- The Future Of Mass Transit Information: More Real-Time Interaction With Mobile
Data & Programmatic Insider, Laurie Sullivan - Monday, March 20, 2023
Intersection is running a pilot with the City of Philadelphia through IxNConne ...
- Uber Forecasts $1B In Ad Revenue By 2024
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, February 15, 2023
Having expanded its in-app advertising offerings with the launch of Uber Journ ...
- Cheil UK Wins Priority Pass's Global Performance Media Account
Accounts on the Move, Fern Siegel - Tuesday, February 7, 2023
Priority Pass is a network of 1,300 lounges and travel experiences ...
- Baidu Benefits From Online Advertising Recovery
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 22, 2022
Despite continued lockdowns due to COVID-19, China's largest search engine Baidu report ...
- Anarchy Reigns At Retail Stores, Airports In 'Customer Wars'
TVBlog, Adam Buckman - Tuesday, November 15, 2022
The show collects videos of customer misbehavior from the front lines ...
- Uber's Retail Media Network Should Act Like TV Streamers -- Offering Free Stuff
TV Watch, Wayne Friedman - Thursday, October 27, 2022
The Uber ad network boosts the whole idea of the "retail med ...
- Giant Spoon, FCB Wrap These Mets In New 'Subway Series'
MediaDailyNews, Joe Mandese - Thursday, October 6, 2022
The new branding campaign, which will run over the next few week ...
- Tranzito-Vector Contracts With City Of Los Angeles For 3,450 Shade And Shelter Structures
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 3, 2022
Vector Media and Tranzito have been awarded the City of Los Angeles ...
- Lime Positions Itself As 'Green' Stress Reliever
Marketing Daily, Tanya Gazdik - Tuesday, September 27, 2022
The company's e-bikes and e-scooters are shown as a liberating experience ...
- The Programmatic Future of OOH
The MediaPost Cases, Lisa Singer - Monday, October 17, 2022
OOH used to be a glorified real estate business where location a ...
- EV Charging Station Data Hits Search, Maps Through Uberall, Eco-Movement Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 14, 2022
The partnership lets electric vehicle (EV) charge point operators serve up onli ...
- UPS Supports Latinx Community Via Fashion Week Events
Marketing Daily, Tanya Gazdik - Thursday, September 8, 2022
Within the fashion industry, only 4% of the most influential people ...
- T-Mobile Advertising Doubles Rideshare Business, Expects To Reach 400M Monthly Impressions In 2022
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 2, 2022
Cherian Thomas, former Octopus CEO, is now leading marketing for T-Mobile Advertisi ...
- Government Website Aims To Empower Travelers
Around the Net In Brand Marketing, Tanya Gazdik - Monday, August 22, 2022
The U.S. government is launching an interactive website Sept. 2 that wi ...
- Out-of-Home Advertising Essentially Recovers, Approaches Previous Record
MediaDailyNews, Joe Mandese - Thursday, August 18, 2022
"This is a watershed moment," OAAA CEO Anna Bager said in ...
- Clear Channel, Port Authority NY-NJ Install State-Of-The-Art OOH Network
MAD, Fern Siegel - Thursday, August 11, 2022
The new digital displays includes more than 2,000 square feet of signa ...
- Ourselves Wins Pure Electric E-Bike Business
Accounts on the Move, Fern Siegel - Tuesday, July 5, 2022
The first work is set to break in September and will r ...
- OAAA Releases Digital Moving Out-of-Home Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 25, 2022
The OAAA today will release a method to capture mobile advertising I ...
- T-Mobile Acquires Rideshare Ad Network Octopus Interactive
Inside Performance, Laurie Sullivan - Monday, January 10, 2022
T-Mobile is expanding its ad and analytics group with the acquisition ...
- Verizon And AT&T Won't Agree To Pause 5G Rollout
Digital News Daily, Wendy Davis - Sunday, January 2, 2022
Verizon and AT&T say they plan to move forward this week wi ...
- Waymo Partners With China's Geely To Build Autonomous Taxis For U.S. Market
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 29, 2021
Waymo teamed up with Chinese carmaker Geely to build electric, fully autonomo ...
- Does The OOH Industry Want To Have A Say In Its Future?
MediaDailyNews, David Gordon - Wednesday, November 10, 2021
Rapid and accurate audience measurement is the gold standard of accountability f ...
- The Mystery Of The Maskless Rider
Media Insider, Steven Rosenbaum - Monday, September 27, 2021
As New York begins to return to life, I'm doing something ...
- Illusion Of Living In A Virtual World
Inside Performance, Laurie Sullivan - Friday, August 27, 2021
Apple, Amazon, Google, IBM and Microsoft top execs were among the busine ...
- Bird, Lime, Veo Launch In NYC; Ford's Spin Partners With Google Maps
Marketing Daily, Tanya Gazdik - Wednesday, August 18, 2021
Google Maps users are now able to see Spin vehicle availability ...
- Key Category Projections Reveal Mixed Recovery For 2021-22
Research Intelligencer, Joe Mandese - Monday, August 9, 2021
Transportation and tourism, one of the categories most severely disrupted in 20 ...
- Yandex, Grubhub Partner To Launch Self-Driving Delivery On U.S. College Campuses
Inside Performance, Laurie Sullivan - Tuesday, July 6, 2021
The service will come to select college campuses in the fall. Driverle ...
- MSG Named Exclusive Ad Rep For NYC's New Moynihan Train Hall
MediaDailyNews, Joe Mandese - Tuesday, July 6, 2021
Madison Square Garden Entertainment has been named the exclusive sales agent f ...
- Google-Backed DOOH Company Firefly Acquires Curb Taxi Media
MAD, Steve McClellan - Friday, June 25, 2021
Curb Taxi is one of the nation's largest taxi ad platforms a ...
- Why Heineken USA's Campaign Means More Now
Inside Performance, Laurie Sullivan - Friday, May 28, 2021
Californians using Google's ride-share Waze app to get to airports, beaches, par ...