- Ecommerce Habitues: Women Are Taking Less Time From First Visit To Purchase
Email Insider, Ray Schultz - Friday, February 25, 2022
Most shoppers never return to sites after buying the first time, NetElix ...
- Amid Russia-Ukraine Crisis, Execs Speak Out On Impact To Ad Industry
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 24, 2022
As the crisis escalates, agencies are rethinking the words they use ...
- In New Campaign, Neiman Marcus Puts Optimism Back In Fashion
Marketing Daily, Sarah Mahoney - Wednesday, February 23, 2022
"There's a natural shift in mindset as people look toward spring," C ...
- Nexstar Media Group Sees 4.3% 'Core' Advertising Gains For Q4, Automotive Takes A Back Seat
Television News Daily, Wayne Friedman - Wednesday, February 23, 2022
Ad categories for Nexstar that saw Q4 growth included entertainment marketing, spor ...
- Allbirds Offers Resale Options
Around the Net In Brand Marketing, Tanya Gazdik - Friday, February 18, 2022
Allbirds is putting its money where its mouth is when it com ...
- Albertsons, DoorDash Offer Express Groceries
Around the Net In Brand Marketing, Tanya Gazdik - Friday, February 18, 2022
Albertsons and DoorDash are partnering on express grocery delivery: foods at one ...
- Walmart, Walgreens, Other Retailers' Online Ad Biz Could See Soaring Ad Profits
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 21, 2022
Major retailers have built in-house ad teams and tech that allow th ...
- CVS Health Earnings Benefit From COVID-19
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, February 17, 2022
CVS Health reported better-than-expected earnings buoyed by customer demands for COVID vaccinatio ...
- Krispy Kreme's CPG Pivot: Deliver Doughnuts Faster, Fresher
CPG Insider, Steve Ellwanger - Friday, February 18, 2022
Providing access to its products via a multichannel approach is a k ...
- Why Retail Media Networks Need To Be In Your Plan -- For Branding, Too
Digital News Daily, Brian Gioia - Thursday, February 17, 2022
When you focus on ROI, it's clear that it's well worth managi ...
- Walmart Sets Sales Record, Ad Revenue Tops $2B
Marketing Daily, Sarah Mahoney - Thursday, February 17, 2022
Gains reflect strength in most categories, including food and anything linked ...
- Walmart's Ad Business Jumps 130% To $2.1B
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 17, 2022
Walmart reported Q4 2021 and full-year earnings Thursday, seeing strong growth a ...
- Grubhub Partners With 7-Eleven, Expands 'Goods' Project Nationally
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, February 16, 2022
Grubhub is offering on-demand convenience delivery to customers from more than 3,0 ...
- Data Shows Significant Gap Between Perception And Performance Of Customer Experience
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 16, 2022
ActionIQ on Wednesday released its first CX IQ Index. Media/publishing is t ...
- Ikea Begins Small Store Rollout
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, February 15, 2022
A plan to create smaller Ikea locations in downtowns is getting i ...
- Dolce & Gabbana Seemingly Immune To Cancel Culture
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, February 15, 2022
Despite “questionable decisions” by its leaders, Dolce & Gabbana seems to ha ...
- Email Use Declines As Social Media And Digital Commerce Increase
Around the Net in Email, Ray Schultz - Wednesday, February 16, 2022
Here is bad news for email teams: social media shopping and digit ...
- Movable Ink To Acquire Coherent Path In Content Personalization Move
Email Marketing Daily, Ray Schultz - Wednesday, February 16, 2022
The acquisition of Coherent Path will combine two AI-driven personalization platforms, Movab ...
- Nordstrom, Neiman Marcus, Abercrombie Mark Black History Month
Marketing Daily, Sarah Mahoney - Tuesday, February 15, 2022
All three retailers are approaching Black History Month differently this year, hopi ...
- Levi's President Quits After Speaking Out Against School Closures
Around the Net In Brand Marketing, Tanya Gazdik - Monday, February 14, 2022
Levi’s brand president Jennifer Sey says she quit after the company tri ...
- Walmart Tops In Customer Loyalty
Around the Net In Brand Marketing, Tanya Gazdik - Monday, February 14, 2022
Walmart leads retailers in customer loyalty despite strong showing by other big-b ...
- Lumin 'Mansplains' Why Men Should Care More About Skincare
CPG Insider, Steve Ellwanger - Friday, February 11, 2022
Rise of Zoom & social media means "somebody's judging you based ...
- Cost For Goods Online Rose 2.7% YoY In January, Adobe Data Finds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 10, 2022
Online prices rose 3.1% YoY in Dec. 2021, helping to drive ...
- Valentine's Day Takes Back Seat To Super Bowl, But Trends Show Strong Spending For Holiday
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 10, 2022
Spending for the holiday is expected to reach $23.9 billion this ye ...
- Lululemon: One Hour Of Social Media Is All We Can Take
Marketing Daily, Sarah Mahoney - Wednesday, February 9, 2022
Lululemon Athletica just released its second annual research on well-being worldwide, showi ...
- Brand Love: Consumers Want Understanding, Not Discounts, From Retailers
Email Insider, Ray Schultz - Wednesday, February 9, 2022
Personalization and transparency are key drivers of customer loyalty, Redpoint Global repo ...
- 'Third Re-Emergence' Of Consumers Will Drive Media Habits
Research Intelligencer, - Wednesday, February 9, 2022
As COVID-19 cases ebb again, foot traffic at stores and restaurants ...
- Home Depot Employee Swaps Fake $100 Bills Purchased From Amazon
Around the Net In Brand Marketing, Tanya Gazdik - Monday, February 7, 2022
The U.S. Secret Service said a Home Depot employee bought prop $1 ...
- New Walmart Ad Promotes 'Live Better Now' To Underscore Commitment To Customers
MAD, Fern Siegel - Monday, February 7, 2022
The 60-second spot suggests the retailer's many services help improve daily l ...
- Meijer Increases Sustainability Efforts, Adds EV Charging Stations
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, February 3, 2022
Meijer, a Midwest grocery store, is partnering with Los Angeles-based EVgo ...