Tag results for "real-time"
- If Only They Had This During Watergate: WaPo Unveils Real-Time Fact-CheckerThe Washington Post this morning unveiled a new app enabling readers ...
- 90 Advertisers Added to eBay's Private ExchangeAfter launching a private ad exchange with "around ten advertisers" last Septembe ...
- Real-Time With Jason Fairchild: OpenX CRO Rounds Up Latest RoundLast week, OpenX Software announced a $22.5 million round of funding. N ...
- Are Video And RTB Ready For Each Other? Well, Sort OfThe final panel at last week's OMMA RTB was a "Grill t ...
- AdStack Partners With Message Bus For Real-Time MessagesAdStack, a real-time advertising optimization platform, has partnered with cloud-based messaging servi ...
- 'Mobile Traveler' Spells 'Real-Time Marketing Possibility'A new study from priceline.com says that 42% of New Year's E ...
- AppNexus Closes $75M Funding, Ups Tech, ProductsProgrammatic ad platform AppNexus on Thursday raised $75 million in a fourth-rou ...
- Can Machines Manage Brand Engagement?Relevant, contextual marketing is the stuff that is read, watched, and share ...
- SteelHouse Results Show Real-Time Offers Are Real BigOnline advertising and marketing tech company SteelHouse announced that brands that us ...
- FBX: Is The "New Shiny Object" A Game Changer, Or Just Facebook's Version of Google AdWords?On the "Facebook's FBX: The Year Zero View" panel at OMMA R ...
- Will Video RTB Exceed Forrester Expectations?Michael Shehan, founder, president, and CEO of SpotXchange believes that video R ...
- Marketers: Align Objectives With Data CollectionData that is dependent on large-scale rapid computing that can crunch a ...
- [x+1] Origin Allows Marketers To Use Own CRM Data[x+1] has upgraded their Data Management Platform (DMP) to allow marketers fu ...
- Mixing Messaging and Social Media - PingMe 2.0RadiumOne has launched the second generation of their messaging app, PingMe Messenge ...
- AdRoll Announces Big 2012, Tripled RevenusAdRoll, an online advertising retargeting platform, today announced that it tripled reven ...
- Rentrak Touts New Logo, Added Metrics ReachRentrak refers to itself as the leader in capturing video-on-demand viewership. A ...
- Xaxis Moves Into Radio, Begins Trading Online, Mobile Radio Audiences In Real-TimeAudience buying company Xaxis has partnered with Triton Digital to launch Xax ...
- GE Brings Good Exhausts To Life, Creates New KPIs Via Big DataIf you think Big Data is exhausting, you haven't seen anything ye ...
- Graph Search: A Real-Time 'Minefield'Describing Facebook's Graph Search as "engineering narcisism," developer Anthony Wing Kosner sa ...
- Rocket Fuel To Hire 300 More: Mostly Engineers, Plus A Few Leg BreakersFollowing last week's disclosure about its staff expansion in 2012, programmatic displ ...
- Yahoo's Mayer Kicking Tires At Pubmatic, Turn And Smaller Targets TooYahoo Chief Marissa Mayer has been "kicking the tires" on some real-ti ...
- WPP's Kinetic Goes Real-Time, Begins Trading Out-Of-Home Buys On Spafax ExchangeWPP's Kinetic unit, the world's largest buyer of out-of-home media, has beg ...
- SiteScout Publishes Real Simple Guide To Real-Time BiddingSelf-serve DSP SiteScout has published a guide to real-time bidding (RTB). Call ...
- C3 Says Programmatic Is Missing Links, Big Brands Need To Focus On Upper Funnel To SurviveWhen everything ad-related is happening in real-time, it's easy to lose tra ...
- Proving Hyperlocal Targeting Can Hype SalesLegendary car care brand Meguiar's used hyper-local profiling, geo-targeted ads and ...
- IHOP Goes Real-Time In Real World -- In Times SquareBreakfast dining chain IHOP will be going real-time the old fashioned w ...
- Gracenote, Invidi Deal Ups Real-Time Ad For TVGracenote's recognition technology, combined with Invidi's advertising system, can allow advertisers ...
- Mobile RTB eCPMs Spike 50% For Holiday As iPad Delivers Biggest GiftAd prices rose substantially in MoPub's RTB marketplace this holiday, the compa ...
- Heard It Here: Triton Enables Real-Time Buying Of Streaming Audio AudiencesThe real-time media-trading marketplace continues to expand, this time into the onli ...
- TubeMogul Gets A Lot Of Lotame, 140 Audience SegmentsOnline video ad buying platform TubeMogul this morning unveiled a deal wi ...
