- Publishers Make CMOs Key To Consumer Reach
Publishing Insider, - Friday, November 30, 2018
Publishers are taking a more holistic approach to marketing - it isn ...
- 'Washington Post' To Launch Evening Podcast, Tech Policy Newsletter
Publishers Daily, Melynda Fuller - Wednesday, November 28, 2018
"Post Reports" podcast, set to debut Dec. 3, will feature a behind-the-scen ...
- Laurene Powell Jobs' Emerson Collective Buys Pop-Up Magazine, California Sunday Magazine
Publishers Daily, Sara Guaglione - Wednesday, November 28, 2018
Emerson Collective, the social impact organization run by Laurene Powell Jobs, h ...
- Miki King Named CMO, 'The Washington Post,' Chris Stibbs Steps Down As Economist CEO
Publishers Daily, Sara Guaglione - Wednesday, November 28, 2018
Miki King is the first to take on the role of C ...
- Conde Nast Shakeup Puts Spotlight On Anna Wintour
Publishing Insider, - Thursday, November 29, 2018
The company's restructuring renewed speculation that Wintour, the publishing giant's artistic direct ...
- Conde Nast Searches For Global CEO, Combines US And International Arms
Publishers Daily, Sara Guaglione - Tuesday, November 27, 2018
Conde Nast is combining its U.S. operations and international businesses. Bob Sauerber ...
- Google Cloud Expands 'New York Times' Ad Campaign
Publishers Daily, Melynda Fuller - Tuesday, November 27, 2018
Google Cloud is releasing a third campaign to include out-of-home, digital vid ...
- Future Publishing Claims No. 1 Spot Among Tech News Media
Publishers Daily, Melynda Fuller - Wednesday, November 28, 2018
Future plc's properties, which include 'TechRadar' and 'Tom's Guide,' recorded 63.9 milli ...
- Cyber Monday's Sales Results Bode Well For Publishers
Publishing Insider, - Wednesday, November 28, 2018
Publishers that have struggled to adapt to competition from digital channels ne ...
- Why Email Could Be The Next Great Media Platform
Around the Net in Email, Ray Schultz - Tuesday, November 27, 2018
Far from being dead, email is fueling a new style of publishin ...
- Digital Publishers Waste Money Solving Same Tech Problems
Publishing Insider, - Tuesday, November 27, 2018
Common technical standards for the industry may help publishers avoid duplicating the ...
- Study: Over Half Of Publishers Use Data To Boost Retention, Traffic
Publishers Daily, Melynda Fuller - Monday, November 19, 2018
One-third of those polled sell the data they collect to create n ...
- World's First AI News Anchor Debuts In China
Connected Thinking, Chuck Martin - Sunday, November 11, 2018
Artificial intelligence is being used in a new way to report t ...
- Oath Adding Programmatic Audio Inventory To Its DSP
Digital News Daily, Alex Weprin - Monday, November 12, 2018
SoundCloud and TargetSpot will be the inventory sources for the programmatic aud ...
- Walgreens Harnesses Local Touch To Raise Community Awareness
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
Users could learn about a variety of Walgreens "Find Care Now" service ...
- TV Networks Push Expanded Streaming Of Midterm Coverage
Digital News Daily, Alex Weprin - Monday, November 5, 2018
For the first time, almost every major news organization will be providi ...
- TBWA\Chiat\Day NY Jumps Into Fake News Fray
Mediapsssst, Richard Whitman - Tuesday, October 30, 2018
In a good way, partnering with 'Columbia Journalism Review' for an all-too-bri ...
- Wonderlust Site Introduces New Travel Features, Partnerships
Publishers Daily, Sara Guaglione - Monday, October 29, 2018
The travel site created by Bob Guccione Jr., is rolling out ...
- comScore Unifies Core Digital Data Into Single View, Provides Holistic Performance Insights
Publishers Daily, Melynda Fuller - Thursday, October 25, 2018
The update consolidates all content and media types to provide a holist ...
- Meredith Corp., ANA Team To Promote #SeeHer Movement
Publishers Daily, Melynda Fuller - Tuesday, October 23, 2018
Meredith Corp. is the first publisher to test its brands using t ...
- 'The Wall Street Journal': A Data-Driven Customer-Focused Growth Story
The MediaPost Cases, Nina Lentini - Tuesday, November 13, 2018
Current paywall models, said Dow Jones's Alex Halen, were a "one-size-fits-all approac ...
- Spengler Returns To Agency World, Joins Dentsu Aegis' M1
MediaDailyNews, Joe Mandese - Tuesday, October 23, 2018
After a five-year sabbatical on the supply-side, agency media vet Tim Spengl ...
- The Offline Opportunity: The Event Landscape
Show Daily, Nina Lentini - Wednesday, October 17, 2018
Which comes first, the chicken or the egg? Nylon's Evan Luzzatto say ...
- Why Journalism Matters In The New Revenue Model
Show Daily, Nina Lentini - Wednesday, October 17, 2018
Gatehouse Media's Bill Church sums it up nicely. "Editors have become mo ...
- Keynote: Beyond Channel And Format: Complex Agnosticism
Show Daily, Nina Lentini - Wednesday, October 17, 2018
Complex Media President Christian Baesler: "Once you become comfortable, balancing the ne ...
- Penske Creates 'Rolling Stone' For New Generation
Publishers Daily, Nina Lentini - Tuesday, October 16, 2018
"The magazine will always be there, people love to touch and fe ...
- The Multi-Levered Revenue Strategy
Show Daily, Nina Lentini - Tuesday, October 16, 2018
"Video way too expensive. Journalists want to use every medium to ta ...
- Product Is The New Content
Show Daily, Nina Lentini - Monday, October 15, 2018
Bill Allman, chief digital officer at Smithsonian Enterprises, asked his fellow panelist ...
- 'The Wall Street Journal': A Data-Driven Customer-Focused Growth Story
Show Daily, Nina Lentini - Monday, October 15, 2018
"We don't want to dictate what our editorial team writes. But ...
- Subscriber-Centered Publishing
Show Daily, Nina Lentini - Monday, October 15, 2018
"Consumer Reports" is moving from a transaction brand into a more experienti ...