Tag results for "trading desk"
- Innovid, The Trade Desk Expand Measurement Partnership To U.K., GermanyDeal expands U.S. relationship, enables incremental reach analysis for TTD's European clie ...
- Facebook/Meta Named By Yahoo Finance Readers As Worst Company In 2021, Microsoft BestMicrosoft this year won by breaking through the $2 trillion market capitalizati ...
- Former Dentsu Programmatic Chief Muldoon Turns His Attention To The Supply-Side, Launches Next-Gen Publisher PlatformArcSpan Media portends to do for sellers of digital advertising what agen ...
- Jenna Umbrianna To Co-Run Agency MediastructionMediastruction, a women-led media agency, will officially announce this week that veter ...
- DSP Trade Desk Reports Big Gains, Warns Of Future DeclinesThe Trade Desk's Q1 revenue was $220 million for the period wi ...
- Google Deletes Thousands Of Negative Reviews On Robinhood AppOnline brokerage firm Robinhood shut down trading on Thursday as Investors execut ...
- IAB Europe Reveals Advertisers With Programmatic In-House Models Are DecliningIAB Europe's Programmatic Advertising Spend Research reveals that revenue from programmatic ...
- Transparency, Data, Control Drive Marketers' Programmatic Trading Models"Improved transparency" is the main factor driving programmatic trading models among t ...
- WFA: Most Marketers Now Using In-House 'Brand Trading Desks,' Reaping Full TransparencyThe world's biggest advertisers have largely embraced programmatic media-buying and as th ...
- Trade Desk Posts Strong 42% Revenue HikesJeff Green, founder-CEO of The Trade Desk, said the company is n ...
- Accordant Founders Muldoon, Greitzer Depart Dentsu Aegis Network: Succession In PlaceArt Muldoon and Matt Greitzer, co-founders of independent agency trading desk Accorda ...
- The Trade Desk Taps Vevo's Carson As 1st Chief Revenue OfficerThe Trade Desk named Jonathan Carson its first chief revenue officer. ...
- Dentsu Aegis Network Restructures Amnet, Accordant: Puts Next Generation In PlaceNearly two years after acquiring independent agency trading desk Accordant, Dentsu Aeg ...
- Hulu To Launch New Private MarketplaceThe automated, biddable marketplace will be operated by the supply-side video advertisi ...
- Programmatic Darling The Trade Desk Exceeds Q2 Expectations, Wall Street Analysts Remain MixedThe Trade Desk, a publicly traded company that has emerged as t ...
- Heavy 'Tech Tax' Remains A Challenge For Programmatic Media DealsWarc estimates $63.4 billion was spent in 2017 on worldwide programmatic ...
- How Topix Turned The Tables On Facebook, GoogleInc. tells the tale of Topix, and how the publisher achieved succe ...
- The Trade Desk Starts Connected TV Audience Targeting, AttributionAdvertisers on The Trade Desk platform can now do targeted TV bu ...
- Havas Programmatic Dashboard Is A Step Toward TransparencyMarketers are clamoring for more transparency into the process of buying digit ...
- Transparency In Programmatic Media SalesAs marketers demand more transparency in the programmatic media buying process, med ...
- Taboola Bows Native, Video Ad Integration With The Trade DeskContent discovery platform Taboola said it will collaborate with The Trade De ...
- AppNexus Names Managing Director, 'JAPAC,' Head Of Australian MarketGlobal ad marketplace AppNexus signaled its commitment to growing its business ...
- Ad Exchange Launches, Aims To Transform Ad Inventory Into Standardized SecuritiesA new ad exchange called the NYIAX (New York Interactive Advertising Exchang ...
- Ad-Tech Firms Partner On Pre-bid Keyword Targeting Via Machine LearningCross-device identify firm Drawbridge on Wednesday announced a partnership with Grapeshot ...
- NYT Builds Programmatic Direct Sales TeamPublishers, like marketers, have created in-house programmatic sales teams and trading desk ...
- Xaxis Names Bob Walczak EVP, Global ProductsWPP's programmatic agency Xaxis named Bob Walczak EVP, global products, a new ...
- Addante: Rubicon Restructuring Driven By 'Decision To Move Out Of Buy-Side'In a conversation with "Real-Time Daily," Rubicon Project CEO Frank Addante explain ...
- "We Lost the Battle But Won the War": A Conversation With Megan PagliucaIn a conversation on Gartner's blog, Martin Kihn profiles Megan Pagliuca, C ...
- More Defections At Rubicon Project As President, 6 Other Execs DepartIt's been a helluva ride over the last few months for Rubic ...
- WPP's Kinetic Automates Out-Of-Home Media TradingKinetic Worldwide, the WPP unit specializing in out-of-home marketing, said it ...
