- NFL Narrows TV Viewership Declines, National Ad Revenues See Uptick
Television News Daily, Wayne Friedman - Wednesday, November 8, 2017
Through nine weeks of the NFL regular season, TV ratings have narrow ...
- Longtime MLB Digital Exec Bob Bowman To Step Down
Digital News Daily, Alex Weprin - Tuesday, November 7, 2017
Bowman, a former executive at ITT and former state treasurer for Michiga ...
- NowThis Teams With NHL To Launch Facebook Video Series
Digital News Daily, Alex Weprin - Monday, November 6, 2017
"Home Team: The Vegas Golden Knights," will profile the new Las Veg ...
- Discover Partners With Big Ten Conference, Big Ten Network
Marketing Daily, Tanya Gazdik - Tuesday, November 7, 2017
"Being the official credit card of the Big Ten Conference gives Discov ...
- NFL Sees Lower Sept. Scatter TV Ad Deals
Television News Daily, Wayne Friedman - Monday, November 6, 2017
SQAD, the media cost research and analysis company, says across all N ...
- 'Players' Tribune' Teams With Hyundai For NFL Series
Publishers Daily, Sara Guaglione - Friday, November 3, 2017
The Players' Tribune has partnered with Hyundai on a video series call ...
- More Sherlock, Less Rooney Has To Be The BBC's Future?
London Blog, Sean Hargrave - Friday, November 3, 2017
The Director General is promising more sport for the BBC, but hasn ...
- Even With Viewer Declines, Nets Pay Big Bucks For Sports
TV Watch, Wayne Friedman - Friday, November 3, 2017
Even with declines across many TV programming areas -- including the NF ...
- HP, Intel Sign On To Overwatch League
Marketing Daily, Aaron Baar - Thursday, November 2, 2017
The global partnerships are a big boost for both the fledgling leag ...
- Ryder Cup Celebrated At The Eiffel Tower
Around the Net In MAD London, Sean Hargrave - Wednesday, November 1, 2017
The French Golf Federation has installed a putting course at the t ...
- Fox To Air 6-Second, In-Game NFL Spots On Thanksgiving
Television News Daily, Wayne Friedman - Friday, October 27, 2017
The ads will appear in a double-box format allowing viewers to foll ...
- Pro Sports Helping Vegas To Recover From Tragedy
Marketing: Sports, Barry Janoff - Tuesday, October 24, 2017
In the weeks since the shooting two major sports-related events happened ...
- 'SportsBusiness Journal' Invests In 'The Esports Observer,' Expands Site's Business
Publishers Daily, Sara Guaglione - Monday, October 23, 2017
The funding will enable the publication to expand its events and conferen ...
- NFL Posts Small Uptick In September TV Ad Revenues
Television News Daily, Wayne Friedman - Monday, October 23, 2017
Despite some ratings declines and mixed public opinion about the NFL overal ...
- Are Viewers Warming To Streaming Sports?
Video Insider, Alex Weprin - Tuesday, October 24, 2017
Live sports, long the linchpin for the traditional television bundle, appear ...
- BT Sports Seeks Start-Ups To Help Engage Fans
Around the Net In MAD London, Sean Hargrave - Thursday, October 19, 2017
BT Sports is looking to work with startups that can help ...
- Forensiq Exposes New Sports Bot, Releases Machine-Learning Algorithm To Detect Fraud
Digital News Daily, Laurie Sullivan - Thursday, October 19, 2017
Companies providing ads to publishers will be able to detect suspicious sourc ...
- Discovery's Eurosport, Snap Inc. Partner On Olympics Video
Digital News Daily, Alex Weprin - Thursday, October 19, 2017
Eurosport and Snap Inc. will team up to provide original content incorporati ...
- Networks Cope With Viewers Who Follow Vs. Watch Sports
TV Watch, Wayne Friedman - Thursday, October 19, 2017
Traditional TV networks and new digital media companies continue to bet t ...
- CBS Sports Streaming Service To Launch 'Soon,' Will Focus On Sports News
Digital News Daily, Alex Weprin - Wednesday, October 18, 2017
CBS readies its third major streaming service, following CBS All Access a ...
- NFL Brand Negatively Impacted By Political Displays
Marketing Daily, Tanya Gazdik - Tuesday, October 17, 2017
"(This is) something the National Football League needs to handle very carefully ...
- Should The National Anthem Be Played For All TV Events?
TV Watch, Wayne Friedman - Thursday, October 12, 2017
When thinking about the national anthem and sports, one needs to ha ...
- TV Takes You There: The Joys Of Postseason Baseball
TVBlog, Adam Buckman - Wednesday, October 11, 2017
Once you are engaged with one of these epic games, grazing t ...
- Adidas Takes Inspiration From Modern Players' Creativity
Marketing Daily, Aaron Baar - Friday, October 6, 2017
The brand and league look to show off the new breed ...
- How YouTube TV Might Tie MLB Sponsorship Into Search Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 4, 2017
On Tuesday, MLB announced a partnership with YouTube that names Google's vid ...
- Future Ad Battles: TV Vs. Digital
TV Watch, Wayne Friedman - Wednesday, October 4, 2017
National TV ads may be facing a stronger rival in digital. The ...
- UK Ripe For ESports Growth
Around the Net In MAD London, Sean Hargrave - Friday, September 29, 2017
A YouGov poll is showing the UK market is ripe for grow ...
- ESPN Urges Court To Toss Privacy Suit Over Computer-To-Computer Transmissions
Digital News Daily, Wendy Davis - Tuesday, September 26, 2017
Consumers should only be able to proceed with federal video privacy lawsui ...
- Asics Picks Saatchi & Saatchi For Global Creative
Around the Net In MAD London, Sean Hargrave - Tuesday, September 26, 2017
Sports clothing brand Asics has announced that Saatchi & Saatchi is i ...
- Football In 2017: A Slow Decline?
Television News Daily, Gary Holmes - Monday, September 25, 2017
Here we go again. We're only a couple of weeks into t ...