- Yelp Analyst Sees Profit Driver In Paid Leads
SearchBlog, Laurie Sullivan - Friday, December 2, 2016
One analyst expects the Request a Quote feature in Yelp's Paid Lea ...
- SEMPO Soon To Close State Of Search Survey, Reveals Early Findings
SearchBlog, Laurie Sullivan - Tuesday, November 29, 2016
Brands and agencies said they are challenged with gaining the proper budge ...
- Advertising Without Search: What Will Happen To Google AdWords, Bing Ads?
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 18, 2016
Some of the smartest minds in search advertising question how much long ...
- Microsoft Bing Ads Launches Three-Tiered Partners Program
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 15, 2016
Microsoft has been enrolling key agencies, technology partners and small and medium-siz ...
- Google Estimates More Than 130 Trillion Web Pages
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 14, 2016
Search marketers are up against some difficult times as they try ...
- LoveBook: Organic + Paid Search = 28% Increase In Site Traffic
SearchBlog, Laurie Sullivan - Tuesday, November 15, 2016
Chris Sonjeow, co-founder and CMO of LoveBook, said the company has se ...
- Microsoft, Google Redefining Search Through Chatbots, Messaging
SearchBlog, Laurie Sullivan - Monday, November 14, 2016
Messaging creates a new form of search advertising simply by returning informati ...
- The Local Search Problem Most Businesses Don't Know About
Search & Performance Marketing Daily, George Freitag - Thursday, November 10, 2016
A key component to appearing in local packs in Google's search resul ...
- Put A Little Bing In Your Buy
Search & Performance Marketing Daily, Patrick Hayden - Wednesday, November 9, 2016
For obvious reasons, Google is the first name in search. It h ...
- IAB: Search Ads Generate $16.3 Billion In First-Half 2016
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 1, 2016
Mobile revenue rose 89% from the $8.2 billion reported during the fir ...
- Google Reports Record Quarter, Majority Of Revenue Still From Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 27, 2016
Alphabet on Thursday reported a record $22.4 billion in sales for t ...
- Bing, Search Find Growth Under CEO Nadella's Guidance
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 21, 2016
Despite a slow and difficult climb for Microsoft, its search engine Bi ...
- adMarketplace Partnerships Widen Search Network
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 19, 2016
adMarketplace announced on Wednesday the addition of several new partners to he ...
- Advertisers Spent $5.8 Million On Cyber Monday Search Keyword Groups
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 18, 2016
Even the use of the term "Cyber Monday," which creates one ...
- Google Click-To-Message Search Ads Connect Kia With Mobile Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 18, 2016
Kia's early success in click-to-message search text ads, which Google announced Monda ...
- Best Buy, Apple Take 'Share Of Voice'
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 18, 2016
Share of Voice measures the percentage of consumers who were exposed ...
- 1-800Contacts Hit With Class-Action Complaints Over Search Ads
Daily Online Examiner, Wendy Davis - Tuesday, October 18, 2016
In August, the FTC alleged that contact lens retailer 1-800Contacts violated antitru ...
- Clicks On Travel Paid-Search Ads Rose In Fall, Not Summer, 2015
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 17, 2016
Don't rule out travel consumers as the industry moves into fall, especial ...
- How Much Will Digital Marketers Make In 2017?
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 14, 2016
Marketers will be expected to have search skills as well as knowled ...
- Retail Advertisers Spent $1.44 Billion On U.S. Google Holiday Text Search Ads In 2015
SearchBlog, Laurie Sullivan - Friday, October 14, 2016
Target, Wal-Mart, and JC Penney in aggregate spent more than $33 milli ...
- MediaPost 'Agency Of The Year' Open For Submissions
Search & Performance Marketing Daily, editor - Wednesday, October 12, 2016
MediaPost is accepting submissions for its annual 'Agency of the Year' award ...
- Paid-Search Text Ads Outpace PLAs For Halloween
SearchBlog, Laurie Sullivan - Wednesday, October 12, 2016
Finding a Halloween costume for the kids seems like the least importa ...
- Third-Generation Hispanics Want Advertisers To Know Them Better
MediaDailyNews, Laurie Sullivan - Monday, October 10, 2016
Third-generation Hispanics believe advertisers do not know them well. Findings suggest th ...
- Google Product Listing Ads Driving Up Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 10, 2016
Despite Google's desire to diversify revenue streams into mobile phones and ho ...
- Apple Launches Search Ads In App Store
Around the Net In MAD London, Sean Hargrave - Friday, October 7, 2016
Apple has begun to display search ads in the US iOS A ...
- 4 Google Page One Optimization Tips
SearchBlog, Laurie Sullivan - Thursday, October 6, 2016
Google dominates the first-page U.S. search layout with Knowledge Graph, Carousels, Shoppi ...
- Google Virtual Assistant, Pixel, Daydream View VR Headset Brings Advertisers Home
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2016
Google found a clever way to expand its search and advertising businesse ...
- Offline Measurement and Attribution are Improving
Show Daily: Videos, Ross Fadner - Friday, September 30, 2016
During the OMMA Programmatic panel "Beyond Search: Can Programmatic Lead to Omnichann ...
- Retailers Serving Too Many Irrelevant Results In Site Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 27, 2016
Some 48% of shoppers participating in a study released Tuesday say t ...
- Bing Shopping Campaigns Now in Bing Ads Editor
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 23, 2016
Microsoft announced the release of Bing Shopping Campaigns in Bing Ads Edit ...