- Trends To Come Out Of Super Bowl XLVII Commercials
Engage:Teens, Frank O'Brien - Thursday, February 14, 2013
Super Bowl commercials often set the stage for marketing trends in t ...
- The Lunge That Refreshes
Mad Blog, - Wednesday, February 13, 2013
It was the lunge seen round the world: Senator Marco Rubio g ...
- Hashtag - The Halftime Belle Of The Ball
Marketing: Entertainment, Doug Chavez - Thursday, February 14, 2013
A few years ago, only geeks, programmers and few others knew wh ...
- Oreo Speedwagon
Online Spin, Joseph Jaffe - Thursday, February 14, 2013
OK, that title has nothing to do with the article itself exce ...
- Everyone's Dunking The Wrong Oreo
Social Media Insider, Bryan Boettger - Thursday, February 14, 2013
OK, that's it. I'm tired of hearing people talk about Oreo's Sup ...
- Super Super Bowl Stats
Research Brief, Jack Loechner - Tuesday, February 12, 2013
The Super Bowl is over, but Marketing Charts has done a yeoman ...
- Super Bowl Spots Score Big Repeat Views Online
MediaDailyNews, Steve McClellan - Friday, February 8, 2013
Nearly one-third of viewers to the Super Bowl were so taken wi ...
- Mobile Plays Big During Super Bowl, Major Spikes In Product Search
Online Media Daily, Laurie Sullivan - Friday, February 8, 2013
On Super Bowl XLVII Sunday, tablets and smartphones were the second scre ...
- The Most Genius (And Overlooked) 2013 Super Bowl Advertiser
Engage:Men, Emrah Kovacoglu - Friday, February 8, 2013
Super Bowl Sunday is a day that can turbo-boost creative directors' caree ...
- So God Made A Whiner
Mad Blog, - Thursday, February 7, 2013
Last year, Chrysler won the Super Bowl with a powerful, head-turning sp ...
- Mindshare: Super Bowl Spots Garnered Big Repeat Viewing Online
Raw, Steve McClellan - Friday, February 8, 2013
Nearly one-third of viewers to the Super Bowl were so taken wi ...
- Like Oreo, You Can Dunk in the Dark -- Just Not That Often
Social Media Insider, Catharine P. Taylor - Friday, February 8, 2013
It goes to show you how breakthrough Oreo's "You Can Still Du ...
- Super Bowl 48 Will Keep Halftime Show
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
Despite reports to the contrary, the NFL said that it already ...
- Q&A: Joe Montana Dishes On Life As A Stain
Marketing Daily, Sarah Mahoney - Tuesday, February 5, 2013
Talk about a rush for San Francisco 49ers fans -- not on ...
- Nielsen: Super Bowl Ads Most Liked, Remembered
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
Doritos was this year's creative MVP for the second year running, wi ...
- Corvette Nearly Shared Stage With Beyonce At SB
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
During halftime, when most of America was watching Beyonc perform, some we ...
- Twitter Beats Facebook In Super Bowl, 26 to 4
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 5, 2013
The social network, which was recently dubbed the world's fastest growing, thrash ...
- Z-Poll: Super Bowl Ads For Movies, Milk Score Brand Results
MediaDailyNews, Wayne Friedman - Tuesday, February 5, 2013
The Z Super Poll asks questions that go beyond the like-ability fact ...
- Super Bowl Viewing Drops In Canada, GM A Sponsor
MediaDailyNews, David Goetzl - Tuesday, February 5, 2013
Super Bowl viewing dropped about 11% in Canada, but was still t ...
- Cost Of Super Bowl Spot An Enduring Fascination
TVBlog, David Goetzl - Wednesday, February 6, 2013
There aren't many numbers that generate as much widespread interest as t ...
- #SocialTV Lessons From Oreo's Game-Day Win
Marketing Daily, Samuel Rosen - Monday, February 4, 2013
Oreo didn't just air a spot with a fleeting hashtag -- ...
- Bud Scores A Touchdown With Baby Clydesdale
Marketing Daily, Tanya Gazdik - Monday, February 4, 2013
The final results are in, and Budweiser's "Brotherhood" ad featuring its icon ...
- Super Bowl Pulls In 108 Million Viewers, Tide Ad Registers Most Positive Reaction
MediaDailyNews, Wayne Friedman - Monday, February 4, 2013
The close game, where the Baltimore Ravens won over the San Francis ...
- Anheuser-Busch Gets Bonus Spot In Big Game
MediaDailyNews, David Goetzl - Monday, February 4, 2013
Not wanting to shortchange an advertiser, CBS gave Anheuser-Busch what amounted ...
- Tradition Is For Sports, Not Super Bowl Advertising
Mobile Marketing Daily, Jeff Hasen - Tuesday, February 5, 2013
From an advertising perspective, this looked like a Super Bowl from 198 ...
- 'Iron Man 3' Grabs Moviegoer Interest With Cliffhanger Super Bowl Ad
MoBlog, Steve Smith - Tuesday, February 5, 2013
Who won the movie advertiser sweepstakes during Sunday's Super Bowl? Fandango use ...
- Super Bowl Ads On Mobile Don't Encourage Brand Interaction
Online Media Daily, Laurie Sullivan - Monday, February 4, 2013
The majority of consumers watching the Super Bowl would like to ta ...
- BlackBerry Ad Gets Mixed Response
Online Media Daily, Mark Walsh - Monday, February 4, 2013
Fresh off unveiling its latest handsets last week and corporate rebranding, BlackBer ...
- McD's Jordan-Bird Super Bowl Ad, Still Best
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 4, 2013
Analysts explain why "The Showdown" (aka "Nothing but Net") commercial that air ...
- Quick-Thinking Tweets Save Game For Marketers In The Dark
Around the Net In Media, Phyllis Fine - Monday, February 4, 2013
Last night's power outage during the Super Bowl was a win f ...