- Live From Space, It's 'Live From Space'
MAD, Steve McClellan - Thursday, March 13, 2014
With help from its ad shop Mullen, National Geographic Channel has creat ...
- Crowne Plaza Fuels 'Big Win' Vids With Rickie Fowler
Marketing Daily, Karl Greenberg - Thursday, March 13, 2014
Crowne Plaza's piece of the "Big Win" promotional pie centers on vide ...
- TED Finds The No.1 Reason Behind Great Content
SearchBlog, Laurie Sullivan - Friday, March 14, 2014
Ads today exist for reasons other than to sell stuff. Content ma ...
- Pinterest Promotes Product Pins, Debuts Gifts Feed
Social Media & Marketing Daily, Mark Walsh - Thursday, March 13, 2014
Aiming to boost e-commerce activity, Pinterest on Thursday introduced a new Gif ...
- Reach Them Or Die: Why 'Ferns' Was Perfect Choice To Market Healthcare.gov
Social Media Insider, Catharine P. Taylor - Friday, March 14, 2014
It's way too tempting to devote today's column to the way tho ...
- More Social Apps Launched For College Students
The Social Graf, Erik Sass - Friday, March 14, 2014
Facebook, founded in a Harvard dorm room, soon outgrew its college nich ...
- Social News Start-up Banjo Gets $16M
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, March 13, 2014
Social news start-up Banjo has raised a fresh $16 million led ...
- News Sites Get Traffic From Facebook, Search, But Direct Users Still Key
MediaDailyNews, Mark Walsh - Thursday, March 13, 2014
Facebook is helping to drive younger readers to news sites, but turni ...
- Food - Porn - What Else Do You Need To Know?
MoBlog, Steve Smith - Thursday, March 13, 2014
Bolthouse Farms is making waves in the health juice market with delicio ...
- Can Facebook Maintain High Ground?
Performance Marketing Insider, Gord Hotchkiss - Thursday, March 13, 2014
As I said in my last column, Facebook's recent acquisition spree see ...
- Brands Favor Social Media For Local Promotions
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, March 12, 2014
To target consumers in local markets, national brands increasingly look to soci ...
- Social Platform Subscribers To Double, Microsoft, IBM Positioned To Cash In On Growth
Social Media & Marketing Daily, Gavin O'Malley - Thursday, March 13, 2014
The total number of full-suite enterprise social-platform subscribers is expected to mo ...
- Aerva To Post Selfies On St. Patrick's Day
Social Media & Marketing Daily, Gavin O'Malley - Thursday, March 13, 2014
For St. Patrick's Day, the ad tech specialists at Aerva plan ...
- Social Media Moods Are Infectious
The Social Graf, Erik Sass - Thursday, March 13, 2014
It might be time to reconsider whose Facebook posts you read, sin ...
- Microsoft Blends Complex Data And Social Media To Create HereHere
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 12, 2014
What if you take complex data and present it in ways ...
- Y&R Launches Social Soundscape At SXSW
MAD, Steve McClellan - Tuesday, March 11, 2014
The Twitter-fed buzz tracking device lets mobile users keep abreast of a ...
- Allstate Celebrates Life Journey Of Hispanics
Marketing Daily, Tanya Gazdik - Tuesday, March 11, 2014
Allstate Insurance Co. is launching a campaign aimed at Hispanic consumers th ...
- TV Viewers Heed Social-Media Buzz, Not Apps
MediaDailyNews, Wayne Friedman - Tuesday, March 11, 2014
Social-media buzz is slowly having an influence over TV viewers' program choic ...
- Yo, U.S. Couch Potatoes! The World Second-Screens More Than You Do
MoBlog, Steve Smith - Wednesday, March 12, 2014
Second-screening is even more prevalent outside the U.S. Go figure. Could ...
- Millennials Consume Content Every Waking Hour (And Then Some)
RTBlog, Tyler Loechner - Wednesday, March 12, 2014
Millennials are giving new meaning to the "always-on" consumer because they a ...
- MetrixLab Takes Big Stake In Oxyme
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, March 11, 2014
Consolidation among social-marketing vendors appears to be a global phenomenon. Take Seattle-bas ...
- Some Christians Give Up Social Media For Lent
The Social Graf, Erik Sass - Wednesday, March 12, 2014
Roughly one in six practicing U.S. Christians (16%) say they are givi ...
- Favecast App Is Like Yelp With Video
Around the Net In MAD Boston, Val Brickates Kennedy - Tuesday, March 11, 2014
Cambridge, Mass., start-up Favecast is marketing an app that allows users ...
- Microsoft Connects Hyper-Local Content To Communities
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, March 11, 2014
With its interest in “future social experiences,” Microsoft's FuSE Labs is tryi ...
- Twitter Opens East Coast HQ in Cambridge
Bay State Blog, Val Brickates Kennedy - Tuesday, March 11, 2014
Social media powerhouse Twitter has officially opened its new East Coast headquarter ...
- Birds Eye's Recipe Ready In TV Campaign
Marketing Daily, Karlene Lukovitz - Monday, March 10, 2014
The spots illustrate the convenience benefits of the pre-sliced/pre-diced products, which co ...
- Social Local - Global Target
Marketing: Politics, Kathleen Stockham - Tuesday, March 11, 2014
For the politically minded marketer, the social media sphere is likely t ...
- Edward Snowden Calls Attention To Vulnerable Internet Companies @SXSW
MediaDailyNews, Laurie Sullivan - Monday, March 10, 2014
Too many companies view security and encryption as an afterthought. A cand ...
- Nano-Toons? Mobisodics? Pocket Vaudeville? What Will Mobile Media Look Like, Anyway?
Mobile Insider, Steve Smith - Tuesday, March 11, 2014
Glances, double-takes, catchphrases, slivers of everyday life, pregnant moments, moments at t ...
- 'Iron Man' Director Takes To Vine To Promote New Film
MoBlog, Steve Smith - Tuesday, March 11, 2014
It may be a happy accident, but director Jon Favreau's use ...