- Users Tap Smartphones, Tablets For Movie Info
Online Media Daily, Mark Walsh - Wednesday, February 8, 2012
Smartphone and iPad owners rely heavily on their devices for movie-related informati ...
- Redbox Inks Out-Of-The-Box Deal With Verizon
Marketing Daily - Top of the News, Thom Forbes - Tuesday, February 7, 2012
I'm not saying that there are folks who regret canceling their Netfl ...
- 'Battleship' Super Bowl Ad Pushes Ticket Sales
MediaDailyNews, Wayne Friedman - Thursday, February 2, 2012
NBC Universal's Universal Pictures and its digital movie ticket company Fandango ha ...
- Fandango CMO Heads To M-GO
Marketing Daily, Aaron Baar - Tuesday, January 31, 2012
Ted Hong will lead leading marketing and communications around consumer adoption ...
- Netflix, Movie Studios, Push Contradictory Agendas -- And Consumers Lose
Around the Net In Media, Phyllis Fine - Tuesday, January 31, 2012
"Hollywood isn't ruining DVD rentals on its own -- Netflix is hap ...
- Warner To Widen Netflix Renter Wait?
Around the Net In Online Marketing, Gavin O'Malley - Friday, January 27, 2012
Making life a little harder for Netflix, Warner Bros. has reportedly decid ...
- Acura Lights Up Sundance
Marketing Daily, Karl Greenberg - Wednesday, January 25, 2012
Susie Rossick, brand manager of Acura National Advertising, tells Marketing Daily th ...
- Nominated Movies Need Publicity, Marketing
Marketing: Entertainment, Tom Siebert - Thursday, January 26, 2012
The one thing that almost all the movies nominated for the t ...
- Brad Pitt Urged Jonah Hill To Lose Weight -- & Other Oscar Nom. Tidbits
Around the Net In Media, Phyllis Fine - Wednesday, January 25, 2012
Here comes press coverage of the Oscars, which were announced yesterday. T ...
- General Mills Ties Into 3D 'Star Wars' Release
Marketing Daily, Karlene Lukovitz - Monday, January 23, 2012
The Force will be with General Mills' Big G Cereals starting ...
- Sundance? So What?
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 20, 2012
Detroit News film critic Tom Long poses an interesting question: If ...
- That's Tablet-ainment?: Paramount Brings 100 Years of Movies to iPad
MoBlog, Steve Smith - Friday, January 20, 2012
Basically, Paramount's anniversary app gives us a century of its filmmaking wi ...
- Target Throwing Midnight Twilight Parties
Marketing Daily, Sarah Mahoney - Wednesday, January 18, 2012
With "The Twilight Saga: Breaking Dawn - Part 1" DVD and Blu-r ...
- NCM Cracks Digital Da Vinci Code: Master Will Be Seen In HD, In A Theater Near You
MediaDailyNews, Erik Sass - Wednesday, January 18, 2012
It is impossible to transport London's National Gallery exhibit "Leonardo da Vinc ...
- Initiative Wins Another: Roadside Attractions For Media, Digital Marketing
MediaDailyNews, Steve McClellan - Wednesday, January 18, 2012
Initiative, the Interpublic Group media agency, has been awarded media planning ...
- Ubiquity of Mobile Platforms Threatens Pay TV Subscriptions
Research Brief, Jack Loechner - Thursday, January 19, 2012
According to Deloitte's sixth edition "State of the Media Democracy" survey, acce ...
- ABC To Debut New Series In Movie Theaters
Around the Net In Media, Phyllis Fine - Wednesday, January 11, 2012
In what is presumably a first, ABC will debut two full episod ...
- Disney Marketer Carney Riding Into The Sunrise?
Marketing Daily - Top of the News, Thom Forbes - Monday, January 9, 2012
Memo To Aspiring Hollywood Marketers: Make sure you know the difference betwe ...
- Rumored Apple iTV Could Be the Real Threat to Netflix
VidBlog, Daisy Whitney - Wednesday, January 4, 2012
Over the New Year's weekend, a friend of mine picked up h ...
- Oscars Push Ad Campaign To Promote Event, Movies
MediaDailyNews, Wayne Friedman - Thursday, December 29, 2011
A new ad for the Academy of Motion Pictures Arts & Scienc ...
- 'Tintin' And The Death Of Motion-capture Animation
Marketing: Entertainment, Tom Siebert - Thursday, December 29, 2011
Hollywood has done a dynamite job p!ssing all over my beloved childho ...
- Hyundai Makes Music, Art For Veloster
Marketing Daily, Karl Greenberg - Friday, December 23, 2011
The project epitomizes Hyundai's approach for the car, involving as it do ...
- The Secret To Box Office Success
Marketing Daily, Steven Horn - Friday, December 23, 2011
We've seemingly skipped over the feel-good movies that usually become instant classi ...
- Only 14% Use Online Devices For Rented Movies
Marketing Daily, Aaron Baar - Saturday, December 17, 2011
Though Internet-connected entertainment devices (televisions, tablets, gaming consoles, smartphones) are all t ...
- Give The People What They Want
Marketing: Entertainment, Doug Chavez - Thursday, December 15, 2011
The Kinks' song, "Give The People What They Want," captures consumers' sentimen ...
- Smothered: Mom Always Liked Movies About TV Best
Video Insider, Karen Herman - Wednesday, December 14, 2011
Good news for those of us in the TV history business: we' ...
- 'Hugo': Four Stars For 3D
Marketing Daily, Tom Siebert - Monday, December 5, 2011
It took a real filmmaker to make me believe again that ...
- NHL/Paramount Partnership Is Mission: Possible
Marketing Daily, Karl Greenberg - Tuesday, November 29, 2011
The National Hockey League (NHL) and Paramount Pictures have entered into ...
- Epix Names Iwanowski CMO
MediaDailyNews, David Goetzl - Tuesday, November 29, 2011
Kirk Iwanowski, who had a 10-year tenure in marketing at Sundance Channe ...
- NHL's 'Mission' To Promote IMAX Film
MediaDailyNews, David Goetzl - Monday, November 28, 2011
Paramount is incorporating NHL game footage in spots for an upcoming IM ...