- In Bojangles Ads, Employees Flaunt Chicken-And-Biscuit Swagger
QSR Insider, Sarah Mahoney - Tuesday, July 19, 2022
Bojangles' new brand campaign puts crew members on center stage, driving ho ...
- One-Day Promo Earns Major Buzz For Jack In The Box
Marketing Daily, Steve Ellwanger - Monday, July 11, 2022
Social media helped hype the connection between QSR chain and J-Hope ...
- Subway's New Ads Build On 'Eat Fresh' Success
QSR Insider, Sarah Mahoney - Tuesday, July 12, 2022
To introduce its 12 new sandwiches, Subway drafts Charles Barkley and To ...
- McDonald's Targets Gamers With OfflineTV Creators
Marketing Daily, Les Luchter - Thursday, July 7, 2022
As first major sponsor of OfflineTV, a gaming-oriented group of social med ...
- Grubhub Seeks Market Share Gains In Deal With Amazon Prime
Marketing Daily - Top of the News, Steve Ellwanger - Thursday, July 7, 2022
Prime members get free yearly membership in Grubhub+. Deal comes amid speculati ...
- McDonald's Invites Fans To Virtual Camp
QSR Insider, Sarah Mahoney - Wednesday, July 6, 2022
Fans can check into a virtual summer camp for deals on foo ...
- Chick-fil-A Tops Again In QSR Satisfaction, Jimmy John's Debuts At #3
Marketing Daily, Steve Ellwanger - Thursday, June 30, 2022
Jimmy John's debut so high up in Customer Satisfaction Index was ...
- Meat Sweats? Old Spice Joins With Arby's To Bring Back Isaiah Mustafa
Marketing Daily, Sarah Mahoney - Wednesday, June 29, 2022
Old Spice and Arby's offer deodorant as cure for meat sweats caus ...
- New Larry The Chicken Character Struts His Stuff For Bojangles
Marketing Daily, Steve Ellwanger - Monday, June 27, 2022
The chicken-eating animated character Larry is part of campaign that places cravi ...
- With Abuela-In-Chief, El Pollo Loco Takes On TikTok
QSR Insider, Sarah Mahoney - Tuesday, June 28, 2022
El Pollo Loco looks to connect with Gen Z, tapping Grandma ...
- PepsiCo Launches Mtn Dew Legend, Bev Available Only At Buffalo Wild Wings
Marketing Daily, Steve Ellwanger - Monday, June 20, 2022
PepsiCo Foodservice senior director Alexis Porter explains why Mtn Dew developed ...
- Little Caesars Becomes The NFL's Official Pizza
QSR Insider, Sarah Mahoney - Tuesday, June 21, 2022
The third-largest pizza chain just out-Pizza'd the Hut, and is getting rea ...
- New Plant-Based 'Garden Dog' Outselling Expectations At Portillo's
Marketing Daily, Steve Ellwanger - Tuesday, June 14, 2022
More than 60 Garden Dogs are sold at each (mostly Chicago-areas-based) restaura ...
- Panera's New To-Go Format Fills Urban Gaps
QSR Insider, Sarah Mahoney - Tuesday, June 14, 2022
Panera wants to move into cities. With a smaller footprint and few ...
- Omnichannel Wow - Optimizing for Delight Across Live and Online Experiences
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The soft-serve shop 16 Handles has always been about the on-premise experien ...
- Lab Tested: Insomnia's Cookie-vation Experience
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As Insomnia Cookies sought to rebrand its late-night snacking model around n ...
- Krystal Goes to College: Engaging Local Influencers
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As the 90-year-old Krystal restaurant brand looked to appeal to younger demo ...
- Data-Driven Human Engagement: Fazoli's 360 Data Strategy
The MediaPost Cases, Lisa Singer - Thursday, July 7, 2022
Through a combination of app and loyalty program usage along with loc ...
- Targeting Value In Inflationary Times
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
As inflation drove up costs and pricing, the Checkers brands felt ...
- From Convenience to Celebratory Marketing
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The marketing of catering and event services within the new digital a ...
- McDonald's Serves Up Support For LGBTQ+ Athletes, Aspiring 'Marketers Of Color'
Marketing Daily, Steve Ellwanger - Tuesday, June 7, 2022
The company ran two "No Judgements" commercials from the Walton Isaacson agen ...
- Edible Pride: QSR Brands Aim To Help LGBTQ Kids
Marketing QSR Weekly, Sarah Mahoney - Tuesday, June 7, 2022
In a politically charged year, restaurants are intensifying connections to mental-health advoca ...
- Ben & Jerry's Expands Mission to Help Hire At-Risk Kids
Marketing QSR Weekly, Sarah Mahoney - Wednesday, June 1, 2022
The company will work with Unlock Potential, hoping employment can protect yout ...
- Popeyes Takes To OOH, Print To Help Consumers Visualize, 'Hear' Crunchy Chicken
Marketing Daily, Steve Ellwanger - Monday, May 23, 2022
Ads in magazines encouraged people to tear them out and crumple th ...
- In A First, Arby's Offers A Burger
Marketing QSR Weekly, Sarah Mahoney - Tuesday, May 24, 2022
Arby's, throwing shade at "mediocre" burgers, jumps into the fray with ...
- We're All Marketers, Now: Fazoli's Data Plan
Brand Insider Podcast, Steve Smith - Saturday, May 21, 2022
There is an interesting lesson to Fazoli's campaign to bring customer da ...
- Consumers Are Frustrated With Tools For Managing Loyalty Programs, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, May 17, 2022
Incisiv looks at loyalty in three retail sectors: convenience, grocery and QS ...
- McDonald's, KFC Top QSRs For YouTube Video Views In 2021
Marketing Daily, Steve Ellwanger - Monday, May 16, 2022
KFC, number two on the list, "appears to be punching above i ...
- For Noodles & Company, New Ads Spotlight Quirkiest Fan
QSR Insider, Sarah Mahoney - Tuesday, May 17, 2022
Noodles & Company is repositioning itself, extending warmer welcome to guests a ...
- McDonald's Aims To Spotlight Hispanic Voices
Marketing Daily, Todd Wasserman - Tuesday, May 10, 2022
In an Instagram video, actress Stephanie Beatriz ("Encanto," "Brooklyn Nine-Nine") announces h ...