- Mobile Firm Bango Teams With Facebook
Online Media Daily, Mark Walsh - Wednesday, February 8, 2012
U.K.-based mobile payments firm Bango said Wednesday it had struck a de ...
- Apple iPad Holding On To 88% Of Tablet Traffic
Online Media Daily, Laurie Sullivan - Wednesday, February 8, 2012
Clicks on tablet ads from paid-search campaigns rose five times higher ...
- More Mobile App Privacy Snafus: Hipster Is Uploading Users' Address Books
PolicyBlog, Wendy Davis - Thursday, February 9, 2012
In retrospect, it was probably inevitable that mobile apps would face ...
- MMA Updates 'Universal Mobile Ad Package,' Makes It Easier
Raw, Joe Mandese - Thursday, February 9, 2012
The Mobile Marketing Association has released an updated version of its "Univers ...
- A&E Turns To FreeWheel For Mobile Ads
Raw, Mark Walsh - Thursday, February 9, 2012
A&E Networks has
tapped video technology company FreeWheel to power advertisi ...
- MMA Adds Audio Ad Standard For Mobile
Raw, Mark Walsh - Thursday, February 9, 2012
In the final version of its guidelines for mobile ad units releas ...
- Buick EAssist Mobile Games Tout MPG
Marketing Daily, Karl Greenberg - Wednesday, February 8, 2012
Buick is launching a series of games meant to make tracking miles-per-gall ...
- Tic Tac Offers AR App Experiences
Marketing Daily, Karlene Lukovitz - Tuesday, February 7, 2012
The outdoor and print ads highlight facts about daily activities, such ...
- Goodyear Goes Mobile With New Site
Marketing Daily, Karl Greenberg - Tuesday, February 7, 2012
The Akron, Ohio-based company announced the introduction of a specific mobile sit ...
- GetGlue Claims 160,000 Super Bowl Check-Ins, Skews Female
Mobile Marketing Daily, Steve Smith - Wednesday, February 8, 2012
GetGlue says that a record 160,000 users across platforms checked in ...
- The Third Screen: The One-Tap Buy
Mobile Marketing Daily, Chuck Martin - Wednesday, February 8, 2012
Mobile changes shopping into an iterative function. The shopper is highly interacti ...
- Hurry Up And Wait For NFC: VISA Issues 1 Millionth Chipped Card
MoBlog, Steve Smith - Wednesday, February 8, 2012
VISA announced a road map for moving to contactless payment on eith ...
- Facebook, Twitter To Vie For Mobile Ads
Online Media Daily, Mark Walsh - Tuesday, February 7, 2012
Facebook has yet to monetize mobile inventory, but the unexploited mobile landsca ...
- FTC Sends Warning To Mobile App Developers
Online Media Daily, Wendy Davis - Tuesday, February 7, 2012
The Federal Trade Commission has warned three online data brokers that the ...
- Pontiflex Powering Spanish-Language Mobile Ads
Online Media Daily, Mark Walsh - Wednesday, February 8, 2012
Lead-generation firm Pontiflex has added Spanish-language capability for its mobile sign-up ...
- Users Tap Smartphones, Tablets For Movie Info
Online Media Daily, Mark Walsh - Wednesday, February 8, 2012
Smartphone and iPad owners rely heavily on their devices for movie-related informati ...
- Mobile Network Apologizes For Privacy Breach, Deletes Data Collected Without Consent
PolicyBlog, Wendy Davis - Wednesday, February 8, 2012
The mobile social network Path landed in the middle of a priva ...
- Sprint Sells 1.8M iPhones
Raw, Mark Walsh - Wednesday, February 8, 2012
Sprint posted a loss in the fourth quarter, but the wireless operat ...
- Covario Hires Search Expert From Baidu
SearchBlog, Laurie Sullivan - Wednesday, February 8, 2012
Search expert Tao Zhang joined Covario from Baidu in February to suppo ...
- Watch TV, Earn Rewards: That's How You Make a Social TV Play
VidBlog, Daisy Whitney - Wednesday, February 8, 2012
Social TV is off and running and, by all accounts, will beco ...
- Odd Couple: Halliburton Embraces Apple
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, February 7, 2012
Halliburton plans to transition thousands of employees from BlackBerrys to iPhones a ...
- Lexus Rolls Out Huge Campaign For GS
Marketing Daily, Karl Greenberg - Monday, February 6, 2012
Lexus has a new ad campaign for the 2013 Lexus GS th ...
- JetBlue Redesigns Site, Launches IPhone App
Marketing Daily, Tanya Gazdik - Monday, February 6, 2012
The sites use "smart" technology to personalize and simplify the customer experienc ...
- Magazines Exploit Mobile Commerce With Snap-To-Buy
MediaDailyNews, Erik Sass - Monday, February 6, 2012
SpyderLynk is helping magazine publishers cash in on mobile commerce with t ...
- What Your Smartphone Has To Do With Marketing Attribution
Metrics Insider, Anto Chittilappilly - Tuesday, February 7, 2012
I remember the day I bought my first smartphone -- the I ...
- Back To The Future: TV Is My New Radio
Mobile Insider, Steve Smith - Tuesday, February 7, 2012
"Who is that, and what the hell is she wearing?" my daught ...
- NPD: Super Bowl Apps Fell Short Of Hype
Mobile Marketing Daily, Mark Walsh - Tuesday, February 7, 2012
Despite all the hoopla around two-screen viewing, findings from market research fi ...
- Should Tablet Magazines Really Be The Same?
Mobile Marketing Daily, Steve Smith - Tuesday, February 7, 2012
Many magazines took the tablet platform as an opportunity to get trick ...
- Ready Or Not, Sponsored 'Stories' Coming To Your Mobile Facebook Feed
MoBlog, Steve Smith - Tuesday, February 7, 2012
The big question that Facebook itself raised about its prospects in t ...
- JetBlue Flies App, Updates Sites To Personalize Travel
Online Media Daily, Mark Walsh - Monday, February 6, 2012
JetBlue Airways has launched an iPhone app and updated its mobile a ...