steve McClellan - Thursday, September 6, 2012
MEC, the WPP media agency has appointed Pele Cortizo-Burgess to the n ...
- Lionsgate Reviews $400 Million Media Agency Assignment
Raw, Steve McClellan - Friday, September 7, 2012
Los Angeles-based movie and TV studio Lionsgate has put its media agen ...
- Mindshare Wins Smithfield Media Assignment
Raw, Steve McClellan - Tuesday, September 4, 2012
WPP's Mindshare has been awarded media planning and buying duties for Smithfie ...
- Kraft Spin-off Mondelez To Hold Media Agency Review
Raw, Steve McClellan - Friday, August 31, 2012
Mondelez International is preparing to launch a media agency review, the compa ...
- Mediabrands Names Additional BPN Executives
Raw, Steve McClellan - Wednesday, August 29, 2012
Mediabrands has named Liz Ross North American CEO of its new confli ...
- Lindblad Taps ID As Media AOR
MediaDailyNews, Steve McClellan - Friday, August 3, 2012
Travel tour company Lindblad Expeditions has selected Interpublic's ID Media as i ...
- A New Way to Buy Online Video Audiences
VidBlog, Daisy Whitney - Monday, August 6, 2012
A pet food maker wanting to expand its reach with online vid ...
- Horizon Cleans Up With Steemer Account
MediaDailyNews, Steve McClellan - Thursday, August 2, 2012
Independent shop Horizon Media has landed the Stanley Steemer media planning a ...
- Eloqua Debuts IPO, Ups Financial, Biz Viability
Online Media Daily, Laurie Sullivan - Thursday, August 2, 2012
Eloqua, a marketing automation platform that helps companies determine where marketing mon ...
- The Millennials In The Adult World
Research Brief, Jack Loechner - Wednesday, August 1, 2012
According to a SymphonyIRI report released in June 2012, the Millennial Generati ...
- Reconciliation With The RFP Process
Video Insider, Rich Routman - Thursday, July 26, 2012
We all agree that the RFP process is, to put it bluntl ...
- PHD Wins Farmers Insurance Media Account
MediaDailyNews, Steve McClellan - Friday, July 13, 2012
Farmers Insurance has selected Omnicom's PHD to handle media planning and buyi ...
- Brewer SABMiller Consolidates Media With MEC
MediaDailyNews, Steve McClellan - Friday, July 13, 2012
Global brewing giant SABMiller has consolidated its media planning and buying assignme ...
- MEC Wins Harman's Media Business
MediaDailyNews, Steve McClellan - Thursday, July 5, 2012
WPP's MEC has been selected as global media agency of record f ...
- GroupM Acquires Alchemedia, Expands S. Korean Reach
MediaDailyNews, Steve McClellan - Monday, July 2, 2012
WPP's GroupM has expanded its operation in the rapidly growing South Kor ...
- Nominate OMMA All Stars
Online Media Daily, Sarah Mahoney - Monday, July 2, 2012
Do you know an OMMA Online All Star? If you know ...