- Talk To Me: Ad Industry Turns AI Strategies Conversational
Data & Programmatic Insider, Laurie Sullivan - Monday, September 25, 2023
Verbal conversation with a machine to plan ad strategies will soon beco ...
- Microsoft GAI Finds Home In Ad Platform, Creates Conversational Experience For Ads
MediaDailyNews, Laurie Sullivan - Thursday, September 21, 2023
Microsoft Advertising has announced the addition of Copilot to its ad platfor ...
- Republican FTC Nominees Say Congress Should Lead On Privacy
MediaDailyNews, Wendy Davis - Wednesday, September 20, 2023
Congress is in the best position to create new privacy rules, Republic ...
- Back Market Sends Up Apple In 'New' Activations
MAD, Fern Siegel - Tuesday, September 19, 2023
Created by the Gus agency, "Let Them Buy New" reframes the id ...
- With Electronics Poised To Gain, Best Buy Throws Itself A Holiday Party
Retail Insider, Sarah Mahoney - Wednesday, September 20, 2023
As Amazon's Prime Big Deal Days and other sales events loom, Be ...
- In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea
Search & Performance Insider, Laurie Sullivan - Wednesday, September 20, 2023
In the midst of one of the biggest tech trials, 60% ...
- Tech Stack Swinging Door: Accessing Data From Many Sources
Email Insider, Ray Schultz - Tuesday, September 19, 2023
Movable Ink CEO Vivek Sharma says "connectivity between the technologies" remains ...
- The Blueprint For AI Success: How To Get Your Data In Order
Media 3.0, Anil Hari - Tuesday, September 19, 2023
A well-structured, efficient data architecture gives AI models the foundation they ne ...
- Media.Monks Pulls Nvidia, Adobe, AWS Into AI And ML Content Production
MediaDailyNews, Laurie Sullivan - Monday, September 18, 2023
The platform gives fans hyper-personalized content across new media formats by usi ...
- GM's Cruise Autonomous Vehicle Attacked In San Francisco
Around the Net In Brand Marketing, Tanya Gazdik - Friday, September 15, 2023
A man in San Francisco recently made his displeasure with the city&rsquo ...
- Detroit Auto Show Aims To Engage Consumers
Drive Time, Tanya Gazdik - Monday, September 18, 2023
There are a number of educational and experiential elements to this au ...
- CIO Diane Jurgens Exits Disney
MediaDailyNews, Karlene Lukovitz - Monday, September 18, 2023
Disney has lost several senior-level executives in the past year. ...
- 'Krapopolis' Is Nifty NFT Cartoon Comedy
TVBlog, Adam Buckman - Monday, September 18, 2023
First made public in 2021, "Krapopolis" is not exactly ancient history, b ...
- ABCs For Successful Campaign Measurement In Today's World: Back To The Basics
Planning & Buying Insider, Teodora Scutelnicu - Sunday, September 17, 2023
Going back to the basics means reaching a simple understanding of wh ...
- With New Products, Bose Orchestrates Marketing Through Music
Marketing Daily, Sarah Mahoney - Thursday, September 14, 2023
Launching its next-generation headphones and earbuds, the company relies on its va ...
- Total By Verizon Runs Its Own Ugly Phone Case Challenge
Marketing Daily, Les Luchter - Tuesday, September 12, 2023
Inspired by the TikTok challenge, the brand's sweepstakes gives 10 winners ...
- Baidu Builds AI-Ad Platform To Compete With Google As China Releases 70 LLMs
MediaDailyNews, Laurie Sullivan - Tuesday, September 12, 2023
Baidu has debuted QingGe, a marketing platform based on AI that t ...
- How SpaceX Starlink Will Succeed In Search
Search & Performance Insider, Laurie Sullivan - Wednesday, September 13, 2023
Reaching millions without internet access could become the next revenue stream f ...
- iSpot Buys TV Measurement Firm 605, Expands U.S. Data Footprint
Television News Daily, Wayne Friedman - Wednesday, September 13, 2023
iSpot has acquired measurement and TV attribution company 605 in a de ...
- Bloomreach AI White Label, Integrates Media With TikTok
Search & Performance Insider, Laurie Sullivan - Monday, September 11, 2023
Most advertisers by now have heard of AI, but few have fe ...
- Generative AI Still Needs Your Creativity
Media Insider, Kaila Colbin - Friday, September 8, 2023
If your offering is about giving others the ability to create, havi ...
- United Briefly Grounds All Flights On Tuesday
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 6, 2023
United Airlines chose to briefly ground all flights on Tuesday due ...
- Apple Considers Low-Cost MacBook
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 6, 2023
Apple might be considering a low-cost version of the MacBook in ord ...
- Hyundai Partners With Parkopedia
Marketing Daily, Tanya Gazdik - Wednesday, September 6, 2023
The system allows drivers to find and pay for parking or electr ...
- Why Andi May Succeed In Search Automation Where Others Failed
Search & Performance Insider, Laurie Sullivan - Thursday, September 7, 2023
"I'm really excited about the assistant part of generative AI," says An ...
- Arkansas Can't Enforce Law Restricting Teens' Social Media
PolicyBlog, Wendy Davis - Tuesday, September 5, 2023
A new Arkansas law requiring social platforms to verify users' ages a ...
- The Anti-Anti-Defamation League
Red, White & Blog, Joe Mandese - Wednesday, September 6, 2023
Sadly, the real reason advertisers have been abandoning Twitter/X is that ...
- LG Launches Global OOH Rebranding Campaign
Marketing Daily, Les Luchter - Wednesday, August 30, 2023
OOH installations in major international cities include a "face" that stylizes t ...
- Former GroupM Chief Gotlieb Joins Advocado's Board
MediaDailyNews, Joe Mandese - Wednesday, August 30, 2023
"Advocado is an impressive platform company with a robust technology stack a ...
- TV Stations' Cord-Cutting Remedy: Pull On Old-School Over-The-Air Cords
TV Watch, Wayne Friedman - Thursday, August 31, 2023
Amid ongoing issues with legacy pay TV systems, TV stations are preppi ...