- TVPage Lets Brands Create Video Content Channels On Web Sites, Social Media
MediaDailyNews, Laurie Sullivan - Wednesday, May 14, 2014
Charbroil, Jerome's Furniture, Uncommon Goods and Tilly's, among others, are all conscio ...
- Killing Me Softly With Quality TV
MediaDailyNews, Gary Holmes - Wednesday, May 14, 2014
Am I the only one who can't keep "Orphan Black" and "Oran ...
- Placemedia Adds Rentrak Auto Data To Programmatic TV Platform
Real-Time Daily, Tyler Loechner - Wednesday, May 14, 2014
Placemedia, a programmatic TV ad platform and subsidiary of Viamedia, on Wednesd ...
- Viggle Taps Telescope For Real-Time Participation Tech
Real-Time Daily, Tyler Loechner - Wednesday, May 14, 2014
Viggle this week announced a partnership with Telescope to bring additional real-ti ...
- Pizza Hut To Sponsor Viacom Music Group's Coverage Of Hangout Music Festival
Social Media & Marketing Daily, Gavin O'Malley - Thursday, May 15, 2014
Building on an existing pact, Pizza Hut has signed on to spons ...
- Key To Show Success: Marketing Joins Producers, Viewers In 'Passion' Parade
TV Watch, Wayne Friedman - Thursday, May 15, 2014
Paul Lee, president of ABC Entertainment Group, talks a lot about h ...
- ABC's 2014-15 Season: More Marvel, A Musical Comedy And Must-See Shonda TV
TVBlog, Ed Martin - Thursday, May 15, 2014
For a network that didn't appear to be doing very well duri ...
- Loctite Super Glue Sticks With Fun In New Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 13, 2014
Henkel Corp.'s Loctite is going with an emotional pitch around the id ...
- Frigidaire Innovations Give Families More Time
Marketing Daily, Aaron Baar - Tuesday, May 13, 2014
"We know families are busier than ever and time is at ...
- More Commercial Clutter On Cable Than Broadcast
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2014
Although cable networks are slowly trimming the number of commercials in the ...
- TV Upfront Forecast: Moderate Price Gains For Broadcast, Slight Volume Increase For Cable
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2014
The TV upfront market is forecast to see low single- to mid-hi ...
- Fourth-Place ABC Starting A Dozen New Shows For Next Year
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2014
Mired in fourth place this year, ABC is looking for big chang ...
- Olympusat Bows New Hispanic Cable Channels
MediaDailyNews, Erik Sass - Tuesday, May 13, 2014
The rapidly growing U.S. Hispanic cable TV marketplace is getting even bigg ...
- Hulu Nabs Netflix Exec To Lead Marketing Blitz
Online Video Daily, Gavin O'Malley - Tuesday, May 13, 2014
During a recent NewFront event, Hulu promised to triple its content marketi ...
- NEW! Thorpe Park Speaks Unique Language, Lives On Own Island
Out to Launch, Amy Corr - Tuesday, May 13, 2014
Turkish Airlines' "Epic Pool Dunk" only took 22 takes. Sketchy skyscraper ...
- "The Originals" Leads Social Media in Renewed Freshman Shows
The Social Graf, Erik Sass - Wednesday, May 14, 2014
The great springtime massacre of new shows is over, and fans a ...
- Capitalizing On The Upfront Market -- As An Investor? Harder Clues To Sift Through
TV Watch, Wayne Friedman - Wednesday, May 14, 2014
Looking for that big investor play on TV stocks in this upfro ...
- Fox's 2014-15 Season: Dark Dramas, A Wild Reality Experiment - And The End Of Animation Domination?
TVBlog, Ed Martin - Wednesday, May 14, 2014
How will Fox fare this fall -- its first in several yea ...
- Some New Data Emphasizes The Drift To OTT Viewing
VidBlog, P.J. Bednarski - Wednesday, May 14, 2014
Some advertisers tend to marginalize the connected TV universe but a n ...
- NBC To Produce Live Version Of 'Music Man'
Around the Net In Media, Phyllis Fine - Monday, May 12, 2014
NBC plans to develop another live musical: "The Music Man," probably s ...
- Comedy Central To Replace 'Colbert Report' With 'Minority Report'
Around the Net In Media, Phyllis Fine - Monday, May 12, 2014
Comedy Central is developing a successor to "The Colbert Report" once ...
- Video Ads Finally Eating Into TV Dollars
Around the Net in Video, Gavin O'Malley - Tuesday, May 13, 2014
Yes, online video is finally eating into TV ad dollars, as bra ...
- VC Founder Rick Burnes Named Chairman of WGBH Board Of Trustees
Bay State Blog, Val Brickates Kennedy - Tuesday, May 13, 2014
WGBH, PBS's largest content producer, has named a major player in t ...
- Nielsen Says TV Still Leading In Viewership, Ad Spend
Marketing Daily, Karl Greenberg - Monday, May 12, 2014
And while it's on the rise, video viewing on a multimedia devi ...
- Brazil Touts Brazil Ahead Of FIFA World Cup
Marketing Daily, Karl Greenberg - Monday, May 12, 2014
With about a month to go before the soccer Godzilla lumbers o ...
- Honeywell Humanizes The Future
Marketing Daily, Aaron Baar - Monday, May 12, 2014
In a new television commercial that began running this week, actor Jo ...
- Subway Campaign Focuses On Fresh Bread
Marketing Daily, Karlene Lukovitz - Monday, May 12, 2014
Subway is running a campaign that spotlights that it bakes its o ...
- National Advertisers Forecast To Spend More On Local Media Than Local Marketers
MediaDailyNews, Wayne Friedman - Monday, May 12, 2014
National advertisers' spending on local media will grow at a faster ra ...
- Fox Shakes Up Next Season With A Dozen New Shows, Event Programming
MediaDailyNews, Wayne Friedman - Monday, May 12, 2014
Now almost two years removed from its top spot as the highest-rat ...
- OPA Taps CBS Interactive's Kint As New Head
MediaDailyNews, Mark Walsh - Monday, May 12, 2014
The Online Publishers Association has named CBS digital veteran Jason Kint ...