- Kids Spending More On Back-To-College Gear; Tech, Clothing, Dorm Decor Top Categories
Marketing Daily, Sarah Mahoney - Thursday, July 28, 2016
The back-to-school shopping season is in full swing, and a new repo ...
- IPA Predicts Ad Spend Reduction After Brexit Vote
Around the Net In MAD London, Sean Hargrave - Thursday, July 14, 2016
Despite increased pessimism among marketers following the Brexit vote and Bellwether predicti ...
- Time For Brexit Confidence: UK Named Third Largest Digital Market, Again
London Blog, Sean Hargrave - Wednesday, July 13, 2016
Digital marketing spend in the UK is twice that of Germany, ...
- Adland Fears Sharp Drop In Spend Following Brexit Vote
Around the Net In MAD London, Sean Hargrave - Thursday, June 30, 2016
Industry bosses have expressed fears that the ad market will slow sharp ...
- Senate Races Heat Up With Cash Infusion
Red, White & Blog, Philip Rosenstein - Thursday, June 23, 2016
The Democratic and Republican parties are gearing up for political fights beyo ...
- Trump Spent $1 Million In May Reimbursing His Family, Companies
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, June 21, 2016
At the beginning of June, the Trump campaign had a measly $1 ...
- Online Sales Hits Record 11.1% Of Retail Sales
Research Brief, Jack Loechner - Wednesday, May 25, 2016
US online retail is expected to reach to reach $373 billion ...
- Rob Portman Makes Largest Senate Ad Buy Yet
Around the Net In Marketing Politics, Philip Rosenstein - Friday, May 13, 2016
Incumbent Sen. Rob Portman (R-Ohio) has made the largest ad buy ...
- Worldwide Shift To Mobile, Content, And Smart Technology
Research Brief, Jack Loechner - Tuesday, May 10, 2016
According to new research from PQ Media, US consumer spending on med ...
- Democratic Billionaire To Spend $25 Million On Young Voter Turnout
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, April 26, 2016
Environmentalist and billionaire Tom Steyer announced yesterday that his super PAC pla ...
- Cruz Desperate For New Donors After Heavy March Spending
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, April 21, 2016
Texas Sen. and main Donald Trump rival, Ted Cruz, frantically spent mon ...
- Sanders Spent $46 Million In March
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, April 21, 2016
The Bernie Sanders campaign has apparently spent $46 million in March. Throu ...
- Political Ad Spend On Digital To Increase Drastically In 2016
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, April 21, 2016
Despite TV still being the biggest driver of political ad spend ...
- Almost Half Of All Super PAC Money Comes From 50 Individual Donors
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, April 19, 2016
The advent of super PACs has been criticized by both Republicans a ...
- Shadowy Corporations Are Spending Millions Through Super PACs
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, March 23, 2016
Through Jan. 31 of this year, 680 companies have contributed a tot ...
- Cruz Has Strong Fundraising Numbers In February
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, March 22, 2016
While defeated Florida Sen. Marco Rubio’s donors continued to pour money in ...
- Another Super Tuesday Puts Florida And Ohio In The Spotlight
Red, White & Blog, Philip Rosenstein - Tuesday, March 15, 2016
The most pivotal contests on the GOP side are Ohio and Florid ...
- Sanders Donors Tell Him To Fight On
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, March 9, 2016
With Clinton’s delegate lead steadily growing and a slim chance that Sande ...
- The Koch Brothers Will Not Spend Against Donald Trump Nomination
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, March 3, 2016
A Koch spokesperson has told Reuters that the Koch brothers will n ...
- TV And Radio Ad Spend Before Super Tuesday
Red, White & Blog, Philip Rosenstein - Tuesday, March 1, 2016
March 1, is the biggest day in the presidential primary cycle. T ...
- AFL-CIO To Create Union Led Super PAC
Around the Net In Marketing Politics, Philip Rosenstein - Monday, February 29, 2016
The AFL-CIO, representing up to 10 million workers, is looking to rai ...
- Social Spend Soars, But Impact Stumbles
The Social Graf, Erik Sass - Tuesday, February 16, 2016
Big brands are spending more than ever on social media marketing a ...
- Political Spending By Koch Group Hits $400 Million in 2015
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, February 2, 2016
The Koch brothers, founders of The Tea Party, have spent almost ha ...
- Adland Has Never Had It So Good -- Enjoy It While It Lasts
London Blog, Sean Hargrave - Tuesday, December 22, 2015
Consumer confidence is at a consistent record high -- but that ...
- Omnibus Spending Bill Blocks Disclosure Measures For Political Activity
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, December 17, 2015
The omnibus spending bill released by the Senate on Wednesday has hidd ...
- Supermarkets To Cash In On Late Christmas Grocery Rush
Around the Net In MAD London, Sean Hargrave - Wednesday, December 16, 2015
UK shoppers are forecast to spend more than GBP6.4bn at the supermark ...
- GOP Donors Are Having Trouble Buying 2016 Election
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, December 15, 2015
Five years down the road from the Citizens United Supreme Court decisio ...
- Rubio Rounds Up More Big Donors
Around the Net In Marketing Politics, Philip Rosenstein - Friday, December 11, 2015
Art Pope, North Carolina’s discount store magnate and influential supporter of conservati ...
- Programmatic TV To Reach $17.3B Worldwide By 2019, Says IDC Report
RTBlog, Tyler Loechner - Friday, August 28, 2015
Earlier this year, projections from IPG Mediabrands' Magna Global noted that "programmat ...
- Audience Data Expenditure Dips In Q1 Following Holiday Surge
RTBlog, Tyler Loechner - Thursday, July 30, 2015
Marketers spent less on audience data used for targeting in digital ...