- Santander Bank Asks: Would You Sell Important Memories For Money?
Out to Launch, Amy Corr - Wednesday, May 31, 2017
This truly is a short movie for Santander Bank --18 minutes ...
- Size Matters: Universal Promotion For New 'Mummy' Film Includes Giant LA Sarcophagus
MAD, Larissa Faw - Monday, May 22, 2017
The structure was officially unveiled during "The Mummy Day" festivities this M ...
- Fashion Brands Suiting Up For 'Wonder Woman'
Marketing Daily, Sarah Mahoney - Monday, May 22, 2017
The most highbrow event is likely to be a charity auction schedul ...
- Hackers Threaten To Leak New 'Pirates Of The Caribbean'
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, May 16, 2017
Hackers are threatening to leak the upcoming movie "Pirates of the Caribbe ...
- 15-City Virtual Reality Tour Launched To Promote New Alien Movie
Connected Thinking, Chuck Martin - Sunday, May 14, 2017
While Facebook may have scaled back its virtual reality activities, it doesn ...
- Disney Brings 'Cars 3' Personality To Waze
Marketing Daily, Aaron Baar - Tuesday, May 9, 2017
In the first partnership of its kind, Waze has joined with Disn ...
- Vox, Tribeca Team To Produce Branded Videos
Publishers Daily, Sara Guaglione - Tuesday, May 9, 2017
Though each company's involvement will vary, based on the project, generally Tribe ...
- Autotrader Partners With 'Cars 3'
Marketing Daily, Tanya Gazdik - Monday, May 8, 2017
"The tagline in the co-branded spot was specifically created for this pie ...
- Facebook Looking For 'Film Producer'
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, May 5, 2017
As part of its broader video ambitions, Facebook appears to be ...
- National CineMedia Partners With Mediaocean For Ad Buys
Real-Time Daily, Tobi Elkin - Wednesday, May 3, 2017
National CineMedia (NCM) said it partnered with ad tech firm Mediaocean ...
- Dodge Enlists Vin Diesel For Campaign
Marketing Daily, Tanya Gazdik - Monday, May 1, 2017
Diesel will both star and voice the spots, from GSD&M. The campai ...
- Doritos, Geico Score With Marvel Tie-In
MAD, Larissa Faw - Friday, April 28, 2017
Video game and toy brands are the other big brand winners aligni ...
- NEW! Xfinity Brings 'Fast & Furious' Fans On High-Octane Car Chase
Out to Launch, Amy Corr - Thursday, April 13, 2017
Comcast's Xfinity brand brought customers who are also superfans of the "Fa ...
- Why Viacom Is Rebooting Spike As The Paramount Network
MediaPost Weekend, Wayne Friedman - Sunday, April 16, 2017
After years of television networks becoming increasingly niche, Viacom is spiking o ...
- NEW! The Movies Running On National Canadian Film Day Are Great -- Says Woman Who Never Lies
Out to Launch, Amy Corr - Wednesday, April 12, 2017
To help promote National Canadian Film Day (NCFD) on April 19, Re ...
- Sonos Dances And Dreams With 'The Dude'
Marketing Daily, Aaron Baar - Tuesday, April 4, 2017
A new commercial features the well-known "Gutterballs" dream sequence from the movi ...
- Premium Big-Priced Theatrical Movies On Small Screens Won't Work
TV Watch, Wayne Friedman - Friday, March 31, 2017
At its annual Cinema-Con trade show, movie-studio executives mulled the idea ...
- NEW! Toronto Silent Film Festival Creates Instagram Jigsaw Puzzle
Out to Launch, Amy Corr - Friday, March 24, 2017
The Toronto Silent Film Festival, running from April 6-11, is taking advanta ...
- King Kong's Still Got It, Dominates The Weekend Box Office
Marketing Daily - Top of the News, Thom Forbes - Monday, March 13, 2017
"Kong: Skull Island" surprised both critics and analysts over the weekend, taki ...
- AT&T Expands 'Ticket Twosdays' Promo
Marketing Daily, Aaron Baar - Thursday, March 9, 2017
"We always planned on offering Ticket Twosdays benefits to our TV a ...
- Good-Bye To Robert Osborne, TCM's Ambassador To Hollywood
TVBlog, Adam Buckman - Tuesday, March 7, 2017
It was often said of Robert Osborne that he had what mig ...
- Netflix Chief: We'll Keep Pace With Technology
Television News Daily, Laurie Sullivan - Tuesday, February 28, 2017
"Ten or 20 years from now, all the video you view wi ...
- And The Whiner Is....
Garfield at Large, Bob Garfield - Monday, February 27, 2017
An annual tribute to all that is not real, by and f ...
- Hey, Oscars, Who Are You Going To Forget About This Year?
TVBlog, Adam Buckman - Friday, February 24, 2017
Here's a prediction that is the closest thing there is to ...
- Warner Bros Settles With Talent Agency Over Leaked DVD Screeners
Around The Net in Daily Online Examiner, Wendy Davis - Thursday, February 23, 2017
Warner Bros. has settled a lawsuit against the talent agency Innovative Artis ...
- 'The Hollywood Reporter,' 'Billboard' Put Up For Sale
The Daily Blog, Erik Sass - Monday, February 6, 2017
The long saga of The Hollywood Reporter and Billboard, two iconic tra ...
- 'Hollywood Reporter' Debuts Daily News Video Series
Publishers Daily, Sara Guaglione - Thursday, February 2, 2017
"The Hollywood Reporter News" series is a follow-up to the successful laun ...
- Sony Writes Off $1bn As DVDs Decline And Cinema Flops Hit Hard
Around the Net In MAD London, Sean Hargrave - Tuesday, January 31, 2017
Sony has a 112bn yen ($1bn; GBP780m) charge, citing "an acceleration ...
- Sony Takes Writedown; Entertainment Revamp Begins
Marketing Daily - Top of the News, Thom Forbes - Tuesday, January 31, 2017
There's no need for a spoiler alert on the direction big-ticket entertainme ...
- Sony Takes $1B Write-Down On Movie Business
MediaDailyNews, Wayne Friedman - Monday, January 30, 2017
Sony is taking a $1 billion write-down in its movie business concerni ...