- Google Fiber Working On Connecting Wireless Service To Fiber Lines
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 14, 2016
Engineers at the Alphabet subsidiary Google Fiber are working on connecting wirele ...
- Report: App Store Plans Auction-Based Search Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 15, 2016
Apple is weighing its options to add search advertisements in its A ...
- How Trademark Infringement Increases Cost Per Click
SearchBlog, Laurie Sullivan - Friday, April 15, 2016
Avery's leadership position has made their name synonymous with a variety ...
- HookLogic Gains Undisclosed Investment, Nod From LUMA Capital
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 13, 2016
Performance marketing company HookLogic announced Wednesday that it received an investment rou ...
- Search Guru Chris Copeland Steps In As Yieldbot President
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 12, 2016
One of the best known search and technology experts in the advertisi ...
- Mobile Campaigns, Measurement Not Keeping Up With Consumption
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 12, 2016
Mobile advertising may suffer from the hype surrounding it. Some 21% ...
- Search Budgets Decline In Q1 -- First Time In More Than Six Years
SearchBlog, Laurie Sullivan - Tuesday, April 12, 2016
Marketers made many changes in the way they bought media during t ...
- Google To Launch Small Business Mobile Tool In May
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 11, 2016
Google will launch a new Web site diagnostic tool it calls Te ...
- Brands Losing Trust In Google To Serve Most Valuable Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 8, 2016
After the UK Advertising Standards Authority found eDreams advertisements running on google.c ...
- Google Taps IBM Tech, Partners With Rackspace To Increase 'Compute' Power
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 8, 2016
Google has built software that allows it to use high-performance semiconductors fr ...
- Hanapin Creates AdWords-Like Exam To Test Your Knowledge
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 8, 2016
Matt Umbro created a version of the AdWords Fundamentals Exam for advertise ...
- Mobile App Performance Gains Attribution For Paid, Organic Search Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 5, 2016
In a move to strengthen attribution for mobile devices, Searchmetrics Tuesday launch ...
- AI For Google Search Ads Calculates Campaign Losses, Profits Per Keyword
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 4, 2016
Small and medium-size businesses struggling to find their return on investments usi ...
- Advertisers Slow Bids On Keywords After Google Drops Right-Rail Text Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 1, 2016
Since Google eliminated text ads down the right rail of the sear ...
- Google: If You Were In Fifth Position You Don't Exist Anymore
Search & Performance Marketing Daily, Jonathan Kagan - Thursday, March 31, 2016
Unlike most of Google's search engine marketing changes where there is ...
- Bing Ads Testing Programmatic Ad Copy Creation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 22, 2016
Bing Ads is testing an automated feature that draws landing page co ...
- EMarketer's Grim Outlook For Yahoo Ad Rev
VidBlog, P.J. Bednarski - Wednesday, March 23, 2016
Today, eMarketer is reporting that based on its latest ad spending forecas ...
- Big Winners At SEMPO's First Global Awards Event
SearchBlog, Laurie Sullivan - Monday, March 21, 2016
Nebo, Geary LSF, and Back Azimuth Consulting were the big winners f ...
- It's The Keyword, Stupid
Performance Marketing Insider, Aaron Baar - Tuesday, March 15, 2016
Search is shaping up to play a big role in candidates' strategi ...
- Mobile-First World To Be Fueled By Collapse In Desktop Search
London Blog, Sean Hargrave - Friday, March 11, 2016
Mobile is the UK's top channel -- and growth will remain hu ...
- Google's Fourth-Position Ad Conversions Highest Since Redesign
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 10, 2016
A bevy of search agencies have released data showing how Google's decisi ...
- Tips To Optimize AdSense Campaigns If Earnings Decline
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 4, 2016
Why do AdSense earnings sometimes decline? Google walks through how to troubleshoot t ...
- Research Shows Google CTRs Rising After Redesign - What About Conversions?
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 3, 2016
Early data from AccuraCast released this week confirms higher click-through rates ...
- Google's Removal Of Right-Hand Side Ads Gives Agencies The Upper Hand
MAD London, Niel Bornman - Thursday, March 3, 2016
Agencies that are strong in integrating paid and natural search campaigns a ...
- Yahoo Reportedly Auctioning Off Search Business
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 2, 2016
Another day, another rumor about the fate of one of the olde ...
- How To Avoid Three Top 'AdWords Mishaps'
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 2, 2016
Erin Sagin's "AdWords mishaps" could become every marketer's gain. She details thr ...
- How Cross-Channel Drives The Future Of Search
SearchBlog, Laurie Sullivan - Tuesday, March 1, 2016
adMarketplace, Apple, Bing, Facebook, Google, Instagram, and Yahoo, among others, hold ...
- The DNA Of A Call Through Clicks
SearchBlog, Laurie Sullivan - Monday, February 29, 2016
Conversations used as quality signals to better optimize paid-search advertising have beco ...
- Google Paid-Search Ads Cost Per Click Rising
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 24, 2016
Google's decision to eliminate paid-search text advertising down the right-hand rail ...
- Google Allows Marketers To Test AdWords Campaigns, Determine Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 19, 2016
Google has announced another way to review and test changes in AdWor ...