Tag results for "movies"
- 'One Of Them Days' Leads Modest Movie Season StartStudios' collective marketing efforts total $47.2 million so far in national ...
- Tide, Marvel Team For Campaign, Messy Movie ScreeningTide launches Ultra Oxi Boost Power Pods with spots that blend scen ...
- Movie Sequels And Originals: What Goes Kaboom.. Or Gets Left Behind?At the end of the summer, yearly season-to-date box-office revenues were paci ...
- Theatrical Marketing: Shifting Linear TV, Digital Media Spend Formula GrowsMovie box-office revenues are estimated to land at $8.7 billion - do ...
- Most-Read Stories: OMC/IPG, X v. GARM, 'Glicked,' Jill Kelly And CTVThe most-read "Media Daily News" stories of 2024 were an eclectic m ...
- TV Film Ad Spend Down 24%, 'Mufasa' Makes Second Week ComebackNational TV ad spend for major movie studio marketing is down 2 ...
- Instagram Unveils 'Movie Gen' AIInstagram is teasing AI-powered video capabilities that will soon allow creators ...
- Will 'Multisensory' Ads Cast A Spell On Theatergoers?CJ 4DPLEX is working with National CineMedia to tie a full senso ...
- Theatrical Movies Have Found A Home - In TheatersMany big-budget, fantasy, action-adventure and animated movies and franchises including "Wicked," "Moan ...
- Theatrical TV Ad Spend Down 24%, Box Office Down 7%Theatrical movies' national TV spend and media value is down 24% ...
- NBCUniversal's 'Wicked' Has Barbie-Like List Of Brand Collaborations"Wicked"-obsessed consumers can get their hands on everything from "Wicked" branded sunglass ...
- At $221M, 'Moana 2' Draws Strongest Thanksgiving Opening EverIn its national TV marketing, Disney placed significant advertising with an overa ...
- Teaching Entertainment Brands To Speak Roblox"This is one of those transformative moments in transmedia," asserts Jonathan Milla ...
- 'Glicked' Opens Strong, Is No 'Barbenheimer'"Wicked" broke a number of records, becoming the biggest domestic Broadway-to-Hollywood fi ...
- 'Gladiator II' Global Mass Media 'Roadblock' Looks To Reach 300M ViewersParamount says the ad activation across broadcast, cable, digital, and audio platfor ...
- 'Red One' Is No. 1, 'Wicked' Has Big TV Ad PlanAmazon also spent an estimated in theatrical marketing - about $19.4 milli ...
- 'Wicked''s Glinda, Elphaba Say 'Stay Connected To Your Dreams'Cynthia Erivo and Ariana Grande star in the campaign Comcast/Xfinity launched ...
- Amazon To Shut Down FAST Platform FreeveeAmazon will fold Freevee TV and movie content into Prime Video a ...
- Gladiator II' Fans Can View -- And Buy -- Real Props From Film's SetParamount is promoting the film with museum-style exhibits at select Regal Cinem ...
- WBD More Than Doubles D2C Profitability In Q3, Stock SoarsWBD's D2C revenue was up 8% to $2.6 billion and the busine ...
- Ono Hawaiian BBQ Partners With Disney's 'Moana 2' For Kids' MealMeal includes a choice of made-to-order protein, steamed vegetables, a Tree T ...
- NCM Ad Sales Sink, Soft TV Upfront CitedNational CineMedia says third-quarter theater attendance in its ad network theaters (18,1 ...
- Absolut Launches 'Wicked' Collaboration With Universal For Film ReleaseThe "Wicked" partnership offers fans a new branded cocktail kit, recipes a ...
- Tesla, Warner Bros. Discovery Sued Over 'Blade Runner' ImagesThe suit alleges that the automaker fed images from the movie in ...
- Meta Calls On Hollywood To Help Develop Its AI Movie GeneratorAfter announcing the beta version of its generative AI video system "Mov ...
- Who You Gonna Call For Ghostbusters Donuts? Krispy Kreme!The collection includes the Slimer Doughnut, Ecto-Sprinkled Doughnut and Stay Puft Marshmall ...
- No Joke: 'Joker: Folie A Deux' BombsWarner Bros. spent a modest $17.3 million in national TV advertising f ...
- Target To Defy Gravity With New 'Wicked' CampaignIn an exclusive, the retailer lands actress Cynthia Erivo for a nation ...
- Honda Goes To The Movies With Cinematic Ad"Unstoppable Dreams," to be shown in movie theaters, shows thrilling footage ...
- An Unexpected Hallmark SummerNot to sound too corny, but throughout a very difficult summer, Hallma ...
