- Can D2C Go Facebook-Free?: JibJab Takes The Boycott Test
Brand Insider Podcast, Steve Smith - Friday, July 31, 2020
"We're using this time to learn attribution methods and what Facebook advertisi ...
- NetBlaze Launches A Marketing App For Small Businesses
Email Marketing Daily, Ray Schultz - Monday, July 27, 2020
The new tool combines all activities including email marketing into one dashboar ...
- Google Prepares To Enforce Tracking Policy In August
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 10, 2020
Google will begin enforcing a policy prohibiting the promotion of products ...
- Supreme Court To Take Up Robotexting Fight
PolicyBlog, Wendy Davis - Thursday, July 9, 2020
The Supreme Court on Thursday agreed to decide whether Facebook may ha ...
- AI Concierge Platform Integrates Into Google Search, Maps, Allows Businesses To Receive Calls, Texts
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 29, 2020
Concierge platform Numa, built on AI technology, can coordinate curbside pickup, answ ...
- Quotible And SpinCar Connect To Offer Interactive Email For Auto Dealers
Email Marketing Daily, Ray Schultz - Tuesday, June 23, 2020
Dealers can now send quotes that allow prospects to explore the vehicl ...
- Why Aren't Retailers Using Text Messaging?
Around the Net in Email, Ray Schultz - Thursday, June 11, 2020
Text is the most effective marketing channel, far exceeding email in open ...
- Text Happy: SMS Is Now A Close No. 2 To Email, Study Shows
Email Insider, Ray Schultz - Thursday, June 11, 2020
Over half of consumers would like to receive texts from their favori ...
- Supreme Court Wrestles With Text-Messaging Law
PolicyBlog, Wendy Davis - Thursday, May 7, 2020
The Supreme Court heard arguments about whether to strike down the Telepho ...
- Video, IM, Texting Drive Mobile During COVID-19 Crisis
Connected Thinking, Chuck Martin - Tuesday, March 31, 2020
Yet as mobile usage surges, email is down 18% and web browsi ...
- Why You Should Combine Email And SMS
Around the Net in Email, Ray Schultz - Thursday, March 19, 2020
Not all channels work well together. But email and SMS do, wh ...
- 'People' Connects With Audience Via Text Through 'Community' Platform
Publishers Daily, Melynda Fuller - Tuesday, February 4, 2020
Debuting at the Oscars, the platform allows users to connect with t ...
- Before, After And In The Middle: Consumers Cite Retail Message Choices
Email Insider, Ray Schultz - Wednesday, January 22, 2020
A study finds 35% of consumers prefer email before shopping vs. 1 ...
- Is Text Next? Automotive Marketing Exec Says It Will Replace Email
Email Insider, Ray Schultz - Friday, January 17, 2020
Brian Pasch says email is an outmoded channel, and that consumers pref ...
- Supreme Court Urged To Stay Out Of Facebook Robo-Texting Battle
Digital News Daily, Wendy Davis - Friday, January 3, 2020
"Facebook asks this court to validate the practice of making robocalls ...
- Business Groups Ask Supreme Court To Intervene In Facebook Robo-Texting Battle
Digital News Daily, Wendy Davis - Thursday, November 21, 2019
A recent ruling in a lawsuit involving Facebook will worsen a "scourg ...
- Channel Etiquette: It Pays To Give Consumers What They Want: Twilio Study
Email Insider, Ray Schultz - Thursday, November 7, 2019
But marketers lose out when they neglect channel and frequency preferences, Twil ...
- Google Tests Lead Form Extensions For Search Text Ads
Performance Marketing Insider, Laurie Sullivan - Thursday, October 31, 2019
People who have signed in to their Google account and are searchi ...
- Trump Campaign Sued Over Text Messages
Digital News Daily, Wendy Davis - Wednesday, October 23, 2019
"Trump For President routinely sends text messages to wireless telephones," three Minneso ...
- Facebook Asks Supreme Court To Hear Challenge To Robo-Texting Law
Digital News Daily, Wendy Davis - Tuesday, October 22, 2019
Facebook wants the Supreme Court to declare the Telehone Consumer Protection A ...
- Is Texting Tops? Study Claims It Beats Email
Email Insider, Ray Schultz - Tuesday, October 22, 2019
But parts of a report from EZTexting seem based more on opini ...
- ManyChat Combines Chat With Email And SMS
Email Marketing Daily, Ray Schultz - Tuesday, September 17, 2019
The added channels will work without the user having to leave t ...
- Publishers Sue Audible, Seek To Block Captioning Feature
Digital News Daily, Wendy Davis - Friday, August 23, 2019
"Audible's actions -- taking copyrighted works and repurposing them for its o ...
- Failing Grade For Email And Text Nudges To Students
Email Marketing Daily, Ray Schultz - Tuesday, August 20, 2019
College-bound young people ignore messages reminding them to submit financial aid application ...
- Study: Texting Is More Efficient Than Email
Email Marketing Daily, Ray Schultz - Thursday, August 15, 2019
People respond more quickly to texts than they do to email, ...
- Video Transcription Opens New Doors For Search Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 13, 2019
Trint is the brainchild of reporter and former foreign correspondent Jeff Kofma ...
- Study: Email More Popular With Consumers Than Text
Email Marketing Daily, Ray Schultz - Friday, April 19, 2019
Even younger people like it more, although most would welcome a te ...
- TheSkimm Acquires Texting Platform Purple
Publishers Daily, Melynda Fuller - Tuesday, April 23, 2019
The acquisition comes as 'theSkimm' deepens its offering of products and pa ...
- Text Messages More Urgent Than Email, Study Says
Email Marketing Daily, Ray Schultz - Tuesday, March 19, 2019
The study by two Toronto academics says texts are closer in "ti ...
- Man Seeks To Revive GoDaddy Autodialer Suit
Around the Net in Email, Ray Schultz - Wednesday, March 6, 2019
GoDaddy has been accused of violating the Telephone Consumer Protection Act ...