• by Ray Schultz , June 23, 2020

Quotible and SpinCar have formed an integration that will allow auto dealers to include interactive merchandising experiences within emails and texts. 

The arrangement provides “a more dynamic way to show photos and ‘spins’ of cars to our customers along with an engaging customer quotation tool,” states Bill Feinstein, president of one user, New Jersey Planet Honda. 

Feinstein adds: “We now can provide our customers with a fully dynamic quoting environment that will only increase ‘stickiness’ and conversion rates."  

The integration enables prospective buyers to explore their vehicle of interest from the lead response, the firms say.  

“Over the past 6 years, thousands of dealers have upgraded their static, photo-based websites with enhanced digital experiences that truly bring their vehicles to life online,” states Devin Daly, co-founder and CEO of SpinCar.