- FX Ups Ad Revs, Critical Reviews
Television News Daily, Wayne Friedman - Thursday, January 12, 2017
In 2016, FX got 56 Emmy nominations -- and 18 wins ...
- Apple To Produce Movies, Makes Apple Music More Competitive
TV Watch, Wayne Friedman - Friday, January 13, 2017
The move by Apple, mostly now a digital device manufacturer, should ...
- PBS's 'Victoria' Is Dull TV Series, Great Sleep Aid
TVBlog, Adam Buckman - Friday, January 13, 2017
The experience of watching the two-hour premiere of "Victoria" felt about ...
- Super Bowl Loses Laughs, Not A Good Sign
VidBlog, P.J. Bednarski - Friday, January 13, 2017
The ads during last season's Super Bowl ads were major downers, a ...
- Mobile Views, Cord-Cutting Plans Signal Big Shifts
Video Insider, Daisy Whitney - Friday, January 13, 2017
The anytime/anywhere video consumption behavior of Millennials is driving the changing landsca ...
- Adam Driver to Star In Snickers Super Bowl Ad
Marketing Daily, Karlene Lukovitz - Wednesday, January 11, 2017
Snickers says the ad will be part of an integrated campaign " ...
- Century 21 Appeals To Millennials, Who Prefer Human Interaction
Marketing Daily, Tanya Gazdik - Thursday, January 12, 2017
In an age where we use technology for nearly everything, you mig ...
- The Global TV Market: Q&A With Adstream's Gerry Sutton
MediaDailyNews, Charlene Weisler - Wednesday, January 11, 2017
Gerry Sutton, CEO of Adstream, describes himself as "a software guy ...
- NBC Gains More Viewers With NFL, Golden Globes
Television News Daily, Wayne Friedman - Wednesday, January 11, 2017
Season-to-date numbers show NBC at a Nielsen 3.45 million among 18-49 viewe ...
- Fox Records Stronger Fall Viewing, Cautious On Product Integration
Television News Daily, Wayne Friedman - Wednesday, January 11, 2017
Fox has risen to second place among key 18-49 viewers through Janua ...
- NBC Leads Networks In Ratings, Viewership During Obama's Farewell
Television News Daily, Philip Rosenstein - Wednesday, January 11, 2017
NBC won the battle for viewers during President Obama's farewell speech ...
- TV Networks Abandon Some Marketing, Earned Media At TCA
TV Watch, Wayne Friedman - Thursday, January 12, 2017
How much more are TV executives looking to direct-to-consumer marketing -- vers ...
- 'Newsmaker Gets Mad At News Organization' Is Dog-Bites-Man Story
TVBlog, Adam Buckman - Thursday, January 12, 2017
It's a phenomenon that journalists know all too well -- the newsmak ...
- Report Documents 'Unprecedented Change' In Global Ad Landscape
Real-Time Daily, Tobi Elkin - Wednesday, January 11, 2017
The global advertising landscape experienced "unprecedented change" in 2016 with data, automatio ...
- President Obama Defends Record, Warns Of Turbulent Future
Red, White & Blog, Philip Rosenstein - Wednesday, January 11, 2017
"Yes, we can! Yes, we did!" President Barack Obama gave his farewe ...
- Comcast Exec Brassel Adds NBCU To Purview
Television News Daily, Wayne Friedman - Tuesday, January 10, 2017
Ed Brassel has been promoted to EVP of enterprise business intelligence f ...
- TV Research Vet Alan Wurtzel Steps Down At NBCU
Television News Daily, Wayne Friedman - Tuesday, January 10, 2017
Wurtzel, president of research and media development at NBCUniversal, will become ...
- Measuring The Global Village Was Once Easy -- But No Longer
TV Everywhere, Steve Sternberg - Thursday, January 12, 2017
In the 1960s, Marshall McLuhan dubbed the new electronic media world ...
- NBC's Golden Globes' Digital Blackout: Viewers Wonder If It's TV
TV Watch, Wayne Friedman - Wednesday, January 11, 2017
Sitting in your living room, turning on your universal TV remote. Y ...
- Media 'Splintering' Threatens Our Democracy, Says Obama In Farewell Speech
TVBlog, Adam Buckman - Wednesday, January 11, 2017
The "splintering" of media has resulted in Americans "sorting" themselves into sma ...
- New Hulu Service Wants To Know All About You
VidBlog, P.J. Bednarski - Wednesday, January 11, 2017
Before new Hulu customers for its expanded streaming service gets to sta ...
- Marketing All Star: George Schweitzer
MediaPost All Stars, Joe Mandese - Sunday, January 8, 2017
When George Schweitzer became head of marketing for CBS in the ear ...
- NEW! Farmer-Owned Land O'Lakes Pays Tribute To Farmers In Latest Ad
Out to Launch, Amy Corr - Monday, January 9, 2017
I had no idea Land O' Lakes is a farmer-owned co-op unt ...
- Ups And Downs Of Live TV
Research Brief, Jack Loechner - Tuesday, January 10, 2017
According to Nielsen's third-quarter (2016) Total Audience Report, presented by Jon Lafayett ...
- Higher Golden Globes Ratings, But Has Anyone Seen The Shows?
Television News Daily, Wayne Friedman - Monday, January 9, 2017
On-air TV marketing of TV programs is crucial for economic success. B ...
- 'Cosmo' Inspires Cable TV Series
The Daily Blog, Erik Sass - Tuesday, January 10, 2017
The trend of magazines spawning TV shows is continuing. Iconic women's lifesty ...
- My Crazy Ex-Media Plan: Always Entertaining And Award-Winning - In Small Doses
TV Watch, Wayne Friedman - Monday, January 9, 2017
Fractionalizing TV ratings, a skyrocketing number of programs, more entertainment noise a ...
- 'Taboo' On FX Is First Great Show Of The New Year
TVBlog, Adam Buckman - Tuesday, January 10, 2017
"Taboo," the first great new TV show of 2017, is not ...
- NEW! Green Giant Returns, Jolly And Lifelike
Out to Launch, Amy Corr - Friday, January 6, 2017
The Jolly Green Giant has returned, and he's more lifelike than y ...
- It's All Over But The Data
Research Brief, Jack Loechner - Monday, January 9, 2017
A record $9.8 billion was spent on national, state and local campaign ...