- Many Consumers Are Willing To Scan QR Codes In TV Commercials
Research Intelligencer, Robert Williams - Tuesday, March 14, 2023
Almost half of consumers said they have tried to scan a ...
- Vizio Q4: Higher Smart TV Revenues, Device Sales Sink 24%
Television News Daily, Wayne Friedman - Tuesday, February 28, 2023
Vizio grew streaming and smart TV revenue 30% to $137 million ...
- U.S. TV Homes Show Steady Use Of Both Smart TV Operating Systems, Streaming Players
Television News Daily, Wayne Friedman - Wednesday, January 18, 2023
New data from Hub Research Entertainment says 44% of U.S. TV hom ...
- 63% Of U.S. Internet Homes Now Have Smart TVs
Digital News Daily, Karlene Lukovitz - Monday, January 16, 2023
With 16 connected devices now the average, consumers value TV interoperability a ...
- Not Just Branding: Roku Now Making TV Sets - Is That A Good Thing?
TV Watch, Wayne Friedman - Monday, January 9, 2023
Moving deeper into technology, Roku is designing and building its own sma ...
- Roku Hits 70M Actives, Intros Branded TVs
Digital News Daily, Karlene Lukovitz - Thursday, January 5, 2023
Roku's stock price dropped by 80% in 2022, in large part d ...
- Warner Bros. Discovery Strikes Measurement Deal With VideoAmp
Television News Daily, Wayne Friedman - Tuesday, January 3, 2023
Warner Bros. Discovery has struck an agreement with VideoAmp to measure cross-scre ...
- Vizio Is First Smart TV To Offer Interactive Ads, On Its WatchFree+ FAST
Digital News Daily, Karlene Lukovitz - Thursday, December 22, 2022
Vizio is integrating BrightLine's Accelerator formatting tech, already used for interactive a ...
- ARF: 5%+ Of U.S. Homes Have No TV Set, ACR Data, vMVPDs Complicating Measurement
Digital News Daily, Karlene Lukovitz - Tuesday, December 20, 2022
The new DASH study also finds YoY household penetration levels flat ...
- Pluto TV Expands 'Stream Now. Pay Never' Campaign With Drew Barrymore Promo
Television News Daily, Wayne Friedman - Thursday, December 15, 2022
The campaign featuring Barrymore and her daytime talk show, with the tagli ...
- ACR Data Supplier Inscape Forms Nationally Representative Panel, Innovid Is First Client
Television News Daily, Wayne Friedman - Wednesday, December 14, 2022
Inscape, a major provider of TV measurement of ACR data, is n ...
- Connected Video Devices Forecast To See Slower Growth As Smart TV Rises
Television News Daily, Wayne Friedman - Tuesday, November 22, 2022
The slowdown in connected video devices is largely due to slower grow ...
- Panels And ACR Data? TVision Takes iSpot.tv Investment - Will CTV Respond?
TV Watch, Wayne Friedman - Thursday, November 17, 2022
The underlying premise continues to be that CTV platforms and streamers won ...
- HMG N.A. Platform Integrates Samba TV OTT, Linear Data
Digital News Daily, Karlene Lukovitz - Wednesday, October 26, 2022
This marks the first time a major agency holding group has ful ...
- AM/FM Radio Streaming On Smart Speakers Hits Plateau
Research Intelligencer, Robert Williams - Tuesday, September 20, 2022
Forty-one percent of U.S. consumers said they own a smart speaker ...
- Samsung: New Data Bolster Case For CTV Investment, AVOD View Time Surpasses SVOD
Video Insider, Karlene Lukovitz - Tuesday, September 20, 2022
Follow-up study supports 40% CTV investment "rule"; Samsung smart-TV viewers watching mo ...
- Streaming: Big-Screen Device Competition Heats Up In Q2
Digital News Daily, Karlene Lukovitz - Monday, September 12, 2022
While Roku is still by far No. 1, several smaller competitors gain ...
- LG Will Feature NFTs On Its Smart TVs
Digital News Daily, Colin Kirkland - Tuesday, September 6, 2022
The LG Art Lab is a new NFT marketplace where users c ...
- Samsung TV Plus Rebranded, Sees Growth In Viewing Hours
Television News Daily, Wayne Friedman - Tuesday, August 30, 2022
As its free, ad-supported TV/video on-demand service is rebranded today, Samsung Electroni ...
- Nielsen Delays Use Of Big Data For 'Transaction Purposes'
Television News Daily, Wayne Friedman - Thursday, August 25, 2022
Nielsen says it has postponed approval of its 'Big Data' viewing informati ...
- Cinema Ad Network NCM To Be Measured By iSpot
MediaDailyNews, Wayne Friedman - Thursday, August 25, 2022
National CineMedia has struck an analytics and measurement deal with iSpot.tv th ...
- Vizio's Smart TV Platform Revenue Grows 70% In Q2
Television News Daily, Wayne Friedman - Friday, August 12, 2022
While Vizio's main TV device business was down 11%, shipments of ...
- Media Profanity: Don't Call My Business 'Cable'-Like
TV Watch, Wayne Friedman - Wednesday, August 10, 2022
Some analysts are saying that FAST networks -- free, ad-supported television ...
- Comcast Looking To Buy Vizio? Maybe Not, But Media Consolidation Is Coming
TV Watch, Wayne Friedman - Thursday, July 28, 2022
Media consolidation in streaming/CTV is coming, even if Comcast is not looki ...
- Samsung Ads Creates Massive Ecosystem For Advertisers, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 18, 2022
Samsung continues to build a massive ad ecosystem to support how publishe ...
- Smart TV Shipments Sink 9.2% in Q1, Revenues Climb, As Component Shortages Continue
Television News Daily, Wayne Friedman - Wednesday, June 29, 2022
Smart TV revenues saw growth of 10% to $16.63 billion. Due ...
- TikTok Now On Vizio Smart TVs
Digital News Daily, Karlene Lukovitz - Thursday, June 23, 2022
TikTok's expansions of its once short-form-only format, combined with its availability ...
- Tremor International Makes $25M Investment In Smart TV Operating System
Television News Daily, Wayne Friedman - Tuesday, June 21, 2022
Tremor International's platform Unruly will be the exclusive supply-side platform in t ...
- Magnite Integrates LG Smart-TV ACR Data
Digital News Daily, Karlene Lukovitz - Tuesday, June 21, 2022
The data will be available first on U.S. ad inventory, and expand ...
- TV Ecosystem Cleaning Up Its Act? Less Equipment, Trimming Down To Most-Watched Networks, Streamers
TV Watch, Wayne Friedman - Wednesday, June 15, 2022
We have too much TV home equipment, which seems to track wi ...