- Driving Revenue With Paid Email Newsletters
Around the Net in Email, Ray Schultz - Thursday, December 23, 2021
Brands seeking to monetize their content might offer paid email newsletters. He ...
- Vice Media, Writers Guild Reach Landmark New Contract
Publishers Daily, Tony Silber - Tuesday, December 21, 2021
The deal consolidates the company's four previous union contracts into one agreem ...
- Private Investment Group Seeks 'Forbes' Buyout Before SPAC IPO
Publishing Insider, Tony Silber - Wednesday, December 22, 2021
An earlier SPAC-based IPO deal would have valued Magnum Opus and 'Forbes ...
- Axel Springer Partners With InfoSum To Evolve First-Party Data Strategy
Publishing Insider, Tony Silber - Monday, December 20, 2021
The alliance intends to create an infrastructure for a post-cookie era. Usi ...
- Entertainment Trade 'The Ankler' Teams With Janice Min On Expansion Plans
Publishers Daily, Tony Silber - Wednesday, December 15, 2021
The celebrity editor joins the veteran journalist and entrepreneur Richard Rushfield ...
- OpenWeb Partners With NewsGuard To Combat Misinformation
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 9, 2021
OpenWeb on Thursday announced a partnership with NewsGuard to help OpenWeb comb ...
- Jewelers Join Email Newsletter Wave
Around the Net in Email, Ray Schultz - Tuesday, December 7, 2021
Jewelers have jumped on the email newsletter bandwagon. Publishers range from lar ...
- Mediaocean Gets Publisher-Focused CTV Fraud Patent
Television News Daily, Wayne Friedman - Thursday, December 2, 2021
Publishers can now integrate the verification technology into their systems -- ...
- 2 Years Into Nonprofit Status, 'Salt Lake Tribune' Editor Says Paper In Sound Financial Shape
Publishing Insider, Tony Silber - Wednesday, December 1, 2021
"Salt Lake Tribune' was part of a growing trend for local med ...
- Succession Battle Heats Up At Scholastic
Publishing Insider, Tony Silber - Friday, November 26, 2021
The battle is between the former CEO's sons and a Scholastic executi ...
- Substack Hits The 1 Million-Subscriber Mark
Around the Net in Email, Ray Schultz - Wednesday, November 17, 2021
Email newsletter platform Substack now has 1 million subscribers, the company h ...
- 'Markets Insider' Teams With Hashtag Labs To Maximize Revenue, Load Times
Publishers Daily, Tony Silber - Monday, November 15, 2021
Hashtag Labs' platform, HTL BID, said it is enhancing the site's pre-existi ...
- Workweek, New B2B Media Company, Puts Creators First
Publishing Insider, Tony Silber - Friday, November 12, 2021
Workweek's mission is to "entertain, educate, and connect the business community throu ...
- Ziff Davis Posts Big Revenue Gains For Q3
Publishers Daily, Tony Silber - Thursday, November 4, 2021
The company's media unit far outperformed its cloud-services division, both for t ...
- Third-Party Cookie Deprecation Could Reduce Workforce
Performance Marketing Insider, Laurie Sullivan - Thursday, November 4, 2021
Lotame's survey suggests 48% of publishers think they will likely need ...
- For Media Brands, A Lesson In Surrounding The Served Market
Publishing Insider, Tony Silber - Thursday, November 4, 2021
Publishers are not just be information providers. It must create products th ...
- IAB: First-party Data, Partnerships, Measurement Key Investment Areas In 2022
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 3, 2021
Media ad budgets in 2022 are expected to increase 13% compared v ...
- Former Dentsu Programmatic Chief Muldoon Turns His Attention To The Supply-Side, Launches Next-Gen Publisher Platform
MediaDailyNews, Joe Mandese - Thursday, October 21, 2021
ArcSpan Media portends to do for sellers of digital advertising what agen ...
- Email Newsletter Domain Causes Headaches For Writer
Around the Net in Email, Ray Schultz - Wednesday, October 13, 2021
A writer mistakenly pressed
press@substack.com instead of press.substack.com for his email newsletter. A ...
- 'Forbes' Names 50 Most Influential CMOs
Around the Net In Brand Marketing, Tanya Gazdik - Monday, October 11, 2021
Forbes has released its annual list of most influential CMOs. “This yea ...
- Ziff Davis Spins Off Cloud-Services Division, Becomes Standalone Media Company Again
Publishers Daily, Tony Silber - Monday, October 11, 2021
The company, formerly known as J2 Global, is two companies, both public ...
- Clorox Attributes Launch Of Real Simple Cleaning Products To Meredith Data
Marketing Daily - Top of the News, Les Luchter - Thursday, October 7, 2021
Data showed non-Clorox consumers were shopping in places "different from where ...
- IAC's $2.7B Meredith Acquisition To Create Digital Publishing Powerhouse, Dotdash Meredith
Digital News Daily, Karlene Lukovitz - Thursday, October 7, 2021
The new company, dubbed Dotdash Meredith, is expected to reach an unduplicat ...
- Taboola, NBC Sports Expand Content Recommendation, Video Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 5, 2021
The placements offer video advertisers a brand-safe environment and give NBC Spor ...
- Industry Dive Buys 'Ladders' Newsletter For Well-Paid Professionals
Publishers Daily, Ray Schultz - Friday, October 1, 2021
The title's 2.2 million subscribers will now receive Industry Dive newsletters bas ...
- USPS Claims Mail Slowdown Will Affect Sliver Of Publications
Publishing Insider, - Monday, October 4, 2021
The USPS hasn't show any sign of relenting on more rate increas ...
- Yahoo, Shopify Partnership Improves Identity Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 23, 2021
Sellers on Shopify can use Yahoo Connect ID, the company's alternative ...
- GoodRx Health Launches, Provides Research-Based Answers To Health Questions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 23, 2021
GoodRx launched GoodRx Health on Thursday to provide research-based answers to vit ...
- New York Times 'Trust Is' Campaign Ads Run On TikTok
MediaDailyNews, Colin Kirkland - Tuesday, September 21, 2021
The "Times'" brand-marketing campaign, "The Truth Takes a Journalist," spotlights some ...
- TheMaven Rebrands As The Arena Group To Reflect Its Vertical Strategy
Publishers Daily, Ray Schultz - Tuesday, September 21, 2021
The "Sports Illustrated" publisher offers media verticals called "Arenas." ...