- Line Will Use Taboola To Deliver Recommendations
Publishers Daily, Ray Schultz - Monday, February 24, 2025
Social messaging app Line will integrate Taboola News, which delivers content fr ...
- X Users Regain Ability To Send Links On Signal
MediaDailyNews, Colin Kirkland - Tuesday, February 18, 2025
X users regained the ability to send links to "Signal.me" - ...
- Out Of The Inbox, Into AI: System Allows Email Access To AI Tools, Firm Says
Email Insider, Ray Schultz - Monday, February 17, 2025
A new system from Integral Business Intelligence allows firms to use ema ...
- SB Ad Study: Use Of Humor Up, Fewer Celebrities, Diverse Talent
MAD, Steve McClellan - Monday, February 10, 2025
Eighty-five percent of this year's Super Bowl ads used humor as ...
- Simple Super Bowl Ad Lure: Free, Everyday Stuff - Or Water
TV Watch, Wayne Friedman - Tuesday, February 11, 2025
Super Bowl messages like those of T-Mobile/Starlink and Google Pixel, OpenAI a ...
- Tech Teammates: Firms Line Up To Drive Global Personalization
Email Insider, Ray Schultz - Thursday, February 6, 2025
Movable Ink and Braze say they are supporting personalization in WhatsApp a ...
- Apple Challenges Partiful With New Event-Planning App
MediaDailyNews, Colin Kirkland - Tuesday, February 4, 2025
With "Invites, " its newest app, Apple looks to capitalize on t ...
- LinkedIn User Withdraws Privacy Suit Over Messages
MediaDailyNews, Wendy Davis - Friday, January 31, 2025
A LinkedIn user has withdrawn a lawsuit accusing the company of usi ...
- Court Strikes Down FCC Lead-Gen Restrictions
MediaDailyNews, Wendy Davis - Tuesday, January 28, 2025
The FCC order aimed to close the "lead generator loophole," which allo ...
- Meta Won't Face Antitrust Class-Action By Users
MediaDailyNews, Wendy Davis - Monday, January 27, 2025
Handing a victory to Meta Platforms, a federal judge refused to gra ...
- Multimodal Melody: AI-Driven Tool Offered To Enterprise Retailers
Email Insider, Ray Schultz - Monday, January 20, 2025
A new product from messaging firm Cordial allows brands to use unstructur ...
- Spyware Company NSO Unlawfully Hacked WhatsApp, Judge Rules
MediaDailyNews, Wendy Davis - Monday, December 23, 2024
The Israeli company NSO Group violated federal and California anti-hacking laws, a ...
- Threads Targets Social Media Managers With Post-Scheduling Test
MediaDailyNews, Colin Kirkland - Wednesday, December 18, 2024
Threads is testing post-scheduling - a much-requested update, especially by social-media manager ...
- Smash Smishing: Consumers Warned Not To Click On Fake Postal Text Links
Email Insider, Ray Schultz - Wednesday, December 18, 2024
Intended phishing victims are typically told they have a delivery - b ...
- Prescription TV: Big Screen Pharma And RFK Jr.
TV Watch, Wayne Friedman - Wednesday, December 11, 2024
RFK Jr. has vowed to purge the U.S. Food and Drug Administratio ...
- Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style
Email Insider, Ray Schultz - Tuesday, November 26, 2024
Messaging that simply refers to AI draws lower engagement and conversions, Vidm ...
- Amazon Holiday Ad Tells Us What The World Needs Now
Performance Marketing Insider, Laurie Sullivan - Friday, November 8, 2024
If you're an advertiser looking to spread cheer this holiday season, p ...
- Campaign Commercials: Bad For America, Bad For Us!
TVBlog, Adam Buckman - Friday, November 8, 2024
For weeks, the campaign ads came fast and furious, and now th ...
- Bluesky Lays Out Plans To Combat Election Misinformation
MediaDailyNews, Colin Kirkland - Monday, November 4, 2024
Bluesky's election integrity team and Head of Trust and Safety Aaron Roderic ...
- Political Ad 'Attention' Tops For Republicans Overall, Gains For Indie Female Voters
Television News Daily, Wayne Friedman - Tuesday, November 5, 2024
"In nearly all cases, Republicans paid more attention to political ads th ...
- Gambling On Election Emails: Will Response Hold Up During Holiday Cycle?
Email Insider, Ray Schultz - Friday, November 1, 2024
Consumers may be distracted by politics as November 5 approaches. But there ...
- Democrat Vs. GOP September Ad Spend: Growing Impressions, Reach
Advanced TV Insider, Wayne Friedman - Wednesday, October 23, 2024
In three key swing states, Democrat political advertiser impressions are at ...
- Harris Campaign Spends Big On National TV In October
Television News Daily, Wayne Friedman - Thursday, October 24, 2024
The "Harris For President" campaign dominated national TV airwaves vs. other nation ...
- Email Reigns: It's The Most Popular Channel Worldwide
Email Insider, Ray Schultz - Monday, October 21, 2024
Consumers are more likely to trust the brand if it displays ...
- Bluesky Sees User Growth In Response To X's 'Block' Update
MediaDailyNews, Colin Kirkland - Friday, October 18, 2024
With X moving closer to fully removing the "block" functionality, Bluesky h ...
- Report: LGBTQ+ Representation Weak In QSR, Fast-Casual Advertising
QSR Insider, Teresa Buyikian - Thursday, October 17, 2024
"LGBTQ+ consumers feel misrepresented in advertising because the community is not ...
- Straight From The Source: Unifying Data Within A Single Data Warehouse
Email Insider, Ray Schultz - Wednesday, October 16, 2024
The new engagement platform eliminates the need for working with separate CD ...
- WNBA TV Brands Score Higher Engagement This Season, Driven By New Stars
Television News Daily, Wayne Friedman - Wednesday, October 16, 2024
The consumer engagement score for WNBA marketers rose 16%, doubling the gai ...
- Spanish-Language TV Scores Major Brand Engagement Gains
Advanced TV Insider, Wayne Friedman - Wednesday, October 9, 2024
Brand messaging on Spanish-language TV networks has been 31% more effective ...
- Wordies: This Is How AI Reimagines 1:1 Messaging
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 9, 2024
Braze co-founder and CTO Jon Hyman believes everyone will have their o ...