- Smart TVs Establish Key Beachhead For Connected-Home Technology
Research Intelligencer, - Monday, April 11, 2022
More than three-quarters of U.S. households now own a smart TV, t ...
- Live TV Viewing Time With Legacy TV Providers Double Viewing Time Via CTV Devices
Television News Daily, Wayne Friedman - Friday, April 8, 2022
In Q4 2021, the average adult spent 2 hours/53 minutes a d ...
- AVODs Now Account For 25% Of Streaming Consumption
Advanced TV Insider, Karlene Lukovitz - Friday, April 8, 2022
AVODs are also attracting more diverse audiences than both traditional TV a ...
- Amazon Prime Video's U.S. Penetration Hits 45%
Digital News Daily, Karlene Lukovitz - Friday, April 8, 2022
Recent price hike shouldn't affect the video streaming service's popularity, says research ...
- Streaming Adoption Grows As Video Programming Choices Multiply
Research Intelligencer, - Thursday, April 7, 2022
The number of program titles on U.S. traditional TV and streaming servic ...
- Consumer Demand For Cross-Platform Functionality Will Force Aggregation
Video Insider, Karlene Lukovitz - Tuesday, April 5, 2022
More than 20% of U.S. consumers say they subscribe to too ma ...
- Younger Consumers Are Most Likely To 'Churn And Return' To Subscription Video
Research Intelligencer, - Tuesday, March 29, 2022
Twenty-five percent of U.S. consumers have cancelled a streaming video service a ...
- Peacock, Paramount+ Have Highest Shares of Lower-Priced Ad-Supported Subs Among Major Streamers
Advanced TV Insider, Karlene Lukovitz - Friday, March 25, 2022
Discovery+ and HBO Max have had less uptake for their ad-supported tier ...
- Extra Fees Would Dissuade Some Viewers From Sharing Streaming Passwords
Research Intelligencer, - Thursday, March 24, 2022
About a quarter of the viewers who watch Netflix said they don ...
- Younger Viewers Favor SVODs More Than Broadcast TV Networks
Research Intelligencer, - Monday, March 21, 2022
Netflix and Amazon Prime Video are the only two services viewers ...
- Analyst Asserts Netflix Needs Ad Option, Especially In International Markets
Television News Daily, Wayne Friedman - Wednesday, March 16, 2022
As Netflix continues to seek growth in international markets, especially where competiti ...
- Streaming Platforms' Volatility: Consumer 'Retention' And 'Churn' Grow
Television News Daily, Wayne Friedman - Tuesday, March 15, 2022
The premium video streaming world continues to be volatile -- with subscribe ...
- Netflix Hasn't Hit 'Peak Content' As Programming Lineup Grows
Research Intelligencer, - Wednesday, February 23, 2022
Amid growing competition, the streaming platform is expected to air a compa ...
- Netflix, Disney+, HBO Max To Control Half Of Global SVOD Subs By 2027
Video Insider, Karlene Lukovitz - Tuesday, February 22, 2022
Disney+ will surpass Netflix by 2028, despite Netflix's addition of 60 milli ...
- Consumer Spend On Streaming Up 20%, All Other Home Entertainment Down Last Year
Digital News Daily, Karlene Lukovitz - Wednesday, February 9, 2022
SVOD accounted for 78% of the record $32.3 billion in home entertainme ...
- How Influential Is VOD In Kids' Media Consumption, Ad Recall, Purchase Intent?
Advanced TV Insider, Karlene Lukovitz - Thursday, February 3, 2022
Even non-parents know that kids are cuckoo for YouTube, but video-on-demand perfor ...
- Is Netflix Slowing? Is It Just Getting Started? Yes and Yes
Video Insider, Karlene Lukovitz - Tuesday, January 18, 2022
Both are true, in different ways. Despite mounting competition, slowing North Americ ...
- Will Roku Follow Netflix's Path Or Something Else?
TV Watch, Wayne Friedman - Tuesday, January 11, 2022
Analysts think digital media companies and streamers could overtake Roku. Its sto ...
- Consumers Seek To Pare Streaming Costs In Quest For Simplicity
Research Intelligencer, - Monday, January 10, 2022
Consumers tend to care about the content more than the platform th ...
- Is Streaming Super-Aggregation Inevitable To Avoid Cable TV's Fate?
Video Insider, Karlene Lukovitz - Tuesday, January 4, 2022
As a new study shows, consumers' mounting frustration with content discovery a ...
- Despite Rivals, Netflix Retains Its Streaming Dominance
TV Watch, Wayne Friedman - Monday, January 3, 2022
Any way you slice it, Netflix leads the pack. Eight of t ...
- Curiosity Stream Bows Bundle With Access To Third-Party Streamers
Digital News Daily, Karlene Lukovitz - Wednesday, December 22, 2021
In another example of the aggregation trend in streaming, Curiosity Stream ...
- More U.S. Consumers 'Binge And Bail' On Streaming Apps
Research Intelligencer, - Tuesday, December 21, 2021
Subscribers to video apps may be more likely to cancel service aft ...
- SVODs Drove Total Global Content Spend Over $220B In 2021, $230B Projected For 2022
Video Insider, Karlene Lukovitz - Monday, December 20, 2021
Although commercial and public service broadcasters' content spend remained below 2019 level ...
- Disney+ Bumps Hulu As Third-Largest U.S. SVOD
Digital News Daily, Karlene Lukovitz - Monday, December 20, 2021
Of course, Hulu is also part of the Disney bundle that ...
- Streaming Forecast To Drive Content Spending Past $220 Billion
Research Intelligencer, - Monday, December 20, 2021
Comcast and Disney spend the most on content, including scripted content a ...
- Double-Digit Streamer Subscriber Churn? Actual Transactions Tell A Very Different Story
Advanced TV Insider, Karlene Lukovitz - Monday, December 20, 2021
Are SVOD subscription churn rates at 35% or even 44%? Actual transactio ...
- Global Spend On Streamers Forecast To Hit $200 Billion In 2025
Television News Daily, Wayne Friedman - Thursday, December 16, 2021
Competitors to Netflix are racing to outspend the subscription video-on-demand service. ...
- Streamer Growth Results in More Competition, Cutbacks In CTV Homes
Television News Daily, Wayne Friedman - Friday, December 10, 2021
U.S. viewers are watching more advertising video-on-demand services than subscription video-on-demand platform ...
- Subscription-Based Video Apps Outpace Ad-Supported Services By Viewer Hours
Research Intelligencer, - Friday, November 26, 2021
Consumption of apps or services that don't carry advertising, such as Netfl ...