- Groove Lands $12 Million In Series A Funding
Email Marketing Daily, Ray Schultz - Friday, May 8, 2020
Capital One Ventures joined the funding round after trying Groove's ABM platfo ...
- Surprising Link Found Between Ransomware, Purchase Behavior And Brand Loyalty
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 29, 2020
A study suggests that one in four consumers will abandon a produ ...
- Big Agencies Put Less Stock In 'Sales' As A Metric For Measuring ROI Than Smaller Shops Or Clients
MediaDailyNews, Joe Mandese - Friday, April 24, 2020
When it comes to key performance indicators used to evaluate advertising RO ...
- Automakers, Dealers Continue To Adjust
Drive Time, Tanya Gazdik - Monday, April 20, 2020
Some plants are being used to make ventilators and face shields ...
- What Retail Sales Trends Mean For Publishers
Publishing Insider, - Thursday, April 16, 2020
News coverage about the U.S. government's retail sales report -- a k ...
- Mimecast Appoints Bradon Rogers As SVP, Global Sales Engineering
Email Marketing Daily, Ray Schultz - Tuesday, April 14, 2020
Bradon Rogers will manage Mimecast's sales and engineering teams worldwide. ...
- UJET Integrates Sales Platform With Salesforce Sales Cloud
Email Marketing Daily, Ray Schultz - Tuesday, April 7, 2020
The integration will allow B2B sales teams to convert leads and mana ...
- Kia Renews 'Great Unknowns' Scholarship Program
Marketing Daily, Tanya Gazdik - Thursday, April 2, 2020
Kia has not yet introduced creative that acknowledges the pandemic, unlike oth ...
- ActiveCampaign Adds B2B Targeting, Automation Tools
Email Marketing Daily, Ray Schultz - Wednesday, April 1, 2020
Sales teams can reach out to clients based on email, website a ...
- Auto Shopping Falls To Lowest Level In 6 Years
Marketing Daily, Tanya Gazdik - Tuesday, March 24, 2020
March 2020 automotive sales -- and beyond -- are in for so ...
- Sales And Marketing Are Misaligned As Email Lags In B2B Nurture Mix: Study
Email Marketing Daily, Ray Schultz - Thursday, March 19, 2020
The teams work separately, using different metrics and technology, 6Sense and Hei ...
- Pipedrive Acquires Mailigen, Email Marketing Provider
Email Marketing Daily, Ray Schultz - Thursday, March 5, 2020
Pipedrive, which offers a CRM platform developed for salespeople, gains email capabiliti ...
- Frank's RedHot Sauce Tweets Its Way To Red-hot Results
MediaPost Connect, Nina Lentini - Monday, March 2, 2020
People were invited to use emojis on Twitter to pair the chi ...
- B2B Firms Are Failing To Integrate Sales, Marketing And Customer Success Teams: Study
Email Marketing Daily, Ray Schultz - Wednesday, February 12, 2020
Over three-fourths agree that revenue growth is a challenge, Leandata and Sal ...
- Disney's ESPN, ABC See Advertising Revenue Declines In Q4
Television News Daily, Wayne Friedman - Wednesday, February 5, 2020
Despite positive financial metrics for its streaming business, Disney's traditional legacy busine ...
- TechTarget Launches Email Alerts For B2B Sales Teams
Email Marketing Daily, Ray Schultz - Monday, February 3, 2020
The new email alerts notify sales reps of opportunities in their are ...
- PathFactory And 6sense Partner To Help B2B Sales Teams
Email Marketing Daily, Ray Schultz - Thursday, January 23, 2020
The arrangement will help account-based marketers identify accounts interested in buying. ...
- Ecommerce Holiday Haul: Sales Grew By Double Digits
Email Insider, Ray Schultz - Thursday, December 26, 2019
Overall growth was dwarfed by online sales, according to Mastercard SpendingPulse. ...
- Survey: Social Media Will Be Leading Marketing Channel by 2029
Research Intelligencer, - Friday, December 20, 2019
While 14% of surveyed digital commerce leaders consider social commerce the mo ...
- Fox Promotes Ad Executives, Expands Sports Advertising Sales
Television News Daily, Wayne Friedman - Tuesday, December 17, 2019
Fox has promoted Michael Falco to executive vice president, revenue management a ...
- New Email Strategy Spikes Salvation Army Donations
MediaPost Connect, Nina Lentini - Friday, December 6, 2019
Travis McCan, email strategist for The Salvation Army account, says DEG learn ...
- Salvation Army Donations Spike Upon New Email Strategy
The MediaPost Cases, Nina Lentini - Tuesday, December 3, 2019
Travis McCan, email strategist for The Salvation Army account, says DEG learn ...
- Hyundai Leading The Way For Black Friday
Drive Time, Tanya Gazdik - Monday, November 25, 2019
Other auto brands on the Black Friday leaderboard, according to Captify, a ...
- Salesforce Debuts New Data Suite To Provide Single View Of Customer
Digital News Daily, Ray Schultz - Tuesday, November 19, 2019
Customer 360 Truth provides a universal Salesforce ID for each customer, t ...
- The Great American Love Affair: B2B Sales And Marketing
Email Insider, Ray Schultz - Monday, October 28, 2019
Sales and marketing are well aligned in most companies -- but th ...
- Verizon Media Explores Sale Of 'HuffPost'
Publishers Daily, Melynda Fuller - Monday, October 21, 2019
The move to sell is another step in Verizon Media's pull ba ...
- Cheetos Leverages Social Data To Reward Asteroids Fans
The MediaPost Cases, Nina Lentini - Wednesday, October 2, 2019
What's more, the data helped predict where the highest demand would ...
- Frank's RedHot Sauce Tweets Its Way To Red-hot Results
The MediaPost Cases, Nina Lentini - Tuesday, October 1, 2019
People were invited to use emojis on Twitter to pair the chi ...
- SugarCRM Offers New Data Integration Service For Sales Reps
Email Marketing Daily, Ray Schultz - Friday, September 27, 2019
Sugar Connect serves data to sales reps when they are communicating wi ...
- 'BuzzFeed,' Group Nine Media, Insider To Form Video Ad Sales Alliance
Publishers Daily, Melynda Fuller - Tuesday, September 24, 2019
The yet unnamed group plans to sell advertising across each company's website ...